Business Strategy

BUSINESS
STRATEGY

Name of the company- TESCO
• Tesco is a British Multinational groceries as well as general
Merchandise retailer . Its Headquarter established in Welwyn
Garden City ,England ,United Kingdom. It is considered as the third
largest Retailer within world through groceries within U.K.
Company has diversified its
• areas such as
clothing,electronics,software ,telecoms ,toys ,petrol ,financial
services as well as internet services. It is considered as the high
volume down market retailer. As they can attract a social group
through the low prices .Tesco is considered as the 28 largest
company as it is listed on the London Stock Exchange and also at
the FTSE 100 index.

Vision and Mission of Tesco
• The vision mortgage more than one view point through way of
doing customers, communities, employees ,Business. It is also
considered as easy to hold through the public.
• Tesco Mission is to that they make what matter better in form of
Togetherness. Its values ,vision as well as mission interrelated with
each other to shape the identity of the firm.