logo

Business Strategy of TNT

11 Pages2740 Words318 Views
   

Added on  2020-10-05

Business Strategy of TNT

   Added on 2020-10-05

ShareRelated Documents
Business Strategy
Business Strategy of TNT_1
Table of ContentsINTRODUCTION...........................................................................................................................1PART A...........................................................................................................................................1(i): Application of appropriate frameworks to analyse macro-environment...............................1(ii): Application of appropriate frameworks to analyse internal environment............................3PART B............................................................................................................................................4(iii): Application of Porter's Fiver forces model to evaluate the competitive forces in market..4(iv): Application of models, theories and concepts along with the interpretation of strategicdirections.....................................................................................................................................5CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................8.........................................................................................................................................................8
Business Strategy of TNT_2
Business Strategy of TNT_3
INTRODUCTIONBusiness strategy includes the plans and strategies made by the management with anobjective of achieving organisational goals and objectives within predetermined time period. It isa long term business plan which will cover the period of about 3 to 5 years. For this, themanagement play an important role in formulating an effective business strategy in order toachieve specific aims and objectives within limited time period. The present assignment report isbased on the case study of TNT company which is engaged in delivering documents, parcels andfreight securely between business, using road or air transport. The project includes the analysisof macro and micro environmental factors along with the proper evaluation of competitive forcesof the market for TNT express. Along with this, application of a range of theories, concepts andmodels along with the interpretation of strategic management plan for TNT are also discussedunder this report.PART A(i): Application of appropriate frameworks to analyse macro-environmentTNT is an international courier delivery services company is engaged in deliveringdocuments, parcels and freight securely between businesses, using road or air transport. It isoperated in more than 60 countries and has achieved a recorded sales of 6.91 billion in the year2015. Its main competitors are United Parcel Service (UPS) and DHL Express. The companyhas a specific aims and objectives due to which the management should analyse macroenvironment along with its impact on their business operations. Macro-environment consists ofexternal factors which includes political, economical, social, technological etc. that caninfluences business operations either in negative or positive manner (What is PEST Analysis,2018). For this, management must required to analyse these all factors through conductingPESTLE analysis which can be further understood as under:1
Business Strategy of TNT_4

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Developing Strategic Business Plans for TNT Express
|10
|506
|125

Business Strategy for TNT Express: Analysis and Evaluation
|13
|4235
|88

Business Strategy Assignment : TNT company
|14
|3231
|361

Strategic Human Resource Management Assignment - TNT
|15
|4512
|385

Business Strategy: Analyzing Macro and Internal Environment, Porter's Five Forces Model
|17
|5006
|62

Strategic Human Resource Management Project | Assignment
|14
|4434
|442