Business Studies: Internal and External Factors Impacting Organizations - Desklib

This report discusses the impact of internal and external factors on organizations, with a focus on Body Shop. It includes a SWOT analysis and PESTLE analysis, as well as information on collaborative work practices. Subject: FY021 Introduction to Business Studies

Introduction to Business
Studies

INTRODUCTION
 Business studies give the organization a overall picture which will denominate to the
analytical method of the business.
 . Business studies also refer the strategic planning and operation of the organization.
 This report includes the information about the organization With the help of business
studies organization help to manage their internal and external factor which determine
the control of the company which include swot and for the external factor of the
organization include the pestle.

Internal and external factors impact on the
organization
Swot analysis of the organization
 Strength:- strength describe the organization that enables the identity of the company
which differ it from other competitors of their.
 Strength mainly determine the factor on which company brand is recognize in the
market.
 Weakness:- weakness evaluate the organization performance and stop them to perform.
Weakness also enable the area in which organization need to develop and make
changes for the betterment of the organization.

Cont.<…
 Opportunity:- opportunity in the swot analyses refer to the external factor which
describe the competition and advantage from this to the organization.
 Opportunity of the organization is they have eco-friendly products and this product has
more growth than other product. Organization online consumer also increases with
increase in the technology.
 Threat :- threat refer to the organization that part which incudes the part who harm the
organization in any way.
 The main threat for the organization is by new regulation which is not in the favour of
the organization and how will the competitor compete with other organization.

Cont.<…
 Political:- political factor of the company defines the political stability ans safety
measure in the country where the organization is situated.
 As the body shop has a lot of franchise across the globe they have to look after all the
political factor of the place where they situated or want to take place. Because it
concerns with the trade fair and this totally depend upon the political factor of the
organization.
 Economic:- with the help of multinational companies many countries get a benefit
because of their exchanges across the globe.
 Whatever the supply of goods outside the euro has been made then after the supply will
get back to the company in exchange is in euro.

Cont.<…
 Social:- company should know about the culture and the society where they go to set their
business up because it totally depends on the culture and the society preferences.
 Nowadays the lifestyle of the people changes rapidly that's why organization need to look
after the culture and the society they have.
 Technology:- increase in technology and e-buying give the organization advantage to take
their products one step forward in order to get the attention of the consumer and people.
 . With the help of internet customer get the transparency of the product they want to buy.

Cont.<…
 Environmental:- there is a lot of law passes to protect the environment after the COVID-
19 arise people are more concern about their health and safety that's why company should
have to assure about their product to the people and make a trust about their product.
 In pastime UK government declared that they will not give the licence to the organization
to test the cosmetic products.
 Legal :- because of the COVID-19 health concern is increases among the people and with
the new law arise for the health and safety measure of the3 organization.
 For the safety measure there is a law passed by which it restricts the organization to refill
the cosmetic product bottles (Inkpen, and Beamish, 2019).

Cont.<…
Collaborative work practice
 This includes the openness of the organization.
 Collaborative work place also include the judgment of the organization and their
workflow management.
 This gives the positive attitude to the organization and motivate their employee towards
the work efficiency (Teoli, Sanvictores, and An, 2019).
 Company should know that they use exact technology which is needed in the
organization for the betterment of the company.
.

CONCLUSION
 Summarize report conclude the information about the business studies of the
organization that is Body shop.
 which include the internal and external factor of the organization in which swot and
pestle analyse are considered for better understanding the internal factor.
 which is strength, weakness of the organization and external factor which describe the
political, economic, technology, legal and environmental factor.

REFERENCES
 Books and Journals.
 Clara, M., 2021. Analyse PESTEL-Lush. Publications Études & Analyses.
 Fauziah, P. and Mulyana, M., 2018, November. Formulation of The Green Marketing
Development Strategy for the Body Shop Botani Square Bogor. In International
Conference On Accounting And Management Science 2018 (pp. 171-181).
 Gustafsson, E., Jonsson, P. and Holmström, J., 2019. Digital product fitting in retail
supply chains: maturity levels and potential outcomes. Supply Chain Management: An
International Journal.