MGMT1201: Business Proposal for Wedding Planning Services

This assignment presents a business proposal for a wedding planning service, "The Divine Wedding Private Limited." The proposal, addressed to Ms. Barbara Cossa of the Bank of Montreal, outlines the business's objectives, which is to provide quality wedding planning services. The document highlights the company's focus on customer engagement and service quality. It includes a description of the business's product, the use of a website for convenient bookings, and strategies for marketing. The proposal emphasizes the importance of creating a desire in the customer's mind and the subsequent actions taken to fulfill that desire, such as managing banquet setups. References to relevant literature are included, and the proposal is designed to persuade the recipient to consider the business plan. The proposal is a response to the MGMT1201 Business Communication assignment. It demonstrates an understanding of persuasive messaging and the practical application of business principles.

Running Head: Business Communication
Business Communication
Name of the Student:
Name of the University:
Author’s Note

1THE DIVINE WEDDING PRIVATE LIMITED
Ms. Barbara Cossa
Manager
Bank of Montreal
1101 Kensington Road
Date:
Subject: Business proposal
Respected Ma’am,
This is to inform you ma’am that I Mr. Y is planning to open a start-up business for wedding
planning services with Mr. R as my business partner. The name of my business is “The Divine
Wedding Private Limited”. Being a senior business analyst the aim of the business is to cater to
the service of the people and render quality services.
Through my evaluation and analysis the product that we are catering deals with the decoration
for wedding purpose. With a small service conducted in the previous month the products we
supply attracts the customers.
A detailed information about the product is given during the meeting with the client through that
way the interest of the people are stimulated. In view of the market demand the marketing and
sales are strategically for the people who are searching for quality. Our products and its quality is
kept unique in front of the customers in an effective and convenient manner. Customers can
approach the website without even visiting the store and make prior bookings of the wedding
slots.

2THE DIVINE WEDDING PRIVATE LIMITED
A desire in the mind of the people are created when they see distinctive product. It is on our
business part to persuade the customer the way they want their product to be. As soon as the
desire is created, action will be taken in the form of approaching the banquet or reception
ballroom for managing the entire set up. I have sketched out the plan of my business and I hope
you will give a thought and a proposal.
Thanking You,
Yours sincerely
Mr. Y

3THE DIVINE WEDDING PRIVATE LIMITED
Reference
Furr, N. R., & Dyer, J. (2014). The Innovator's Method: Bringing the Lean Start-Up into Your
Organization. Harvard Business Press.
Tu, J. C., & Hu, C. L. (2015). Applying the fuzzy analytic hierarchy process to construct the
product innovative service system of wedding photography apparel. Mathematical
Problems in Engineering, 2015.