Comparison of two organizations on the basis of vertical production chain

Business Strategy

Table of Contents
Introduction .....................................................................................................................................3
TASK ..............................................................................................................................................3
Comparison of two organization on the basis of vertical production chain...............................3
Key Factors underpin their strategy and difference in behaviour between two firms.............4
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................5

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TASK
Comparison of two organization on the basis of vertical production chain
There are two oil companies Shell – Mex and the British Petroleum which has joint marketing
venture (Gerőcs and Pinkasz., 2019). It was formed in the 1935 when both the companies
decided to work together in the UK marketing operations because of the economic crises in the
United Kingdom. This helps them to fight the economic crises but their functions are different
from each other in some of the counties they both are strong competitors of each other but in
British country they both are working together from long time.
British petroleum Royal Dutch Shell
British petroleum is the 3rd largest energy
supply organization in the all over the world,
and they are having location in the 80 different
countries. This company is supplier of the
22400 stations with 8.8 million barrels of the
oil per day. British petroleum company also
provides their services such as retail services
and petrochemical products in more than 100
countries. (Atris and Goto., 2019). This
company is using different technology in their
company will is helping to produce more
petroleum product and services to the pubic.
Some technologies are used by the British
petroleum for their production are Storage
Technology and Carbon capture. This
technology is helpful to deal with the carbon
emissions into the atmosphere. The exploration
and the production segment makes up the
upstream activities of the British petroleum
Supply chain management of the Royal Dutch
Shell is effective because they provide the best
quality hydrocarbon products to the Shell Plc
including; Gas & Oil in order to facilitate the
customers (Gerőcs and Pinkasz., 2019). As
Royal Dutch Shell Plc is operating all around
the world including; United States of America
(USA), Brazil, Canada, Denmark, France,
Germany, Kuwait, United Kingdom (UK),
South Africa, Nepal, New Zealand, Egypt,
Qatar and Sri Lanka. However, it is very
difficult to supply quality Oil & Gas to the
Shell Plc because Shell has 300 terminals and
9,000 Kilometers of pipelines, but they are
working very efficiently as they are providing
best quality fuel to the customers. They are
providing good quality in their product but
there is no diffraction their products and there
is no new products are add by this company.