Case Study on Global Supply Chain Network
Added on 2020-04-07
6 Pages1967 Words67 Views
Business Development
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Running Head: CASE STUDY 1Case Study<Student ID><Student Name><University Name>
CASE STUDY 2Background:The background of the case study being reviewed in this report is vested in context ofthe Boeing 787 Dreamliner. The case has been taken into consideration on the basis of aprominent highlight that can be observed in the extended delay of its delivery date from 2008to 2011. Thereafter the aircraft was also subject to issues pertaining to its design which werereported to be solved in the month of December 2014. The review of the case studybackground with respect to literary sources and research findings could provide viableopportunities for developing a critical analysis on the subject (Greengard, 2015).The issues which could be identified responsible for the failure of Boeing indelivering the Dreamliner project on time were attributed to the global supply chain networkof the organization. The global supply chain network of the organization was intended toprovide cognizable advantages in the form of cost reduction and decreasing developmenttime. However, the network was responsible for a major share of problems encountered bythe project. As per Cui, the organization preferred to reform the rules for development of thelarge airliner through emphasizing on collaboration’s role as a competitive tool rather thanrelying completely on technological information and relevant practices (Cui, 2016).Therefore, Boeing established a complex supply chain that involved more than 50 partnersacross 103 locations all over the globe. The supply chain was intended to facilitate the promising outcomes of reducingfinancial risks, develop new aircraft and reduce the time for product development cycle.Boeing was able to realize the leverage the facilities of the supply chain to garner theexpertise of different organizations in distinct sectors such as IT infrastructure, compositematerials and aerodynamics. However, the implications of failure observed as theconsequences of the measure can be noticed as profound highlights of the background of thecase study.According to Pearlson, Saunders & Galletta, the trial production stage depicted thefirst signs of problem within six months which was observed in the form of unprecedentedbubbles on the skin of the fuselage especially during the baking of the composite material.The other notable problems resurfaced over the course of the next few months especially interms of the test version of the nose section and the software programs (Pearlson, Saunders &Galletta, 2016).
CASE STUDY 3The lack of communication among the different software manufacturers was alsoresponsible for profound setbacks in the integrated supply chain. Boeing also has to faceconsiderable issues in terms of integration of electronics as well as limited suppliers. The useof lithium-ion batteries as an experimental initiative also caused the proliferation of internalshort circuit problems. A comprehensive review of the case study background facilitates animpression into the concerns that can be faced by an organization that depends on anextensive supply chain (Kotha & Srikanth, 2013). The review of the case study background provides a legible insight into the causes ofproblems for Boeing that led to the delay in delivery of Boeing’s Dreamliner aircraft. Theprominent issues that were observed in the background of the case study could be noted in thecase of information exchange problems and lack of emphasis on worst case scenario relatedto critical parts. These factors are responsible for the outcomes of long delays which werealso responsible for reducing the capability of the business to execute business as planned.Hence the reliability on a completely new process could lead to profound concerns ofunprecedented problems that can be alternatively responsible for the failure of the companyby substantial margins below the competition (Velte et al., 2010). The respite that can be observed in the case study background for Boeing is the delayof its competitor Airbus’ 380 program which also adopted a global supply chain model.Furthermore, Boeing was able to accomplish the design and feature specifications even afterthe delay which was evident in the form of the final product which provided with the desiredplane that featured impeccable design alongside fuel economy. On the other hand, it is alsoessential to include the disparities of outcomes as observed in the different cases of Boeingand Airbus in the background to the case study. As per Zhang, Cheng & Boutaba, the compromises made by Boeing in its design werelargely responsible for reducing its seating capacity as compared to the Airbus A380. Whilethe A380 was capable of seating capacity ranging from 525 to 853, the Boeing Dreamlinerwas able to accommodate only 250 passengers (Zhang, Cheng & Boutaba, 2010). Therefore,this outcome can be considered as a major drawback for Boeing as it failed to realize the risksinvolved in design and development of the 787 Dreamliner. Analysis:
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