This case study discusses the problems faced by Netflix in digital marketing and the strategies to overcome them. Limited local content, language barriers, expensive prices, and underdeveloped payment and broadband infrastructure are the major problems. Partnership with movie studios, better communication with customers, and expanding product offerings are the strategies to overcome these problems.

Explore the in-depth analysis of digital marketing strategies that propelled Netflix's success in the ever-evolving streaming landscape.

Case-Study: Digital Marketing for Netflix

This report provides insights on Netflix's advanced business models for cost control and ethical issues. It identifies the main problem of increased competition and recommends cost control as the most feasible strategy. The report also sheds light on the ethical issue of data caps and its impact on the strategy.

Hartpury University and Hartpury College

Netflix: Advanced Business Models for Cost Control and Ethical Issues

This case study analyzes Netflix's pricing strategy and its impact on customer retention. It suggests solutions to retain customers while maintaining costs and improving goodwill.

Netflix: Case Study on Pricing Strategy and Customer Retention

This assignment focuses on the implication of the partnership between Netflix and Sirius XM's, the merits and demerits of brand extension, and other brand extensions that could be done by Netflix.

Film and Theatre

Implication of Partnership and Brand Extension for Netflix

Strategic Management

York University

Leadership Management

Digital Media and Video Games

Strategic and Case Analysis Netflix

Management Information Systems

Rutgers University

Data Science and Big Data

Databases

MNG93210 Strategy and Case Analysis: Assignment

This document discusses the difference between traditional and digital marketing, the customer touch points and omni channel nature of Netflix subscribers, and the analysis of data from digital marketing activities. It also highlights the importance of digital marketing in the global expansion of businesses and the use of data to enhance customer experiences.

Case-Study: Digital Marketing for Netflix

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