Business Functions Performed by Apple

Business

TABLE OF CONTENTS
INTRODUCTION ..........................................................................................................................3
MAIN BODY...................................................................................................................................3
Identification of different business functions performed by Apple company ............................3
Analysing the significance of different business functions and way they are are linked with
each other ....................................................................................................................................4
CONCLUSION ...............................................................................................................................4
REFERENCES ...............................................................................................................................5

INTRODUCTION
Each and every business function has great importance whether it is marketing, finance ,
HR , sales etc. All business functions within an enterprise are interconnected with each other.
The interrelationship between different business function is very much crucial in order to drive
firm towards success.
The essay will have focus on identifying the role of business functions of Apple
company. It is basically multinational company which offers customers with computer
hardware , software and mobile devices such as I-phone. Essay emphasizes on analysing the
importance of interrelationship between different business functions.
MAIN BODY
Identification of different business functions performed by Apple company
Business functions is basically a different activities which are performed by an
organisation in order to accomplish desired objectives. The business functions can be further
classified into two these are core and supporting business functions. It is the core business
functions which assist an enterprise in generation of income. The non core business functions
supports the core business functions (Kasemsap, 2018.). In context of Apple, it is an American
multinational organisation which offers professional software application and I phones. In
addition to this, I-phone is an organisation line of smartphones based on its iOS operating
system. The business functions of Apple are :
Marketing : The role of the marketing is to assist an enterprise in promoting the goods or
services. In addition to this, role of the marketing is to assist apple company in identification
and fulfilling the needs of customers. It is the duty of marketing to support business entity in
developing the strong relationship with customers (Teece, 2018).
Finance : Finance function in Apple company includes acquisition as well as use of funds v
which are required for smooth operations. Role of finance function in apple company is to
arrange funds and help an enterprise in fulling the needs of business operations. In addition this,
role of finance function in an enterprise is to manage funds (Painter, Hibbert and Russon, 2018.
).

Operations: Important role of operational function in Apple company is to manage the
procedure of creation of products.
Human resources :Role of human resource function in apple company is to manage business
activities as well as people within an organisation.
Analysing the significance of different business functions and way they are are linked with each
other
The marketing department is linked with the operational department. It is the marketing
department which provides all essential customer related information to operational department
on the basis of which products or services are produced. HR resource department is
interconnected with finance department. It is the finance department which provides information
about the availability of funds to HR department on the basis of which they design the incentive
plan for workers (Harmon, 2019. ).
The interrelationship between different functions or department is very much essential for
helping the firm in achieving desired objectives. In addition to this, interrelationship between
different business functions is also crucial for smooth running of business.
CONCLUSION
It has been concluded from the essay that all the functions in business are interrelated.
From the above report it has also been summarised that an effective interrelationship between
different functions is also important in order to help firm in accomplishing the desired objectives.
The other thing which has been concluded from the essay few important functions such as
marketing assist an organisation in generating income.

REFERENCES
Books and Journals:
Painter, M., Hibbert, S. and Russon, J.A., 2018. Sharing vocabularies: Towards horizontal
alignment of values-driven business functions. Journal of Business Ethics, pp.1-15.
Kasemsap, K., 2018. Mastering business process management and business intelligence in global
business. In Global Business Expansion: Concepts, Methodologies, Tools, and
Applications (pp. 76-96). IGI Global.
Teece, D.J., 2018. Business models and dynamic capabilities. Long Range Plannin. 51(1). pp.40-
49.
Harmon, P., 2019. Business process change: a business process management guide for managers
and process professionals. Morgan Kaufmann.