Impact of Digital Technology on Operational Activities : Case Study on Tesco
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Added on 2020-06-04
Impact of Digital Technology on Operational Activities : Case Study on Tesco
Added on 2020-06-04
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Table of ContentsINTRODUCTION...........................................................................................................................1LO 1.................................................................................................................................................1P 1. Description on the project breakdown, aim and objectives. ..........................................1Activities time and table.........................................................................................................5P2 Examine appropriate research methods and conduct primary secondary research methods. ................................................................................................................................................6LO 2.................................................................................................................................................7P3 Conduct primary and secondary research using appropriate methods..............................7P4 Description on appropriate analytical tools to analyses research findings and data. .......8LO 3...............................................................................................................................................14P5 Communicate research outcomes in appropriate manner for intended audience. ..........14LO 4...............................................................................................................................................15P7 Alternative research methodologies and lesson in learn in view of outcomes. ..............15REFERENCES..............................................................................................................................17
Title- To evaluate the impact of digital technology in order to improve the operational activitiesof firm: A case study on business activities of Tesco.INTRODUCTIONDigital technology plays a crucial role in order to improve the overall performance ofbusiness. In this, each activity can be performed in the fastest manner. With the help of this, thefunction of firm can be performed in the expertise and effective mode. The technology facilitatesthe higher amount of revenue in business enterprise. The absence of technology can hinder thegrowth of enterprise in larger mode. In the firm, there are various kinds of departments such asopperation and finance, HR, production etc. The present assignment is throwing its focus onusing digital technology in order to bring improvement in the operations of firm. This report willalso focus on the business activities in relation to bring improvement in the operations ofbusiness enterprise (Gregory, Ngo and Karavdic, 2017). In addition to this, the assignment willcover the following activities like making of project breakdown structure; with this, the Ganttchart is needed to be introduced so that each activity can be done effectively. The main aim ofthis assignment is enhancing the use of digital technology so that operations of the firm can becarried out in the most effective manner. LO 1P 1. Description on the project breakdown, aim and objectives. Background- The technologies play a vital role in order to bring desired success. Withthe help of modern technological equipment, the overall activities of the firm can be improvised.In this way, the digital technology plays the crucial role in order to achieve the desired outcome.The present assignment is focusing over the activities of Tesco so that there can be improvementin the performance of the business enterprise. By having effective oppression in relation tofinance can work as to have increment in the profitability of business enterprise (Kieckhäfer,Wachter and Spengler, 2017). The main aim behind adopting the digital technology is to providesatisfactory services to the clients. These kinds of activities are very helpful in order to bring thelarge amount of profitability and productivity. The digital technology will be helpful in order tofacilitate the effective operation so that firm is able to sustained in the market for longer period.With the help of digital technology there can be improvement in the manual accounting system. Aim- 1
To evaluate the impact of digital technology in order to improve the operational activities offirm. A case study on business activities of Tesco.Objectives- 1.To determine the important of digital technology in performance of business.2.To identify the impact on quality service with the use of digitalisation process. 3.To understand the importance of digital technology to bring systematic operation inbusiness enterprise. 4.To provide suitable recommendation in order to improvised the operation of businesswith technological advancement. Research questionnaire- 1.What are the effects of digital technology in order to enhance the customer satisfaction?2.How to keep systematic operation of firm with the use of digital technology? RationalThe main objective of this firm is to improve the operation process of firm so that entitywill take initiative in order to promote the business activities of Tesco in market. The effectiveoperation process will be helpful to bring out each thing in the qualified manner. With the help ofthis there can be development opportunities. With the help of taking feedback from thecustomers, the activities of business can be expanded in the large manner. By improving theperformance of business there can maintain the customer momentum. In order to maintain thecustomer retention rate the good and efficient quality of services need to be provide by managingthe operational activities of the firm. Literature review-The digital technology is useful in order to conduct the operation of business effectively.The technology is having many benefits inclusive of security, automation and maintaining eachoperation of firm effectively. The business firms take various initiative in order to manage bigteams with the use of technology. In this, the manager of firm needs to hire skilled labour forceto carry the operation of business smoothly (Gregory, Ngo and Karavdic, 2017). Theinformation security is also one of the major issue. The hackers can interrupt the company’suseful information. This factor affects operation of business enterprise. This is one of the effective method in order to construct the activities of business in theexpertise manner. Under this, Kieckhäfer, Wachter and Spengler, (2017) pointed out that the2
