Business Research Methods Assignment Sample

Added on - 24 Apr 2021

  • 14

    Pages

  • 3393

    Words

  • 8

    Views

  • 0

    Downloads

Trusted by +2 million users,
1000+ happy students everyday
Showing pages 1 to 4 of 14 pages
Running head: BUSINESS RESEARCH METHODOLOGYBUSINESS RESEARCH METHODOLOGYName of the StudentName of the UniversityAuthor’s Note
1BUSINESS RESEARCH METHODOLOGYTable of ContentsIntroduction......................................................................................................................................2Research Framework based on the theoretical and empirical gap...................................................2Theoretical gap............................................................................................................................2Empirical gap...............................................................................................................................5Variables......................................................................................................................................6Independent variables..................................................................................................................6Dependent Variables’..................................................................................................................7Moderating variables...................................................................................................................7Mediating Variable......................................................................................................................7Conceptual framework.....................................................................................................................8Hypothesized model....................................................................................................................8Justifying the above mentioned variable of the research study.......................................................9Conclusion.....................................................................................................................................10References......................................................................................................................................12
2BUSINESS RESEARCH METHODOLOGYIntroductionThe present study focuses on the digital gap between the urban and sub- urban inAustralia. The research framework based on the theoretical gaps and empirical gaps is outlinedin this paper. Four main kinds of variables including -independent variable, dependent variable,moderating and mediating variable as the consistency factor on the relationship betweenindependent and dependent variable are also illustrated in this study. The conceptual frameworkproposing hypothesized model is also discussed in this research study. These variables arefurther justified by using journals in the last section of the research study.Australia like several other developed countries is rapidly shifting towards highlydigitalized society (Thomas et al., 2016). Despite several policy interventions by the Australiangovernment, the sub-urban areas of this nation continue to be at digital disadvantage. There areseveral barriers that make it highly difficult for the enterprises as well as rural residents toparticipate in and attain benefit from increasing digital economy. On the contrary, the urbanareas are developing at high rate owing to this digitization. This paper thereby presents evidencesabout the digital gap between the urban and sub-urban areas in Australia. In fact, mixed methodsinvolving secondary and primary methods are adopted while conducting this research study.Research Framework based on the theoretical and empirical gapTheoretical gapThe digital gap signifies the gap between the people having accessibility to ICT(information and communication technologies) and those people who do not have. Althoughadvancement in technologies has created huge opportunities to the people of the developing
3BUSINESS RESEARCH METHODOLOGYnations, gap still occurs between the people residing in sub-urban and urban areas (Thomas et al.,2016). As a result, this creates imbalance in the economy’s formation and the loss in thebusiness. It has been stated by the OECD (Organization for Economic CooperationDevelopment) that, digital gap is the division between the geographical areas, business and theindividuals relating to accessibility of ICT and utilization of internet for huge range of activities(Sarkar, 2012). According toRagnedda & Muschert(2013), there are mainly four types ofbarriers to access ICT or digital facilities services, which involve- material access, use access,mental access and skill access. In addition to this, another barrier that occurs is the lack ofaccessibility owing to shortage of services and equipments such as computer networking,computer hardware etc. Furthermore, skill accessibility concerns with deficiency of the digitalskills due to lack of training, education and so on. Another digital barrier that occurs mainlydescribes lack of few opportunities which undermines utilization of facility. It has beensuggested byImperial & Oliver(2012) that, digital gap not only involves technological issuessuch as capacity, usability, high ICT cost but also is related to socio- economic issues. All theseissues including non- technical as well as technical have direct impact on the ICT literacy level,which in turn consequently increases the digital gap.Recent evidences on digital gap in Australia signifies that despite significant rise inutilization level of internet, gap results from these factors involving lack of education,affordability, accessibility, age, digital ability etc (Alam & Salahuddin, 2015). Some facts alsoreflects that even though there has been rise in usage of computer and access of internet acrossthe rural and urban areas, digital gap within these two areas has been increasing. In fact, someresearchers identifies that affordability is one of the main barriers to utilization of internet.Affordability involves two components such as – Value and relative expenditure.
desklib-logo
You’re reading a preview
Preview Documents

To View Complete Document

Click the button to download
Subscribe to our plans

Download This Document