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Business Plan Sample Assignment - Doc

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Added on  2021-02-18

Business Plan Sample Assignment - Doc

   Added on 2021-02-18

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BUSINESS PLAN
Business Plan Sample Assignment - Doc_1
Table of ContentsMAIN BODY...................................................................................................................................1Business Plan: Part 1........................................................................................................................1Business Venture.........................................................................................................................1Business Type.............................................................................................................................1Market Research..........................................................................................................................1Business Plan: Part 2........................................................................................................................2Applying McCarthy’s 4Ps model for the market........................................................................2Explaining job roles assigned to employees...............................................................................3Merits and demerits of Zero-hour contract workers and Agency staff.......................................4Identifying customer target market and customer cohorts..........................................................5Business Plan: Part 3 Future Plans...................................................................................................6Devising strategies how the business could expand in the future...............................................6Financial Forecast.......................................................................................................................6REFERENCES................................................................................................................................8
Business Plan Sample Assignment - Doc_2
MAIN BODYBusiness Plan: Part 1Business VentureThe nature of business will be to provide effective planning services to people so thatthey may be satisfied. Exotic Event Planners is a start-up which will be engaged in all types ofevent planning and focus will be on organising music events to customers. The USP of businessis that organising events at affordable cost but with superior quality services which will have acompetitive advantage to firm as event management services are quite costlier in UK. Business TypeExotic Event Planners is a type of business which will be company formation. This typeof business is adopted as it has abundant growth opportunities as more funds are availablethrough which firm become able to enhance its operational activities at a much higher level. Thisbusiness model has been chosen as it has various advantages such as perpetual existence,company is an artificial person etc. Hence, by adopting such business model, organisation wouldbe able to accelerate its operations and succeed in event industry of UK.Market ResearchThe competencies are present in every field of business and event industry is alsodominated by event firms. Competitors are AOK Events, Live Music Quotes, Sound ArtistManagement Ltd, The Fair are some notable firms which have to outreached by company. Onthe other hand, demand for UK events industry is arising at a rapid rate. This is evident from thefact that UK events industry values at £39.1 billion (New report values UK events industry at£39.1bn. 2018). The industry has various bifurcations or it is a broad sector which is listedbelow-Conferences£19.9 billionTrade fairs and exhibition£11.00 billionIncentive travel and performance management£1.20 billionHospitality and corporate events£1.20 billionOutdoor events£1.10 billionSporting events£2.30 billionMusic events£1.30 billionFestival and culture events£1.10 billion1
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