Evaluation of Customer Satisfaction among International Students using Vodafone in Australia
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This reflective report evaluates the customer satisfaction among international students using Vodafone in Australia. It also describes the effectiveness of the learning experience.
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Running head: BUSINESS RESEARCH Evaluation of customer satisfaction among the international students using Vodafone in Australia
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BUSINESS RESEARCH2 Executive summary The main aim of this reflection report is to demonstrate the learning improved by business research program. This report evaluated that reflective journal has a wider scope to understand the customer satisfaction among the international student using Vodafone in Australia. It is also determined that I have developed my technical as well as marketing skills. This report evaluates that research methodology is used to complete the research in a systematic manner. It is assessed that there are the different technique of data collection such as primary and secondary data collection. It is evaluated that a mixed research design is used for completing the research by using both qualitative and quantitative research.
BUSINESS RESEARCH3 Table of Contents Executive summary.........................................................................................................................2 Introduction and Reflective Journal Scope......................................................................................4 The effectiveness of the learning experience...................................................................................4 Ways in which learning experience may serve in future.................................................................7 What did I read, see and hear...........................................................................................................7 How was Business Research useful for your Research Learning Process?.....................................8 What is the Reason to do this business research?............................................................................8 How does learning experience serve me in a future career?............................................................9 Conclusion.......................................................................................................................................9
BUSINESS RESEARCH4 Introduction and Reflective Journal Scope This reflective report evaluates the customer satisfaction among the international student using Vodafone in Australia. It also describes the effectiveness of the learning experience. This reflective journal has a wider scope because it supports increasing the awareness regarding the current gap in the literature and facilitates justification for assessing the customer satisfaction among international students. The effectiveness of the learning experience Reflective writing is a key tool to identify the understanding and learning gained at the time of course of study (Oteri, Kibet, and Ndung’u, 2015).The given below table demonstrates the summary of my learning on basis of a week. WeekTopic CoveredReflection 1The nature, process, and strategy of business research Ihavegainedmyunderstandingthatthe business research is gathered for evaluating the customer satisfaction among the international student using Vodafone in Australia. It also supports in identifying research issue via the procedure of business (Abushova, Burova, and Suloeva, 2016). 2Research design and planning the research process Business research is a methodological process in terms of designing the activity that would be used for accomplishing the objectives on time. 3Literature Review and Writing Business Research I have improved my learning regarding the techniqueofsummarizingtheopinionof different authors on the evaluation of customer
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BUSINESS RESEARCH5 satisfactionamongtheinternationalstudent using Vodafone in Australia. In addition, it demonstratesthemethodforgatheringthe outline into a considerable literature review (Amin, et. al., 2017). 4Ethics and Legal Consideration in Business Research Businessresearchwillconsidertheethical aspects. For illustration, obtaining a consent earlierconductingthesurveyonspecified participants. In such a manner, a researcher wouldsendtheearlierconsentformto managers for approval (Bhatti, Abareshi, and Pittayachawan, 2017). 5TheNatureofqualitative research,samplingand participant observation Insuchaweek,Ihavegeneratedmy knowledge in relation to the technique of using qualitative investigation through an interview. 6Interviewing, Focus Groups and Language in qualitative research Ihadadifficulttimetocomprehendthe concern of investigation. 7Qualitative Data AnalysisDuringthisweek,Ihavecreatedmy knowledge regarding the technique to assess the qualitative information as I am competent topracticethequalitativeresearchstrategy (Dwivedi, 2014). 8The Nature and Sampling inI have gained my knowledge about the process of the survey rather than targeting 100% of the
