Business Strategy and Acquisitions of Carlsberg: A Global Beer Brewing Industry
VerifiedAdded on 2023/06/12
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AI Summary
Carlsberg is a global brand of the beer brewing industry with operations in Western Europe, Eastern Europe, and Asia. Their business strategy focuses on producing high-quality beer in the domestic market and supplying it to international locations with low customization. The new corporate strategy, SAIL'22, aims to make the organization a professional, successful, and attractive brewer in the market. Carlsberg has acquired the Baltic Beverages Group in Russia to distribute its products in the market. Learn more about their strategies and acquisitions in this presentation.
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