digital technology plays the vital in order to bring improvement in the performance of business.The operational efficient will be helpful to have adequate amount of funds in the businessenterprise. According to the view of Camilleri, (2018) the digitalisation process is useful toachieve the things in the fastest manner. With the help of this there can be improvement in thequality of services of the firm. As per the view of Kieckhäfer, Wachter and Spengler, (2017) the digitalisation process facilitatethe effective application of capabilities, process, structures and technology carry each thing inthe impressive and efficient manner. By focussing over the marketing operation there can beenhancement in demand in relation to product and services. According to the view of effective marketing process help to process the operation of thefirm in the expertise manner. In contrary to David, David and David, (2017) digitalisationprocess will be helpful to provide impressive customer experience. This kind of activities will behelpful in order to have systematic growth of firm in the market. Priem, Wenzel and Koch,(2017) Pointed out that with the help of selecting the best marketing technology there can beeffective bridge between the experience of customers and marketing operation. Determine the important of digital technology in performance of business-According to Kang and Kim, (2017) the operation management is core of businessactivities. This is helpful to design, manufacture and deliver better and effective product andservices. In contrary to David, David and David, (2017) states that digital technology is helpfulin order to managing the operation of firm. Moreover, the technological advancement assistsfirm in order to communicate with customers directly. With adequate technology the firm cantake steps in relation to save time and money by arranging meeting over internet. Pointed out thatthis is useful in order to have better interaction within employees from differed locations. In addition to this, it can be used to protect the confidential information, financial dataand various other things which are important assets to the firm. In this way it can be true to saidthat the technology is the internal part of business operation. Thus, it can be true to said thatchanging in technology enables changes in process. The technology is helpful in order tomanaging the overall activities of the firm in the effective manner. This will help to maintain theoperation of business enterprise expertise. According to the view of it can be said that thetechnology plays the crucial role in order to have increment in the speed of business whereoperation are being conducted. 3
Identify the impact on quality service with the use of digitalisation process-As per the view of Ross and Lozano-Rojas, (2018) digital technology is helpful in orderto bring quality to the working of enterprise. The quality in services is the major part which isneeded to be maintained for long-term sustainability in market. Tesco is taking initiative to bringinnovative services to its customers so that large number of customer can be attracted with theworking of enterprise. The firm need to take steps in order to bring the process of digitalisationinto the firm so that there can have better facility which will be helpful to expand the growth ofthe business enterprise. Priem, Wenzel and Koch, (2017) Pointed out that the quality service isthe core factor with the help of which the business can able to run its function effectively andefficiently in market. Tesco is distributing its services as retail sector, therefore, it is important tomanage the quality parameter of grocery providing by them. These kinds of activities are essential in order to earn the larger amount of theprofitability and productivity. According to view of Ross and Lozano-Rojas, (2018) the firm isable to cope up with the need expectation of the customers only when the firm is able to carryoperation of firm in the expertise mode. The quality is something which almost every customerprefers to have to satisfy their desires. Moreover, the entity needs to put their major focus overthe wants and need of customers so that they can able to create the revenue. Understand the importance of digital technology to bring systematic operation in businessenterprise. The operations of business enterprise are the internal part of management. Withoutcarrying the same in an effective mode, it can hinder the growth of organisation. According tothe view of Gregory, Ngo and Karavdic, (2017) technology is helpful in order to protect theimportant data from being spoiled. Moreover, this will be helpful to do assign task in timemanner. This will assist to save money; in this way, the financial strength of company will notget affected. David, David and David, (2017) Pointed out that the operation management of thefirm is that part with help of which there is need to have better execution of strategic plan inorder to carry the operation of business effectively. As per the view of Priem, Wenzel and Koch, (2017) technology assist to align with the alfunction and objectives of entity in altogether manner. In addition to this, there can be incrementin the production activity of firm by eliminating the wastage of resources. In contrary to statesthat the technological advancement is one of facilitating factor to bringing about change in4
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