BUSINESS RESEARCH6 Quantitative Researchpopulation as respondents. 9Structured Interviewing and Questioner Design Duringsuchaweek,Ihaveincreasedmy knowledge about a different aspect of semi- structured with structured interview procedure (Hoy, and Adams, 2015). 10StructuredObservationand Content Analysis Byusingthisweek,Ihavecreatedmy knowledgewithrespecttomodesof conducting the structured observation as well as the representation of content. 11SecondaryAnalysisand Quantitative Data Analysis I have enhanced my learning regarding how a personcanutilizetheinformationthatis alreadypublishedbyreliablesourcesfor saving the time (Tepret and Tuna, 2015). 12Mixedmethodsresearch: combiningquantitativeand qualitative research Itisarecognizedtechniqueinwhich consideringbothquantitativeaswellas qualitativeinformationcouldbecomplex (Bhatti, Abareshi, and Pittayachawan, 2017). This business research is a proficient course that is related to my research that is elastic with a module. In addition to this, it provides the creative as well as innovative atmosphere to learn the information. I planned for evaluating the customer satisfaction between the international students using Vodafone in Australia due to practical learning regarding research. Throughout the business research programme, I observed that consumers are more influenced by the services and quality of products and services. In addition, I also observed that employees could make a
BUSINESS RESEARCH7 positive relationship with their consumers and facilitate to get a favorable outcome. In addition, it is examined that the organization could facilitate to deal with different consumer perception and thinking (Amin, et. al., 2017).Moreover, I have pointed out that the poor quality of products and services could also decline the belief of an individual towards the goods and services. In addition, I have learned that an organization could manage different kinds of issues of consumers and make a higher level of customer satisfaction in the organization. This business research program has also enhanced my learning that Australian Telecoms market is normally classified into a different market with respect to landline services and marketplaces for mobile services. Moreover, I have learned that organization should also concentrate on the modern technology in order to provide a higher extent of satisfaction to the customer (Mackay and Weidlich, 2014). I have learned that the Australian telecom market can be divided into the market for landline practices as well as marketplaces for mobile facilities. I have increased my knowledge that the company can cover data services as well as voices. I have also increased my understanding that the appropriate regulatory bodies are generally considered into the department of communication and art as well as Australian communication with media authority. It also emphasizes on Australian competition as well as consumer commission. There are two companies of a nation such as Telstra as well as Optus that facilitates the landline services to users (Bryman and Bell, 2015). Ways in which learning experience may serve in future This business investigation has generated my different competency to develop my experience because I have drafted primarily for completing my proposal regarding research. I have increased myexperienceinqualitativewithquantitativeapproachesthatimprovemyidentified competencies as well as improve my behavior and attitudes in a competent way. Along with this,
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BUSINESS RESEARCH8 assignment 2 was beneficial for me to gain my knowledge regarding the customer satisfaction between the international students using Vodafone in Australia (Bryman and Bell, 2015). What did I read, see and hear During the business research, I see and read different lecture slides. For building significant knowledge regarding the research, I have evaluated the customer satisfaction between the international students using Vodafone in Australia. I also watched different videos on the YouTube channel with respect to the research process. I have also downloaded different videos of experts and specialist with respect to customer satisfaction among international students. Throughout this business course, I have worked on two tasks such as literature review and research methodology. Before this course, I have no much idea regarding what ought to do. However, I have also considered YouTube, lecture slides and Google. As a result, I was competent to accomplish my task in a meaningful way (Mackay and Weidlich, 2014). How was Business Research useful for your Research Learning Process? This business research was effective for me during my research learning procedure. Since it has created my knowledge regarding the technique of pooling and assessing information in a significant manner. Furthermore, the research program associated with business research entails the research limitation and time plan. This would support me to accomplish each practice in the required time period. This business research also aids me to comprehend the condition of business (Amin, et. al., 2017). What is the Reason to do this business research? The key cause of implementing a range of practices within research is to attain the aim and objectives in a set time period. I have also perceived that mixed research design will be executed for attaining the aim and objectives of research because it focuses on the feature of qualitative
