CFPBUS006 - Integrated Professional Skills in the Digital Age

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CFPBUS006 - Integrated ProfessionalSkills in the Digital Age
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................3MAIN BODY...................................................................................................................................3Positive use of internet to businesses and society-......................................................................3Negative use of internet to businesses and society-.....................................................................4Internet threats faced by organization and society-....................................................................5Unified communications providers-............................................................................................8CONCLUSION................................................................................................................................9REFERENCES..............................................................................................................................11
INTRODUCTIONIntegrated professional skills in the digital age is essentially required for the growth ofyourself and your organization. Digital age skills means a person have the ability to create newknowledge and information according to 21stcentury skills. These skills is necessarily needed toconnecting world. There are many professional skills required in a digital age- with the basiccommunication skills, a person should also need to enhance their social media communicationskills. A person and an organization should have as ability to learn new technologies, newmethods for conducting operations and new equipments. For building the unbreakable trust,ethics and responsibilities are highly needed. Critical thinking, teamwork, reflection, originality,creativity, personal resilience and problem-solving are the major thinking skills and mostimportant for a business development. This report will includes, one of the most significant skilli.e. digital skills. This skill is properly depends on the use of technology. However, the usage ofdigital technology required to be integrated with the basic knowledge. This report will alsoinclude the positive use of internet in business and society and also described the negative use ofinternet that will affect the business and society. This report will also highlight the threats ofinternet uses that are faced by organization or by society and also discusses the privacy andsecurity taken by internet user when online services or internet application are used. These reportwill also highlight the features, applications and business uses of unified communicationproviders in the business.MAIN BODYPositive use of internet to businesses and society-Internet is very beneficial that can make people's life more convenient. An internet offersmany opportunities to business and society to pursue its objectives and goals. Internet helpsbusinesses to connects consumers(Matt, Hess and Benlian 2015). Internet largely used inbusiness management, marketing, production, purchasing, selling, all the management inaccounts and tax and many other activities. Internet is most important source of all types ofbusiness models, technologies and innovations. Mostly companies and entrepreneurs investing ine-commerce, digital marketing, online collaboration tools and business automation for enhancethe operations and productivity. Thus, internet affects the businesses, societies, environment,politics, employment, education and entrepreneurship.
Positive use of internet to businesses-Marketing advancement\Digital marketing-With the help of internet organizations can use asocial media, websites, emails, search engine to promote their products and services on thedigital platform. Digital marketing helps the business to advertise their products and services atsocial and search channels at budgeted cost (Singh and Hess 2017).Opportunities of Online business- Internet provides an immense opportunity to develop theirbusiness online. Internet offers various opportunities such as e-commerce, web development,content writing, digital marketing, publishing and also affiliate marketing, by which theemployment and development are increasing quickly.Business automation-Business automation is more essential in high challenging andcomplicated work. In this process all the daily business works, operations, tasks is programmedin software and that can run business automatically. It can reduced human's high risk works andencourages robotic interface, that will increase the productivity and reduce the expense ofmaintaining big teams (Laudon and Traver, 2016).Employee online training software-For the employee skill development and training, there areseveral online training programme and degree programmes available on internet. Because skilledand talented workforce is necessarily needed for more innovation and production in the business.Positive use of internet to society-Fast communication with friends, relatives and family-Internet helps in creating effectivecommunication between persons. It can also help a person to build social relationships withsociety. Many internet services like Gmail and Skype provides effective services to communicateany part of the world.Opportunities of working from home-internet provides an opportunity to earn online. ByOnline posting of advertisements, online home businesses can reduce the total cost and increaseproductivity.Social development-Internet plays a vital role in society for consistent social development.With the help of internet various social workers attract larger audience on environmental, socialand personal topics through articles, infographics and social media. It can create manycommunications platforms for societies.Negative use of internet to businesses and society-Negative use of internet to businesses-
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