Business Proposal for Mobile Application

This business proposal outlines the plan for a mobile application that allows customers to order and collect food items from restaurants or have them delivered. It includes the motivation for the business, the process for generating the idea, details of the product and services, feasibility studies conducted, potential market opportunities, attractiveness of the industry, and the vision for the business.

Business proposal.
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Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
Motivation for choice of business...............................................................................................3
Process went through to generate business idea. ........................................................................3
Details of the product and services to be offered........................................................................4
Feasibility studies conducted:......................................................................................................4
Potential market opportunities:....................................................................................................5
Attractiveness of industry............................................................................................................7
Vision of business........................................................................................................................8
CONCLUSION ..............................................................................................................................8
REFERENCES..............................................................................................................................10
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INTRODUCTION
Business proposal is the written document which is sent by a supplier to a potential client
in hopes of winning the project. The project includes the standard information found in the
similar document like estimates and bids. This report is develop the new business at the market
place which is the mobile application where customers give order at any time and collect order
from place as well as delivered at own place. Motivation for generated business through the
present scenario in this mobile application is required for online shopping. The presentation must
include the process for generate idea, feasibility studies for product, financial etc. This includes
the potential market opportunity and attractiveness of industry as well as the vision for the
business.
MAIN BODY
Motivation for choice of business.
The main motivation is generated from the current market position where people are not
ready to come out from the home. This creates so many of problems for people in order to
purchase products and services from store. So that here is used to develop business of mobile
application where customers can give order any time and collect order from store or delivered at
home with complete responsibility in effective manner. Management 100% sure about the
business and its success at the market place. That give their hard contribution for achieve goals
and objective of business in effective manner. For that gain knowledge from market and collect
various important information about the business and its work. In that company can target to
youngsters and old citizens who can collect their usable items from company in effective
manner.
Process went through to generate business idea.
There are various business ideas which are come through the thinking method and
analysis the complete market place. This help to make effective and valuable for business or
generate business idea. For that here is select some techniques for generate new business ideas
are as follows:
 Brainstorming: The brainstorming is method design teams used to generate ideas to
solve clearly defined design problems. This is the creativity technique by which efforts
are made to find a conclusion for a specific problems by gathering a list of ideas. This
help to think after analyzing complete market area. This creates most effectiveness for
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business and its complete task. In the application of new idea into the business which is
mobile application for online shop the products and food items. This is the great idea
which is help to get success at market place.
 Internet research: This is the effective and valuable analysis for the business which is
created more effectiveness for the business. This is the practices of using internet
information, especially free information gathered of world wide web. With the help of
this, get the idea of develop mobile application for shopping. Internet research help to
analyze the importance of online app.
 Focus group: The focus in the group is other method which is help to analyze
youngsters at the market place. This creates business stability more at the market place
and in the success point of view. On the other side, in that business man have complete
focus on youngsters and old citizen who are not able to come out from their home.
 Mind maps: A mind maps is a diagram which is used to visually organized information
in correct manner. At that business man think and made mind make up about their
business plan at the working place in respective manner.
Those are the important and effective technique which are help to generate new business
ideas for getting success and make more profit.
Details of the product and services to be offered.
Product and services are most important and effective part of each business which is help
to create specific work. The main product of business is online mobile application which is used
by restaurants at market place. At their customers give their order any time and collect it is from
restaurants. In that business provide services to customers which is free home delivery on their
first order and lower charges with regular customers. That is help to gathered customers from
market as well as more customers are come towards the business. Those are services which will
provide by business. Talked about menu which is included all the food items from the different
location of restaurants. Customers can orders any food item from any restaurants help to build
customers base.
Feasibility studies conducted:
Yes, our business feasible business plan because in that have great chance to get success
at the market place in effective manner. Worth of business is highly pursued at the market place.
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 Product and service feasibility: Product and service feasibility is the first analysis for
the new business idea. In these steps the feasibility study of product is being assessed on
the basis of its desirability and demand at the market place. In this business have great
idea to work effectively. This is great business idea which is help to make the best
suitability for the business and for its growth factors. Like online shopping have great
success as per that this business also can get proper success.
 Organizational feasibility: The business have sufficient management expertise who give
their hard contribution to get success for business sin effective manner. In that business
have idea to create business studies in respective manner. In that management divided all
the department in proper manner like Hr department, finance department, production
department, research and development department, IT department and many more. This
divide help to make great and effective work in proper practices. This could be helpful
for management to work with each and every department at the workplace. In respect to
that management have chance to create wonderful task. As that, management time
organized training and development session for all the employee which is help to
improve their skill as per requirement for develop mobile application and also run for the
business.
 Financial feasibility: Financial feasibility have their complete focus on the financial
aspects of the study assesses the economical viability of proposed venture by evaluating
the startup costs, operating expenses, cash flow and making a forecast of future
performance. This creates more effectiveness for the business and its growth factors. In
that lump sump start up cash required for the business i.e. pound 500. In the development
of new mobile application required higher amount capital which is created new business
plan in respective manner. This creates great and workable place for working. The
financial performance of the similar business is help to review the business working at
the place of work. At that place working in proper manner business creates more
effectiveness.
