This project to evaluate web design for business to customer (B2C) furniture company known as IKEA. The objective for this to : 1- Understand IKEA business strategy using website 2- To understand “usability of website toward consumer” 3- Does website attract more consumer purchase online instead visit store 4- How content give useful information to consumer 5- How functionality in IKEA website give impact to consumer The propose methodology for this project “Object Oriented Approach” where it help examiner to identify activities within web design and how web design function. Object Oriented approach very popular for analysing and designing website because it more organize and integrate with all process and data model where it show how website interact in real situation. As outcome from this project, it will show : 1- How website help IKEA improve business operation and profits. 2- How Website help IKEA in marketing revolution to meet business demand.
![[object Object]](/_next/image/?url=%2F_next%2Fstatic%2Fmedia%2Flogo.6d15ce61.png&w=640&q=75){kind=small}
![[object Object]](/_next/static/media/star-bottom.7253800d.svg)
