Snow Deal & Tourism Market Trends

This assignment examines Snow Deal's approach to understanding and leveraging tourism market trends. It emphasizes identifying suitable niche markets, utilizing quantitative and qualitative data analysis methods, and designing strategies to attract loyal customers within specific segments like adventure, cruise, golf, medical, wellness, eco-tourism, polo, religious tourism, and film tourism. The assignment also stresses the importance of conflict resolution and customer satisfaction in a dynamic market environment.

COMTEMPORARY ISSUES IN TRAVEL AND TOURISUM
Introduction
Snow Deal has to evaluate entire present
market trends that are taking place in the
various parts of the world. Hence, the
administration will have to optimize some
appropriate steps in order to deal with
conflicts and issue situation properly.
Through identifying and resolving entire
menace and conflict, an organisation can
deal in more satisfied way to the users of
company in adequate way.
ANALYSIS OF EXISTING TRENDS
UTILIZING SUITABLE MEANS
The respected organisation will have to
optimize the theory of niche market that
help in merchandising within a specific
segment of market. It is a particular service
which is efficient for attaining the
requirements as well as demands of specific
segment of consumers, the places which are
linked with idea of is called the niche
destination of tourism.
Snow Deal requires to examine the present trends of market and their
design the strategies in regard of them. These are few methods that can be
utilized by the refereed enterprise to gather and recognise the trends of
market:
 Quantitative
 Qualitative
 Secondary
 Primary
Here are few measures which enables an organisation in gathering and
scaling the information and perception into consideration. It is assisting in
taking a proper outcome in order to invest by the management properly in
niche spot of tourism. According to study of July, 2017, this can be noticed
that the rate of visitors is increasing from last few months.
Conclusion
This can be summarized the Snow Deal
will evaluate the existing trends that
avail in attracting loyal users of
services and goods. There are two
techniques of collecting data that can
render development and achievement
to the company.
One of the main tourism niche trade is adventure. Most of the visitors prefer
UK to spend their holidays with the purpose of fun and spending time with
friends and family. It is the most profitable segment of marketing which is
generating profits more and more. It is determined after evaluating the
preferences of traveller either they want to spend family time or have fun.
Hence, the organisation should provide some services or packages along
with the trip including a visit of Jungles, Museums, hiking mountains, water
parks etc. Therefore, plan should be instructing on the basis of these
parameters.
This is a supportive increment which is
planned for satisfaction of users and level
of preferences. Here are the products of
niche tourism that have to evaluate to
render the services by Snow Deal:
 Adventure
 Cruise
 Golf
 Medical
 Wellness
 Eco tourism
 Polo
 Religious tourism
 Film Tourism