BUSINESS RESEARCH9 and quantitative research designing. As a result, it has enabled me to acquire constant as well as feasible results in a significant way(Mackay and Weidlich, 2014). By using the research methodology, I have improved my knowledge with respect to the data collecting procedure. In such a manner, I have generated my knowledge that both primary as well as secondary data gathering technique can be practiced for gathering data regarding the research issue. I have pointed out that primary data can be gathered by different strategies such as survey through a questionnaire. It is assessed that secondary information is collected through various sources such as textbooks, academic publications, journal articles, and online websites. This knowledge was effective for me to implement the information collecting process in business activities. This business research was beneficial for me to increase my knowledge about the ethical practices(Mackay and Weidlich, 2014).As a result, I am skilled in completing the aim as well as objectives in an ethical way. In addition to this, it is assessed that a researcher can keep the confidentiality regarding the respondents during and after conducting the survey in an ethical way. By using the research proposal, I have increased my awareness with regards to research limitation. As a result, this learning experience was beneficial to enhance my personal as well as professional career. How does learning experience serve me in a future career? Through this business research program, I have improved my learning as it would be beneficial for me to manage my career in a technical way. I have pointed out different practices during the practical investigation that enables me to use the parameter in terms of endorsing the business. I have gained my understanding with respect to customer satisfaction between the international students using Vodafone in Australia. This would be supportive for me to develop the business. I have increased my knowledge regarding approaches to persuading the customers. This would be
BUSINESS RESEARCH10 supportive for me to create my career in the retail sector in upcoming times (Bryman and Bell, 2015). Conclusion From the above evaluation, it can be summarised that this business research course has created my knowledge about customer satisfaction between the international students using Vodafone in Australia It has also developed my research and marketing skills. This business research program would be beneficial for me to become a good marketing manager in the future.
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BUSINESS RESEARCH11 References Abushova, E., Burova, E. and Suloeva, S., 2016. Strategic analysis in telecommunication project management system. In theInternet of Things, Smart Spaces, and Next Generation Networks and Systems(pp. 76-84). Springer, Cham. Amin, A., Anwar, S., Adnan, A., Nawaz, M., Alawfi, K., Hussain, A. and Huang, K., 2017. Customerchurnpredictioninthetelecommunicationsectorusingaroughset approach.Neurocomputing,237, pp.242-254. Amin, A., Anwar, S., Adnan, A., Nawaz, M., Alawfi, K., Hussain, A. and Huang, K., 2017. Customerchurnpredictioninthetelecommunicationsectorusingaroughset approach.Neurocomputing,237, pp.242-254. Bhatti, H., Abareshi, A., and Pittayachawan, S., 2017, July. The analysis of antecedents of customer loyalty in the Australian mobile telecommunication market. InICETE 2017-Volume 2: ICE-B(pp. 91-99). Scitepress. Bhatti, H., Abareshi, A., and Pittayachawan, S., 2017, July. The analysis of antecedents of customer loyalty in the Australian mobile telecommunication market. InICETE 2017-Volume 2: ICE-B(pp. 91-99). Scitepress. Bryman, A. and Bell, E. 2015.Business Research Methods. UK: Oxford University Press. Dwivedi, A., 2014. Self-brand connection with service brands: examining relationships with performance satisfaction, perceived value, and brand relationship quality.Services Marketing Quarterly, 35(1), pp.37-53. Hoy, W.K. and Adams, C.M., 2015.Quantitative research in education: A primer. Sage Publications.
BUSINESS RESEARCH12 Mackay, M.M., and Weidlich, O., 2014. Australian mobile phone lifestyle index. Australia: AIMIA-The Digital Industry Association of Australia. Oteri, O.M., Kibet, L.P. and Ndung’u, E.N., 2015. Mobile subscription, penetration and coverage trends in Kenya’s Telecommunication Sector.International Journal of Advanced Research in Artificial Intelligence,4(1), pp.1-7. Tepret, N.Y. and Tuna, K., 2015. Effect of management factor on employee job satisfaction: An application in the telecommunication sector.Procedia-Social and Behavioral Sciences,195, pp.673-679. Zikmund, 2012.Business Research Methods, (9th edn), USA: Cengage.