Develop and Implement a Business Plan - Desklib

This article discusses the reasons, steps, and components involved in developing and implementing a business plan. It also covers the importance of performance measures, SWOT analysis, and stakeholder involvement. The article provides insights into monitoring and controlling business performance and evaluating non-financial performance. It concludes with solutions to challenges and weaknesses in the plan.

BSBMGT617 Develop
and Implement a Business
Plan

Task 1
Outline three reasons why a company may choose to develop a business plan.
 To form the effective business strategy for then business growth.
 To evaluate the future financial requirement.
 Attract investors towards the business plan by highlighting the clear vision and mission of
business plan.
Outline the key steps involved in developing a business plan.
 Establishment of mission
 development of plan
 analyse of internal and external business environmental factors.
Outline five common components of a business plan.
 Executive summary
 market research and development of strategies.
 Financial document
 business structure
 management and personnel
Outline three areas that the initial business planning process may address.
 Organisational development
 market development
 product development
Outline the purpose of a SWOT analysis in a business planning process.
One of the main purpose of performing the swot analysis is to identify the factor which
can help the organisation in order to stand in the market. It highlight the strength which can helps
the organisation in during their strategic planning process as well as also highlights the weakness
which need to address to perform smooth functions in the operational market.
Describe the relationship between performance objectives and key performance indicators in a
business plan.
Performance objectives derives the outcome result of the goal which is gained by the staff
members. It also assist in measurement of the performance. In addition to this key performance
indicators measures the scenarios that how well the derived task is performing towards meeting

the goal. Hence, both plays a vital role in tracking and evaluating the business strategies for
achieving the desired goals more efficiently.
Explain why it is important for a business to use a range of performance measures within its business
plan.
It helps the manager in order to take the more strategic decisions according to the business
activity of the businesses. It sets the realistic goals and derived the realistic decisions according to the
performance attributes.
If a business plan has an objective of improving customer satisfaction, describe three
performance measures that could be used to measure customer satisfaction.
 Customer satisfaction surveys
 net promoter score.
 Social media Monitoring
Describe the balanced scorecard approach in relation to performance measurement.
It assist the organisation in order to identifying the loop holes and improve their internal as well
as external operational functions to get the efficient output. It analyse past performance data and
improvise the current strategies to perform better in future.
Outline key stakeholders who may be involved in business planning.
 Employees
 investors
 community members
Task 2
Executive Summary
Ozhouse clean offers the wide range of cleaning products in the operational market. The
respected company was established in 2005. it provides the home clean services, residential
cleaning services etc. in addition to this the mentioned organisation is planning to enhance their
business operations by evaluating their business functions.
Mission
 Developing the environmental Friendly cleaning products to the potential customer.
 Employing the full time, permanent cleaning staff.
Vision
 Offers quality cleaning services to all the client.
 Provides trustworthy cleaning services on a justified pricses.

 Develop positive working environment for contented staffs.
Our values are:
Strategic Objectives
 Identify the new supplier for the business operations which can deliver the environmental friendly cleaning
products.
 Offers the low priced services to all the customer in order to eliminate the competition.
 Hire new skilled staff in order to enhance the effectiveness of business operation's in the targeted market.
Market Analysis
The cleaning service market of Australia is around $13.2 bn as well as the commercial
cleaning service has grown by 1.8% in 2022 and it is expected to grow by 6.2%. moreover,
around 151,300 people were employing by the commercial cleaning services. In addition to this
spiffy clean and clean group Melbourne are one of the biggest competitor for the mentioned
company. These companies offers top notch commercial and residential cleaning services to their
client. In addition to this one of the main advantage which making the mentioned company stand
out in compare to its competitors is its work ethics and future planning of using the
environmental friendly cleaning products.
Target customers and needs
Outline of target customers and their needs in relation to cleaning services.
The target customer
Pricing options
Describe current pricing strategy and Outline alternative pricing strategies.
The respected company currently targeting the greater Melbourne area, through which they
attracting the customers who are looking for the trustworthy and professional cleaning services.
By the using of competitive pricing strategy the mentioned business is manipulating the
customer from their competitors.
Legislation/Regulations
Identifying any permits or licences that are required for new clearing services.
Barangay clearance
Supplier relationships
 Bns solutions:-
contact details- 1300 730 551
 Quartz cleaning-

