Business Assignment - Tesco and TUI Thomson

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Added on 2020-10-04

Business Assignment - Tesco and TUI Thomson

Added on 2020-10-04

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Table of ContentsINTRODUCTION:...............................................................................................................................3PART A ................................................................................................................................................3PART B.................................................................................................................................................5CONCLUSION:...................................................................................................................................5REFERENCES:....................................................................................................................................6

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INTRODUCTIONIn the present era, it is very important to identify and meet the demands of people. This is done by segmenting the market and developing effective strategies to identify their needs. It helps business to sustain for a long time in the industry. This assignment throws light on comparing two business that belongs to retail and hospitality sector respectively. It will compare these businesses on the basis of their nature, structure, legal form and services that they provide. Further, it will show the needs of stakeholders and whether they are able to meet their needs or not.For undertaking this, the two organisations selected are Tesco and TUI Thomson. Theexistence of these companies on such a great level is required to meet their customers demand.(Sekaran,and Bougie, 2016) Thus, this article will help in describing their products with customers’demands.PART A FactorTESCOTUI1.Nature and purposeThe nature of Tesco is toprovide quality products tocustomers by changing theirstandard of living. Theirpurpose is to help customers toenjoy better quality of life byproviding products at greatvalue. The scope oforganisation is long termgrowth within changingenvironment by meetingcustomers’ needs (Bryman. andBell, 2015) This has helped tobe the world's number oneindustry in retail sector. On the other hand, TUI belongs tohospitality sector so its nature is toprovide best possible holiday packagesto their customers all over the world.This is done by combining variouselements like airlines, cruises, hotelsand resorts, etc. (About Us, TUI Group.2017). And providing them tocustomers. With diversified employeesand staff, they are easily able to meetcustomers’ demands. This has enabledthem to world's number one tourismbusiness.2.Legal formIt is a public limited companythat is operated and run byTUI is the subsidiary of Thomsontravel group that operates in UK. It is

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Business Assignment - Tesco and TUI Thomson