How to Write a Business Plan, Step by Step

BUSINESS PLAN FOR
CANNABISIVA
Name of Student:
Name of University:
Author note:

EXECUTIVE SUMMARY
The significant objective of the presentation is to provide a business model
and plan for a startup company named Cannabisiva, specializing in the
distribution of cannabis extract from hemp flowers for medical uses. The
presentation has identified the potential of the company for its expansion
strategy to Canada, hierarchical structure of the management and the
estimated time within which the company may reach a break even point,
that is 2 years. Furthermore, the presentation also discusses the type of
venture and the human resources management system issues that may
arise during the functioning of the organization.

BUSINESS MODEL FOR
CANNABISIVA
• Cannabisiva is a distributor of cannabis hemp flower that is used for
several medical purposes such as curing of depression, anxiety, pain and
lowering of blood pressure.
• The Company maintains indirect channels of distribution where the raw
materials extracted from cannabis hemp flower is supplied to different
pharmaceutical companies through an agent and then ultimately sold to
the patients.
• This channel of distribution is maintained for exportation purposes, and
the revenues are collected via the agent or from the companies directly.
Cannabisiva Agent Pharmaceutica
l Companies Consumers

MARKET POTENTIAL IN CANADA
• As per the statistical reports of
Canada, 4.9 million users have been
identified to use cannabis in the year
2017 (Daily.jstor.org 2020).
• Cannabis has been legalized in
Canada since 2001 for medical
purposes, thereby increasing the
demand for medicinal products
manufactured using cannabis extract
(Daily.jstor.org 2020).
• There are several licensed distributors
of cannabis in Canada, making the
industry worth $400 million Canadian
dollars (Daily.jstor.org 2020).