Case Study of Shenzhou International

Case study of Shenzhou
International

Table of Contents
PART A...........................................................................................................................................3
Review the case of Shenzhou International............................................................................3
Answer to Question 1.............................................................................................................3
Answer to Question 2.............................................................................................................4
Answer to Question 3.............................................................................................................5
Answer to Question 4 ............................................................................................................6
PART B............................................................................................................................................7
Global economy and its impacts of the Covid-19 pandemic.................................................7
Answer to Question 1.............................................................................................................7
Answer to Question 2.............................................................................................................7
References........................................................................................................................................9

PART A
Review the case of Shenzhou International
Answer to Question 1
In the textile and apparel industry, the changes are happened from the last few years, this
industry has been changes as per the aspect of both financial and technological aspect. This has
been changes as per the view of social and political scenario of global economy at high level. In
the apparel and textile industry main beneficiaries countries were China, Bangladesh, Vietnam,
India etc. The changing global trend of the company are related to various factors which are
related to value chain and cost, bargaining power of player, Spatial and Geographical location,
and many of the institutional role of the country (Barua, 2020). All of these factors get the
impact on the apparel industry. Some of them are explained below:
 Value chain and cost: Global value chain and cost of the organisation within apparel
industry will be make a strong impact. This will analyse the impact of all activities which
are relatable for apparel conception, different stages of designing the material, various
raw material, marketing and distribution of final consumption. The need of large value
chain make an impact on the textile industry as they are buyer driven industry and work
as per the concept of buyer that contain three type of lead firms which are retailers,
marketers, and branded manufacturer. For example, in Shenzhou International, they
spend more than one and a half month, for sourcing the fabric, which indirectly increase
the sales revenue of the company within global market.
 Bargaining power of players: While working in the global trends there are various
sources which get high impact on the bargaining power. Bargaining power of the supplier
and buyers are able to conduct for assuring the concept of improving production china
base within china. China is ready to export their apparel exports within United state and
many of European countries (Bian and Zhao, 2020). This will actually depends on the
trade restrictive measures where the chosen company make their decision on the basis of
their buyer and sellers production units. In shenzhou international organisation, they try
to expand different organisational behaviour in order to provide relevant growth and
success in apparel market.