Analyzing Impact and Influence on Macro Environment for Uber

Higher Nationals
Project Brief –
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BUSINESS STRATEGY

Table of Contents
Higher Nationals .............................................................................................................................1
Project Brief –.................................................................................................................................1
INTRODUCTION...........................................................................................................................5
MAIN BODY...................................................................................................................................5
P1 Appropriate frameworks analyse impact and influence on Macro Environment...................5
P2 Internal environment analyse:.................................................................................................8
Value Chain Analysis................................................................................................................11
P3 Porter's Five Force Model analysis.......................................................................................13
P4 Strategies, Models and objectives.........................................................................................14
CONCLUSION..............................................................................................................................17
REFERENCES..............................................................................................................................18