Business Strategy Assignment - British Airways

Added on - Nov 2020

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Business Strategy
Table of ContentsIntroduction......................................................................................................................................3Analysis...........................................................................................................................................4SWOT Analysis...........................................................................................................................4PESTLE Analysis:.......................................................................................................................5Internal environment and capabilities of the organization:.............................................................6SWOT analysis with Strengths and Opportunities:.....................................................................7STAKEHOLDER Analysis:........................................................................................................7Analysis of strategic capabilities using the VRIO framework........................................................8References:......................................................................................................................................9
IntroductionTo acquire the purpose or goal of an organization business strategy is very necessary for acompany. It helps any organization for doing long-term business. British Airwayshad completean intent that is three year will support a customer for development of the experiences, so thatcompared to other airway for managing the pricing. Through this plan the economicimplementation will grow also complete the customer necessaries. In the end this plan will helpthe human being also environment in positioning the aim for facilitating(Teece, 2010).For achieving these aim a company set objective and doing work for a strategic plan. Strategicdevelopment is all about implementing the method for reach the prepare objective. IfBritishAirwayswantedgrow their business by this flight to new destination, then when strategyformulation is grow at the same time this decision also need to be formed. But the decision ofstrategic development are like the ticket of price and the time that is needed per week.MissionAirways ride is very important to the customers. It is necessary to make all the ride comfortable.SoBritish Airwaysmission is make their ride very comfortable and relieve so that the customersatisfied, feel safe whenever they journey and encourage to rideBritish Airways.VisionThestatement of vision for a company focal point on the potentiality in the company’s future.The vision of theBritish Airwaysisin the whole world they wanted to be as a renowned andmost liable company.British Airwaysalso want to implement some objective that helps tofulfill their desired aim.AimThe desired aim of British Airways is grow their company as a developed airways, in additionthe company want to decrease in opposition for the following three years.Objectives
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