Change Management: Resolving HR Issues in a Business Setting

This report examines the people management challenges faced by Jan in a rapidly changing business environment. It analyzes issues related to a new CEO, product launches, employee motivation, and the Harvard framework. The report identifies short-term and medium-term strategies for getting the new product launch back on track, including assessing the product, evaluating the market, studying the competition, and developing a marketing strategy. It emphasizes the importance of effective communication, employee engagement, and understanding market dynamics. The report suggests solutions based on the Expectancy philosophy, human resource practices, and the Harvard framework, providing a comprehensive approach to resolving HR issues and driving successful organizational change. The author provides a thorough analysis of the challenges, potential strategies, and recommendations, making it a valuable resource for understanding change management in a business context.

CHANGE MANAGEMENT
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The people management issues that potentially underpin the difficulties Jan is facing
The rapidly flowing business landscape indicates that there presently remain a lot of human
resource organizational issues which will sustain to change for ages to come. Concerns facing
the complications of supervising human resource get ahead changing radically in the subsequent
times. In this case, Jan meets the challenges confronted by HR Executives in Contemporary
Business Setting. The selection of the newfangled CEO in the association has bid considerable
variations to upkeep the potential development of the business and needs instituting result
oriented resolutions for the participants of the group (Nohria, and Khurana, 2010). The change
management requires to have well-organized communication amid the employees as well as the
management and the dealers, distributors, suppliers, the Administration, the patrons, the online
operators, plus restructure the group of actors of organization. The business ought to use the
available resources and assort them with suitable strategies to face the competition with the
contestants and recognize the strengths and weaknesses. It has substantial possibility of product
expansion. The functional entity requires to effort to deliver the services of availing the
merchandises and facilities (Rubin et al. 2010).
Jan come across a series of practical complications. It is uncompromising situation that Jan
undergoes through his drive of uplifting the distressful situation within and the exterior
environments of the organization. The deals are not productively done according to the
evaluation as the administrative team projected to modify the new-fangled merchandise in the
manufacturing plant, Even though the sales representatives all over the place across the domain
are competently qualified for the preparation and production of newer products, they give the
impression of facing troubles while gaining access to significant and potential customers (Davis,
2011). The managing side has diverse attitudes and estimations in what technique to improve and
develop the qualitative system of artifact development and assertion of supremacy over the
practices are correspondingly captivating extensive period of time. Additionally, the marketing
person in charge has resigned and the production executive is intimidating to leave and move
away with him, to a transnational corporation at the same metropolis. He alleges Jan of not
functioning with his administrative team or paying attention (Adair, 2010).
Jan begins to recognize that the persons in the group do not desire to remain “with him”, as they
suspect that entire mission stand fixed in longstanding practices, weakening to effusively raise
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the value of the hazards they face besides the intensified rivalry within their productiveness. The
threat of windup by the attitude of a setback at the completion of the period, Jan needs to play a
part in decisive strategy of tactfully managing the participants (Hughes and Beatty, 2011). He
needs to empower and motivate the people to understand the real value of product
development in the marketplace. The employees and the managers need to acknowledge the
design of targeting that sets reputation on the perception of “niche market” intended for the
clients and as a result, the advertisement as well as promotion of manufactured items is
significantly demanded (Lee, et al. 2011).
In line with Clampitt ‘s Communication Concept, there remains a necessity of reassurance of
security and confidence to the workforces who might have specific probes in their thoughts
concerning their careers, whether the contestants will induce them to change out of track of
formation of merchandises or there drives to exist approval of newer Administrative strategies
and the like. The organization needs to emphasize on the suitable values and comprehend their
mindset providing sustenance to gratify the prerequisites of the personnel, collect
confirmation relating to various controlling tactics and developments and found a strong
basis of reliance amid the teams (Kim and Brymer, 2011).
On the other hand, the Expectancy philosophy depends on the motivational principle of the
workers who want to be “rewarded” in accordance with the performance founded on the efforts
en route for the Firm’s advancement. The assessment is anticipated to persist as the upshot of the
action of the operator. The teams need to possess self-assurance in their acknowledgement of
aptitude and proficiency and the significance of their skills. The fulfillment of the events trusts
on the success of an assignment or an endeavor efficaciously. If the fixed objectives have been
attained, the supervision and the operators equally will be delighted (Lunenburg, 2011).
Expectancy points to the formation of persuasion and righteousness by means of the accurate
execution of acquired abilities and suitable resources desired to accomplish the purposes. The
groundwork of planning for the preparation of workforces with appropriate collaborative
systems and appreciating their aspirations consistent with their facilities might resolve the
contemporaneous issues of the people management that Jan faces. (Pearson, 2012).
