logo

Case Study on Competitiveness : Toyota company

6 Pages963 Words149 Views
   

Added on  2020-06-04

Case Study on Competitiveness : Toyota company

   Added on 2020-06-04

ShareRelated Documents
CASE STUDY
Case Study on Competitiveness : Toyota company_1
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................11. Assessing Toyota attention to organisational competitiveness in various terms ........................12. Company strategy in Recovering ................................................................................................2Conclusion.......................................................................................................................................3REFERENCES................................................................................................................................4
Case Study on Competitiveness : Toyota company_2
INTRODUCTIONThe study focuses on studying the case of Toyota Company. From case study, it has beenclear that various losses have been suffered by Toyota Company. The Toyota has adoptedvarious strategy in order to overcome losses faced by it. The aim of research is to analyse theeffectiveness of strategy used by Toyota and whether enterprise in being successful forrecovering losses.1. Assessing Toyota attention to organisational competitiveness in variousterms Toyota is top leading organisation in UK automotive market. Toyota has faced the loss ofbillions of dollars and has suffered operating loss. Besides this enterprise has taken variousinitiative to overcome these losses and to ensure that appropriate action should be taken in orderto avoid such condition in Future. It is required by organisation to maintain healthy relationshipwith other companies in order to gain support from them in such situation (Sindi and Roe, 2017)A) Quality refers to the doing things in right way and by delivering effective and attractive goods and services (Pradabwong, Braziotis, Tannock, and Pawar, 2017)As per case study Toyota Company has been ranked as top leading Auto mobile organisation inUK. It has been ranked as top company on basis of Quality of their product that has providedsufficient amount of satisfaction to its customer. The enterprise has been operating successfullyin global environment Because of its quality of products and services. Various cars produced bythe company does not have bad impact on environment. The advanced technology is being usedby organisation for manufacturing and designing cars. This has assisted business unit inmaintaining quality of their product.B) Another performance based objective of enterprise is speed which refers to doing thingsquickly in order to prevent delay in taking order and delivering product. The strategy of ToyotaCompany includes emphasizing on various operational activities in order to reduce variousproblems. This is done by organisation by adopting small but effective machinery in order tospeed up their production process (Hooi,Leong and Leong, 2017)C) The third factor include dependability-The just in time method was adopted by Toyota thathas enabled them to deliver products according to need and demand of product. This hasprovided business unit an opportunity to improve its efficiency and quality. Technical expertshave been appointed in order to assist organisation in order to gain technical competencies. It has1
Case Study on Competitiveness : Toyota company_3

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
HI6006 - Assignment On Competitive Strategy
|6
|1447
|35

Business Project for Toyota Assignment
|20
|6985
|49

Marketing Strategy for Toyota Land Cruiser
|10
|860
|335

Toyota Competitive Advantage Assignment 2022
|6
|1500
|7

Marketing Plan for Toyota RAV4 in Australian Market
|2
|529
|266

Case Study on Challenges Faced by Toyota
|6
|1172
|260