contact details-[phone]
Situation Analysis
Strengths Weaknesses
 Professional services
 work ethics
 Lack of clear plan
 lack of expertise
Opportunities Threats
 New range of environmental Friendly
products to cater the environmental concern
customers.
 By the effective business plan company can
expand their business more efficiently.
 Highly competitive market
 ineffective business plan can impact the
financial operations of the company
Marketing Strategies
By the use of effective adverting and social media marketing strategy the respected
company can cater the targeted market more efficiently. Moreover, its competitors spent hefty
amount on advertising their services on different marketing channels. Hence, in order to perform
the effective function in the operational market the respected business need to develop the online
campaign which highlights their expertise in between the vast customer base.
draft email to the Senior Management
From: xyz
To: Senior Management
Subject: The mentioned mail is attached with the business plan regarding to the business operations.
The key performance indicators will be achieved in the next 1 year.
Ensure skilled staff availability
From: xyz
To: senior management
Subject: sufficient cleaning staff for expansion

Three sources from which skilled cleaning staff will be sourced.
 Internal advertisement
 Press advertisement
 Placement agencies
Assessment task 3
Monitoring and controlling
Overview of business performance
The considered business i.e., Ozhouse clean is performing well in terms of operating a
variety of business operations in its provided marketplace. It can be said that the respective
business is performing well through the adoption of a provided business plan. This was guided
through its clear vision of offering quality products as well as services to various clients at
reasonable prices in the marketplace. In addition to this, the productivity of the workforce was
also being increased through the development of a positive working environment.
KPI
 A 20% increase in total sales revenue
 A gross profit margin of 20%
 Reduction of 50% in debtor days
 10 new commercial customers in the first year of the business plan
 Reduction of 10% of workforce turnover based on employing two full-time permanent
cleaners, as well as increasing wages to above award
Evaluation of non-financial performance
Through analysis of its strategic objectives that relate to delivering environmentally
friendly products. This was done by delivering a better quality of products and services to its
clients and thus increasing its customer base. The performance was also guided through
maintaining quality working standards in the business firm and thus keeping positive working
environment at the workplace.
Measuring customer retention and customer satisfaction
In the provided company i.e., Ozhouse clean techniques of customer retention and
satisfaction was being based on providing quality of products and services in its operational

marketplace. Another pillar for the technique was being based on providing trustable services to
its customers including timely delivery of products through appropriate warehousing.
Range of performance measure that can be used
The range of performance measures that can be used to determine the true position of the
workplace in the operational market includes;
 Total sales revenue: $450,000
 Total cost of sales: $320,000
 Debtor days: 30
 15 new commercial customers
Strengths and weakness of the business plan
Strengths Weaknesses
 Professional services
 work ethics
 Lack of clear plan
 lack of expertise
Assessment Task 4 Coaching meeting
Meeting
Discussion of business plan
Meeting called by: Operations manager
Attendees: Internal stakeholders of company
Objectives
 To discuss the business performance of Ozhouse clean through the analysis of past
financial and non-financial components.
 To provide solutions to challenges and difficulties identified while being in the
operational management process.
Contact for further queries
Phone no. 61+541654
Mail [e-mail]
E-mail to assessor
From:XYZ

To: contract cleaner
Subject: solution regard to the identified weaknesses
the solutions which are derived is regard to the identified problem in the business plans. In order
to fulfil the requirement various practises were adopted such as hiring of new staff to improvise
operational working more effectively. Through the advertisement of operational activities vast
number of customer could be cater as well as by using the environmental friendly cleaning
products can assist in improvising the work ethics.
Regards
XYZ
Report on actions and solutions
Some of the issues that identified in the business plan were regard to the shortage of skilled
workforce. Hence, by recruiting the full time worker in the operations can solve the shortage of
workforce. Another issues that stated in the operational functions is due to lack of clear plan.
Hence, by the development of the strategic marketing planning can assist in catering the
potential market more efficiently.
E-mail to the management team
From: xyz
To: management team
Subject: implication of business plan
the management need to work on their skills in order to perform the effective operational
functions in the potential market. In addition to this by using of adaptive technology operational
functions can be enhanced. Hence, it is mandatory to develop the essential skills in regard to the
adopted technology in the business functions.
Regards
xyz