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Case Study International Business- Walmart

Added on - 14 Feb 2020

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International Business1
Table of ContentsEXECUTIVE SUMMARY.................................................................................................................3INTRODUCTION...............................................................................................................................4QUESTION..........................................................................................................................................4Question 1: Conduct foreign market analysis and critical evaluation of strategic andenvironmental reasons why Walmart engaged in internationalization strategies............................4Question 2: Using appropriate theories and critical analysis of importance of a cross cultureunderstanding for international business success with appropriate example of Walmart casestudy................................................................................................................................................6CONCLUSION...................................................................................................................................8References............................................................................................................................................92
EXECUTIVE SUMMARYThe present study is based on international business and for this Walmart case study hastaken into the consideration. It has the world leading retail organization and serve customers atinternational level. With the development in business, firm has taken the help of different kinds offoreign market entry modes. 50-50 joint venture, acquisition, FDI, 60-40 joint venture, whollyowned subsidiaries etc has used by Walmart. Along with this, learning management, innovation,increase customer base, take competitive advantages etc has the reasons of engagement oforganization in internationalization strategies. On then other hand, Walmart has adopted some crossculture theories to understand cross-cultural importance in international business success.3
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