Potential market opportunities:
In order to analysis complete market opportunity here is select 7P's of marketing mix.
This help to make complete discussion about the business are as follows:
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 Product: The product is important aspects of business which is created great and
working in effective manner. This creates complete work for management. The main
product of business is mobile application where customers can order food item any time
and from any place as ell as collect from restaurants or company provide home delivery
facility to business.
 Price: The business can use competitive pricing strategy which management have
benefits to analyze their complete market price of product after that select price of their
product. That is help to sets price of product lower in the industry. Through that business
have opportunity to gathered higher customer base.
 Place: The place where customers collect their product which is restaurants whatever
they like and check food item online. This creates more effectiveness for business
because that provide great opportunity to collect higher profit for business.
 Promotion: In addition to that, promotion is the best way to promote product and
services at market place in respective manner. As that business have great opportunities
to give effective details to customer by giving advertisement on TV, poster, flax or on
you-tube channels. As well as company can build relationship with customer and public
is also help to promote product and services at market place in effective manner.
 Process: The main process of business to give online order and take delivery at home.
This is the main process which is followed by company I that management have need to
hire the best candidate for handling those process of working in effective manner.
Addition to that, payment process where management have idea to work with best cash
on delivery is best and effective for in work.
 Physical evidence: For that management need to give the best service to customer which
is give the best physical evidence on customer in effective manner. This help to build the
best goodwill at market place as well as business can give tag name bags after delivery in
effective manner.
 People: In that management need to hire the best candidate for work as per required
skills and talent for the position at company. For that management need to organize
training and development session for those employees which is help to improve skills and
provide opportunity to grow within the business.
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In order to analyze external factors affect to business, here is select PEST analysis are as
follows:
 Political factor: The political stability of company is growth in positive manner if
country have political stability at the market place. For example: if the tax rate is
increases then price of product is also increased then customer affected not use this
facility. Other, if its is lower than price of product is lower than create great advantage
for business.
 Economical factor: Economic factors is consisted with the economic growth, exchange
rate etc. In that business required the best economic condition of country. Like if its is
good then uses of facility are higher which is beneficial for business growth.
 Social factor: Social factor is create the impact on business in some conditions.
Nowadays people are health conscious. In that business need to provide services into the
health being products. Like if company is not provided than customers are not use this.
 Technological factor: Present days technology is more advanced in that customers use
most of the apps for shop online and order their food. So management need build great
and promote that effectively help to build business position at market place.
Attractiveness of industry
In order to analysis complete market opportunity here is select porter's 5 force analysis
which is help to discuss complete opportunities for business.
 Threats of new entrants: That is affect to business because always new entrants are
come with unique ideas at the market place. But the business have great ad effective idea
so have any fear with new entrants at market place.
 Bargaining power of customers: The bargaining power of customer is always affected
to business because customer have great bargaining power. In that business need to make
provide proper customer satisfaction which is help build trust of customers.
 Bargaining power of suppliers: This is also affected to business because in the industry
have supplier who have their position. In that management need to use and build relation
with old supplier who have great experience in industry.
 Threat of substitute product: This can highly affect to business because business have
great chance to switch to other products because there have various product at the market
place. At this, management need to provide better services.
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 Competitive rivalry: competition is very high at market place in that business
management need to understand all the competition at the market place.
Vision of business
Vision of business is to earn higher profit and get success at market place in the future.
Business have planned to expand their business in future by taking franchise of other country.
Business management want to build business at global level.
CONCLUSION
From the above study it had been concluded that the business proposal helped to create
proper document for business in effective manner. The report covered the complete feasible
study on product, finance and organizational helped to build team. With the help of 7P's of
marketing mix helped to analyzed product, price, place, promotion, people, physical evidence
and process of work. Through the PEST analysis management get idea about those factors which
affected to business as well as porter five force help to analysis complete industry and its factors.
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REFERENCES
Books and journals
Astuto-Gribble, L. M., 2019. New Business Proposal: ISO 35001 Road Map: Supporting
Documents (No. SAND2019-13243C). Sandia National Lab.(SNL-NM), Albuquerque,
NM (United States).
Bartkiewicz, W. and Matusiak, B. E., 2019, January. E-balance business proposal: How to find
benefits from active demand response. In IOP Conference Series: Earth and
Environmental Science (Vol. 214, No. 1, p. 012008). IOP Publishing.
Fang, Z., Wan, X., Guo, J. and Liu, Y., 2017. Cook1cook business proposal.
Francis, O. O., 2019. Business Proposal to Setup the Fruit Juice Bar in Abuja. Global Journal of
Management And Business Research.
Kurniawan, S., 2016. Drop Shot Sports Bar Business Proposal in Bandung (Doctoral
dissertation, Universitas Pelita Harapan).
Mehta, A. and Garg, A., 2017. Business proposal for enchnt labs.
Olsen, C., 2020. Ndidor’s salt business proposal.
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