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Case Study on Ethical Dilemmas by Regional Marketing Director

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Added on  2020-05-16

Case Study on Ethical Dilemmas by Regional Marketing Director

   Added on 2020-05-16

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Running head: BUSINESS ETHICSBusiness EthicsName of the StudentName of the OrganizationAuthor note
Case Study on Ethical Dilemmas by Regional Marketing Director_1
1 BUSINESS ETHICSSummary 1 Producing toys-child’s playThe above mentioned case study is about the ethical dilemma of supporting child labor inorder to enhance the yearly revenue of an Organization. A product manager of a company, whichsells chocolate sweets that include with small plastic toys, visited a Thailand toy manufacturer tofinalize a two years old contract. There he came to know that in Thailand the toys are supplied ata much cheaper rate compared to any other global supplier, without compromising with thequality of the Toys. In order to check the reliability of the fact, the product manager urged to seethe process of production of the toys. Surprisingly he found that instead of getting manufacturedin a workshop, the toys are assembled by poor families including children. The manager evidenced a large family along with children of age between 5 to 14 years isassembling the toys for a prolonged time. The manufacturer of the toys stated the manager thatthis method of manufacturing that includes child labor is well established in Thailand since itreduce the production cost while maintaining the quality of the product. Considering the fact thatfinalizing this deal will ensure cost saving of his company, the manager completed the paperwork. However, while purchasing souvenirs for his seven years old nieces, the act of supportingthe unethical practice of child labor for financial enhancement of his business seemed unethicalto the manager. The toy manufacturing company of Thailand engages child labor for toy production tolower the production cost while enhancing their market. While due to low supply cost of thetoys, the confectionary company will evidence a crucial enhancement in the annual revenue, the
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2 BUSINESS ETHICSfuture of the children working there for the production of the toys will get ruined1. Thus, in orderto eradicate this evil practice, confectionary companies like the one mentioned in the case studyneeds to stop purchasing product from the toy producers in spite of getting the toys at a lowerprice.Summary 2Who cares whose shares?This case study is about two ethical dilemmas faced by a regional marketing director ofone of the biggest pharmaceutical companies of the world named PharmChemCo (PCC). Thehigh demand of PCC in global stock market has not only enhanced the bank balance of themarketing director but also made him a successful stock market investor. The fact that a hugeamount of the director’s bonuses has been paid by PCC in the stock market is a major reasonbehind his success in the professional field. However, in a recent meeting, the manager has cameto know that Scientist from a leading university in US has found that the best selling herbicidesof PCC contains fatal side effect. Considering the fact that this news will soon get publish arenowned magazine, the stock market value of PCC will certainly go down. All the managers areinstructed to keep the news confidential so that PCC can find out strategies to deal with thesituation2. Since the marketing director has invested a huge amount of money on PCC in the stockexchange, in order to save himself from the huge loss, he has decided to sell his share before thenews break out3. However, the buyer of the stock will suffer a huge loss in near future. The1 Roy Huijsmans and Simon Baker,Child Trafficking: ‘Worst Form’ Of Child Labour, Or Worst Approach ToYoung Migrants?(2018).2 Mark S. Schwartz,Developing And Sustaining An Ethical Corporate Culture: The Core Elements(2018).3 Robert Woodrow D. Richardson Ford and Woodrow Richardson,Ethical Decision Making: A Review Of TheEmpirical Literature(9th ed, 2012).
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