Roles of Different Business Functions in Organizational Success

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Business Report
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Essay
To manage business successfully, it takes a great deal of understanding different
business functions which demonstrates core academic skills including evidence-based
learning. The following essay will define roles of different business functions namely
marketing, finance, operations/production and human resources to explain how these
functions enables success in organisations while working together appropriately.
In any organisation, the primary objective behind its business always remains profit
earning through targeted sales that can be achieved only by effective marketing function.
Marketing function usually involves initial research, packaging, and approaching consumers
to make sales of product or services. Finance, on the other hand proves to be more critical
function while taking organisational decision starting from a business plan, budgeting and
cash flow decisions to capital structure including how to manage risks and costs. In any firm,
accounting is the only way that can keep score of organisational activities, but finance gives
life to business (Skripak, 2016).
Production and operation perform the role of catering needs of consumers through
providing goods and services along with creating value-based solutions for consumers.
Production and operation function are about applying business management and
organisational concept in creation of goods and services. Where production involves
scientific processes and transformation of raw materials to finished good, operation function
adds value by delivering the same by engaging internal and external vendors thereby creating
suitable supply chain systems. Human resource is another significant business function in
which a human resource manager oversees and suggests business owners about different
ways through which human capital of the firm can be managed successfully. The primary