The “human resource practices” are determined by the criteria of surveillance, selection of staffs,
appraisal of presentation, prompting them in the direction of better enactment, declaration of
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recompenses, enhanced job designing, engagements of grievance, distribution of information,
right assessment of behavior, labor organization and involvement of the personnel in various
tracts of effort. The operative communication between the internal memberships formulates the
tangible foundation of appreciative and learning situation and produces the indispensable
skill. Self-acknowledgement, self-respect and self-possession outline the route of
accomplishment of individual on top of organizational uniqueness. (Walumbwa et al. 2011).
Conferring to Harvard framework, the “problems of employee administration”
depends on the contribution and the upgrading of the workforces concluded the inventiveness
where they labor together with the procedures and practices leading to the realization of
objectives. This requires standing as a long-standing exercise in the outlook of managing
individuals and concern of persons as budding resources moderately than a budget (Armstrong,
and Taylor, 2014).
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Figure: Harvard Framework
(Source: Anastasia, 2014)
The steps that Jan should take in the short and medium term, to get the launch of the new
product back on track
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HRM Policy choices
Employee influence
Human Resource flow
Reward System
Work System
Situational Factors
Work Force
Business strategy and conditions
management philosophy
labour market
unions
task technology
Laws and social values
Long Term Consequences
Individual Well Being
Organisational Effectiveness
Societal Well Being
Stake Holder Interests :
Share Holders
Management
Employees
Govrnment
Unions
HR Outcomes
Commitments
Congruence
Cost Efectiveness

Business proprietor develops strategies to extent the inclusive goals which are typically found to
be valuable to distinguish planning into stages. This lets the CEO to track instantaneous
perfections while estimating evolvement in the direction of subsequent objectives as well as
targets. The diverse “time frames” of the scheduling method place the emphasis on time
penetrating features of the business's configuration and setting. Jan can distinguish planning
founded on the time settings of the contributions and predictable outcomes (Algera, and
Wiersma, 2012).
Introducing the creation with developed characteristics can remain an exhilarating time for the
business to keep it back on track as novel item. Before bestowing the goods to the multitudes,
there remain a set of procedures that the company requires to fix to formulate for the big
disclosure (Day et al. 2012).
The business would develop premeditated preparation within a short-term and medium term as
required for the framework. Short-term characteristically includes procedures that display the
outcomes within the year. The organization need to aim medium-term tactics at consequences
that would take some years to attain. Planning of introduction of products benefits to fulfill the
targets of short-range and mid-range tasks with long-standing objectives in mind (Dowling et
al. 2013).
Short-term development presents the features of the business in the current times and matures
policies for enlightening them. Instances stand as the talents of the staffs and their approaches.
The problems of the situation of manufacturing equipment or the excellence of product are
likewise immediate concerns. Jan needs to put in place short-range solutions “to address the
issues”. Operative training sequences, Checking and repairing of apparatuses and setting of
quality are short-range resolutions (Elçi et al. 2012). These clarifications establish the phase for
addressing complications more expansively in longstanding period:
 Can Jan’s business support firm, instant growth?
 If the presentation is fruitful (and face it – the purpose Jan is launching the product for
the reason that he wishes it to stand prosperous) then the business will require to be
capable to simplify the amplified demand.
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Selection
Rewards
Performance
Management
Development
Performance
+
Selection
Rewards
Performance
Management
Development
Performance
+

 Does Jan have satisfactory staffing/source lines/procedures in place en route for handling
the augmented consumer attention?
 Does the company ensures code of behavior for treating client investigations and requires
in a purchaser service section? (Genovese et al. 2014).
Assess the creation itself
If the business instigates to fabricate for introducing an innovative artifact, there may remain a
propensity to overstate the creation. Marketing employees determined sales persons besides
company managers may fix their risk factor on the magnificent novel product they ensure.
Taking a truthful assessment of the creation before delivering it toward the community is
vivacious to the achievement of presentation.
 Has the creation been methodically verified?
 Does it transport reliable outcomes?
Every Product Supervisor requires developing particular procedures for certifying that it can
keep it up the rocking demands from all commands and lead to stirring entirety in the veracious
course at the completion of the time (Giehl and Lepla, 2012).
There are numerous assembled methods that a decent Product Executive could proceed to
confirm that the company is accomplishing that equilibrium that contents the stakeholders’
regular needs and desires, nonetheless those thrusts the person advancing in the direction of the
visualization of the prospective years that every member of the organization ought to share
(González and Guillén, 2010).
