Business Plan for Starting an Organic Food Restaurant | Fresh Biological Food

Added on -2020-02-18

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Running Head: BUSINESS PLANBusiness Plan
2BUSINESS PLANExecutive SummaryThis report represents a business plan for starting an organic food restaurant named” Fresh biological Food” that delivers the organic foods in Melbourne, Australia. The business canvasis prepared to provide an outline of the business plan. This business plan considers some significant factors such as market viability, human resources viability, technical viability, andfinancial viability. At the same time, the market feasibility part presents depth understanding about the market to start a business. Moreover, it also incorporates the porters five force model to identify the industry situation for successfully operates business.Furthermore, the technical feasibility part indicates the importance of technology in a business. It also provides information regarding the development of technology, required materials, and manufacture, trades, and delivery to efficiently use of techniques in the business process. In addition, the human resources part provides a depth understanding about the importance of owners and employees together with explaining the implementation of growth strategy in business process. Finally, discuss the financial feasibility where revenue ofproject and finance sources is discussed, which can be significant for organization to operate its business and maximize the profit in an efficient manner.
3BUSINESS PLANTable of ContentsExecutive Summary...................................................................................................................2Introduction................................................................................................................................3Business Model Canvas.............................................................................................................3Feasibility analysis.....................................................................................................................5Market Possibility...................................................................................................................5Industry analysis.................................................................................................................5Bargaining Power of buyers...............................................................................................6Bargaining Power of Suppliers...........................................................................................7Substitutes...........................................................................................................................7Threat of new entrants........................................................................................................7Revelry among competitors................................................................................................7Technical feasibility...............................................................................................................8Technology Development...................................................................................................8Required Materials..............................................................................................................8Manufacture, Trades and Delivery.....................................................................................9Laws and Regulation..........................................................................................................9Ethical Issues......................................................................................................................9Changes in the Technology...............................................................................................10Financial Feasibility.............................................................................................................10Financing Source..............................................................................................................11Human Resource Feasibility.................................................................................................11Owners..............................................................................................................................12Employees.........................................................................................................................12Growth Strategy................................................................................................................13References................................................................................................................................14Appendix:1...............................................................................................................................16Appendix: 2..............................................................................................................................17YTable 1: Income Statement.......................................................................................................11Table 2: P&L Account.............................................................................................................12Chart 1: Industry analysis...........................................................................................................7Chart 2: Porter’s five force model..............................................................................................8
4BUSINESS PLANIntroductionThis report presents a business plan for starting a new business in Melbourne, Australia. A large number of people who are located in Melbourne prefer to have organic food. Therefore,this business plan is relied on to introduce an organic restaurant in Melbourne. At the same time, it can also be said that an organic restaurant is known as” Fresh Biological Food”. The main reason behind the selection of organic restaurant is to existence of a large number of health conscious people. In addition, on behalf of current scenario, people are busy in their daily life where they need a quality product to maintain health in long-term. Therefore, they give preference to have healthy and quality products rather than quantity products (Ahlstrom and Ding, 2014). The following points demonstrate key characteristics of” Fresh Biological Food”. Many varieties of organic foods and energy drinks options.Employees are well trained and skilled.Comfortable and friendly environmentFresh Food in less timeThe mission of Fresh Biological Food is “to regularly grow by innovation and keenness to quality together with producing unexpected food practices”. Along with this, the vision of this restaurant is to endorse an enthusiastic lifestyle. Similarly, the objective of the restaurant is to provide both fresh and organic food to a customer in one place with affordable cost. The sign of this restaurant will be an Eco Green (Dobbs, 2014).Business Model CanvasThe following table demonstrates the Business Model Canvas for Fresh Biological Food: Business Model CanvasKey partnersGreen marketsSuppliersKey ActivitiesEstablishes a robust Value PropositionsSimply and rationalize theCustomer RelationshipsMake a Customer SegmentsRes

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