Business Strategy.

Business Strategy

Table of Contents
INTRODUCTION...........................................................................................................................1
P1. Framework for macro-environment analysis...................................................................1
P2. Framework for internal analysis.......................................................................................4
P3. Industrial analysis.............................................................................................................5
P4. Selection of a strategic option along with rationale.........................................................7
CONCLUSION..............................................................................................................................10
REFERENCES................................................................................................................................1
.........................................................................................................................................................3

INTRODUCTION
Business strategy is the term which involves a series of tactics which is required in the
organisation in order to accomplish its long-term vision and goals. It is also a core component for
the association as through the implementation of the proper business strategy within the business
a firm can easily gain a competitive benefit over other rivals within the industry. This project is
documented on the company Tesla which is one of the largest companies in automotive industry.
The brands deal in rendering their customers with the best electronic cars which have been
manufactured keeping the customers preferences and required state of quality in the mind. The
study will focus on the covering of the certain important topics such as factors which have
significant impact on the working of the concern with PESTLE analysis (Bessen, 2014). Apart
from this the study will also cover SWOT and porter's five forces model so that business
attractiveness within the marketplace can be identified. At, last the use of Ans off matrix has
been done so that the different opportunities can be identified and preparation of strategic
management plan can be done.
P1. Framework for macro-environment analysis.
In order to understand the factors which are rapidly impacting the business it is necessary
for the business to implement different models and techniques. Identification of these influencing
factor will enable the association in designing, formulating and developing of the tactics so that
the association can easily overcome different challenges from their competitors and sustain their
enterprise within the competitive market for a longer duration of time (Capuder and et. al.,
2020). This will also support the business of TESLA in performing the activities in the best
possible manner.
Mission: The mission is to provides the better quality products to the customers as per
their taste and preferences which will increase their recognition among the customers.
Vision: The vision of the company is to be the renounced company at national and
international level.
Objectives: The objective of the company is to increase their market share by the 1%
within 6 months.
Strategies are the action plan which are chosen by the company with the aim of
achieving the desired future goals and objectives or to resolve the issues and problems which are
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