Business Plan for Makeover: Overview, Unique Selling Proposition, Market Analysis, Operational Plan, Financial Plan

BUSINESS PLAN

BUSINESS CONCEPT
Overview of our product
Makeover is an organization which has framed brand concept which
includes both athletic apparel and beauty care which are utilised by
different channels of distribution. Investment has been recurred for
brand growth and its positioning in context of IPO. The business plan
will be explaining value proposition and market segmentation strategy
along with market.

UNIQUE SELLING PROPOSITION
 Easy to carry and customer friendly
 Providing both cosmetics along with skin care products
 Affordable price

MARKET ANALYSIS
Market segmentation
In this specific analysis, major focus has been given on female market.
The potential base of customers does not consider any statistic or
provision related to male customers..