Business Writing Principles0 Contents Business Writing Principles.............................................................................................................3 References........................................................................................................................................5
Business Writing Principles0 Business Writing Principles The videos by Judy Steiner-Williams and Chris Nodder, both exhibit the correct way of business writing, which will help in appropriately attracting the targeted audience. Both these authors have showcased variousmethods and conceptsthat should be considered in the formulation of the message for the targeted audience. The main focus of Judy Steiner-Williams is on the effectiveness of the message and the crucial elements associated with it. On the other hand, the main focus of Chris Nodder is on online writing. Now, the concept that resonated with me from both these videos is of “concise and complete message”. A business message needs to be concise, be it for the online audience or the traditional audience. A concise message has bigger credibility than a lengthy message(Ruane & Chappell, 2017). With a message being concise, the main focus of a person is on informing the audience about the various features about the product and service effectively and crisply, which is built around the targeted audience’s needs, interests, behaviors, attitudes, and in some cases culture too. Therefore, the element of concise justifies the statement that “less is more”(Hollis-Turner & Scholtz, 2010). Along with a message being concise the other aspect, which is very important in all the business messages is the aspect of being complete. There is nothing worse than offering the targeted audience with incomplete information. In addition to this, it should be noted that a message should be concise and complete(Steiner-Williams, 2014). It is paramount to offer the audience with all the necessary details that highlight all the benefits they will attain from selecting your product or service. I have experience with blog writing. I have written a few blogs about various products and services, which have impressed me. Along with this, I have also conducted blog writing for writing about some personal experiences with some brands and products. In my opinion, blog
Business Writing Principles0 writing helps in differentiating between the products, especially in terms of, what was promised and what is delivered. In addition to this, this process of blog writing helped me in understanding the importance of credible information, when targeting the audience. For instance, I bought this hair removal machine from a prominent brand, which made many claims about being a long- lasting and pain-free experience, but in reality, the machine died out just after a couple of uses and the experience was not at all pain-free. Therefore, all the information stated by the organization on the website was untruthful, just for exploiting the customers. It is due to this experience with this organization that I will never buy its products and will also, not trust any of the information they will exhibit on its website or another advertising medium, as it is just for exploiting the customers. No, I do not disagree with anything in the course, especially so far, with my current experience. I agree with all the concepts and principles that I have studied in this course. In addition to this, the concepts have been extremely helpful in understanding the difference between credible information and incredible information(Nodder, 2014).
Paraphrase This Document
Need a fresh take? Get an instant paraphrase of this document with our AI Paraphraser
Business Writing Principles0 References Hollis-Turner,S.,&Scholtz,D.(2010).Businesswritinginacademicandworkplace contexts.Southern African Linguistics And Applied Language Studies,28(3), 239-245. Nodder, C. (2014). Learning to Write for the Web - Welcome. Retrieved 1 April 2020, from https://www.linkedin.com/learning/learning-to-write-for-the-web/welcome Ruane, S., & Chappell, S. (2017). Developing Students’ Writing Skills With the IDEAL Framework.Management Teaching Review,3(2), 107-117. Steiner-Williams, J. (2014). Business Writing Principles - Making your writing considerate. Retrieved1April2020,fromhttps://www.linkedin.com/learning/business-writing- principles/making-your-writing-considerate