Business Plan for The Roasted Bean Coffee Shop

Business Plan

INTRODUCTION
Business Plan refers to a particular document in which all the details which are related
with the Business are mentioned and therefore in this way it can be said that its preparation can
help the entrepreneurs a lot to be able to launch their own Business Venture in the future.
Therefore, in this way the attainment of the overall goals and objectives can be made in the right
manner effectively and efficiently by the Businesses (Dahal, 2020). This report will focus on
Starting of a New Business Venture. It has to be started so as to ensure that the enhancement in
the overall level of profitability can be made in a proper manner. In this report, a detailed and
specific focus will be made on the way Businesses are required to operate so that they can earn
the required level of profits in the future in quite a proper manner.
MAIN BODY
Name of the Business- The name of the Business will be The Roasted Bean. It is a
Coffee Shop which will provide fine variety of coffee to the different types of customers in the
market which will thus help in ensuring that the attainment of the future goals and objectives can
be carried out in a proper manner.
Location- The location of the Business will be in London, United Kingdom. It will be
located at Oxford Street, London, United Kingdom which is a very prime location for starting a
Coffee Shop because it will be visited by a lot of people in the market.
Market analysis- The Roasted Bean will have a good scope in the market. This is so
because there will be various types of customers who will require having a good cup of Coffee
and therefore in this way it can aim to enhance its profitability by expanding its Business in the
future. Therefore, the market offers fast growth to the Business Venture.
Product/Service Description- The Roasted Bean will provide a wide range of products
and services to the different types of customers in the market. Thus, in this way it can be said
that the Business will be able to ensure that the satisfaction level of the customers remains on the
higher side (Diatmika and Yuniarta, 2020). The following are the details of the products and
services to be provided by the Business to its customers in the market-
 Coffee- Coffee will be the main product of The Roasted Bean. The different varieties of
Coffee will be provided to the customers by the Business which will thus help a lot in
ensuring that their overall satisfaction level can be enhanced. Therefore, in this way the
enhancement of the overall satisfaction level of the customers can be done which will be
quite useful for the Business in the future to be able to attain the future goals and
objectives.
 Other Food Products- Other Food Products will also be provided to the customers at the
shop. Therefore, these products will be provided according to the different types of tastes

and preferences of the customers. Thus, in this way it can be said that the customers will
be able to enjoy these products along with their Coffee.
 Online ordering service- Online ordering service will be offered by The Roasted Bean
on the different types of applications. This will offer a greater convenience to the
customers as they will be able to make sure that they enjoy the great products which are
offered to them. This will help them to be able to enjoy good coffee and other food
products which are offered by the Restaurant at the convenience of their home.
 Catering service- Catering service will be offered by The Roasted Bean to its customers
so that they are able to make sure that they can get good coffee at their different types of
functions which they organize. These services will be offered by the Business at
reasonable rates to its customers so that they can be satisfied and it is able to enhance its
profitability.
Therefore, these are the main products and services which will be offered by the Business
to its customers which will be quite helpful in ensuring that the attainment of the future
goals and objectives which are related with the Business can be attained in a proper
manner. This will be quite helpful in ensuring that the Business is able to enhance its
overall level of profitability quite properly.
USP and Competitor analysis-
USP- USP of The Roasted Bean will be the quality products and services which it will
provide to the customers (Dorado Fernández, 2020). It will provide good coffee to the customers
and therefore this will ensure that the enhancement in the overall profitability can be made by the
Business in quite a proper manner effectively and efficiently. In this way, the Business will be
able to establish its operations in a proper manner in the market which will help it in making the
right progress in the future. Therefore, it is quite important for the Business to make sure that it is
able to provide good products and services continuously to the customers which will help in
ensuring an increase in their satisfaction level and it will also lead towards enhancing the overall
level of profits in a proper manner helping in attaining the required goals and objectives in the
future. Thus, it becomes quite important that the focus can be put on the management of the
overall level of needs and requirements of the customers in the future.
Competitor analysis- It is quite essential that a detailed Competitor analysis is carried
out so that the assessment of the different types of competitors in the market can be done which
will lead towards deriving of conclusions and recommendations (Fei, Jiang and Xing, 2020).
Therefore, in this manner it is quite important that a detailed competitor analysis can be
performed which will help in assessing the level of competition in quite a proper manner
effectively and efficiently. The various types of competitors which are present in Oxford Street,
London are-