Engaging inflexible interrogations internally may not merely aid to expand the artifact,
nevertheless resolves to support to make certain that the merchandise is prepared “to be
launched”. As soon as the internal assessment of the creation is accomplished, reviewing the
responses is crucial step– even the answers that are not as per the expectations It may stand
appealing to oversee the undesirable responses, however undertaking in view of that might
remain positioning the product plus the establishment in risk. Setting great forecasts for a
product’s capabilities may source a swift repercussion of irritated clienteles when the
merchandise fails to supply (Kim, and Brymer, 2011).
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Estimate the marketplace
Most expectedly, there has remained market investigation accomplished in groundwork for the
presentation. It is required to have a close observation at the consequences of the marketplace
examination to validate that there remains a market sector for the creation.
If the product remains niche merchandise, is it satisfactory for the market to upkeep the creation?
Does the obtainable marketplace ensure a position for the product? (Lee et al. 2011).
Leading market investigation might remain time consuming, nonetheless can specify vigorous
information that resolves to direct the presentation of the invention. Classify the viability of the
marketplace to receive the product, along with the precise market region that the creation may
demand. Market documentation might support to target the spectators for the launch of the
product, increasing the probabilities for an efficacious introduction (Philip and Sharma, 2013).
Study the competition
There is a strong need to investigate the competition in market alongside the market exploration.
The pursuit for some explicit facts would drive to outline the merchandise presentation; however,
it would provide critical information around the market where the product may be positioned
Listing the highest market contestants would be effective to know their products plus marketing
approaches.
 Study the market regions from the feasible consumer’s standpoint
 What package or artifact do they select presently?
 What features set Jan’s manufactured goods spaced out from theirs?
 What stand as the crucial modifications that would induce a purchaser to choose the
product over a different corporation’s? (Mulnix, 2013).
Cultivate suitable marketing strategy
Vital aspect to a fruitful product presentation is the expansion of a well-thought-out marketing drive.
By means of several marketing networks it becomes more prospective to influence a definite launch.
Utilize the data assembled in recognizing the target purchaser, as well as develop a multi-faceted
attitude to getting that client. An amalgamation of customary promotion along with the presence of
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“social media technological tools” may produce a wide variety of attention and awareness for the
creation.
Estimate the probable broadcasting opportunities that are determinedly appropriate to the product and
marketplace and launch an approach for consuming those apparatuses.
Would the creation be preeminently emphasized through TV advertisements?
Does any “print medium” represent the product outstandingly?
Are the target clienteles conveying tweets endlessly? (Philip and Sharma, 2013).
Midterm plan
 Understand the competition.
It is essential to construct a portfolio of companies that prepare similar types of products and
services. It is significant to know what the customers might acquire in place of the obtainable
plan. Analyze their promotional resources, counting their commercials, flyers plus websites and
other types of marketing campaign. Assess how the new product or provision drives to stand up
alongside what previously was offered (Yan, 2011).
Target the perfect customer
To confidently launch new creation or facility with least monetary expenditure, it is vigorous to
effort completely on the forecasts the company trusts are furthermost conceivable to procure
from the unit (Walumbwa et al. 2011).
 Generate a distinctive value proposition
What interests and landscapes will the unit deliver that the potential clienteles will value
furthermost? The bottom mark remains that the artifact or service “platform” must be exclusive
and come across the requirements and requests of the entity’s best predictions.
 Outline Marketing Policy and devices
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Jan requires selecting the deals and promoting channels: market online, through list or over and
done with traders normally, multichannel dealers attain the greatest accomplishment since
patrons can shop as and when required (Philip and Sharma, 2013).
 Scrutinize the perception and marketing method
It is paramount to inspect product or facilities with marketing communication resources.
Contingent on what is planned to market and for financial plan; the unit can employ official
focus sets
 Determine the campaign
Use media dealings strategies to place objects and win discussions, get reporting by consenting
important journalists to assess the product, embrace a launch affair, or use “grass roots
advertising” to formulate telephone call.
 Be conversant with the “artifact lifecycle”
The product or service introduction will require be modernizing, revising and informing as the
merchandise or service matures (Olsen and Stensaker, 2013).
The leadership style(s) that Jan should adopt in this process, including the reasons
There materializes an intimate connection amid leadership and administration Leadership need to
agree with client motivated approaches that is obligatory for the group to move frontward toward
globalization. The executives must appropriately handle the staffs, the clienteles as well as the
supply chain events accompanied by the distributors plus the workers at diverse levels. The aims
require to be “pre-defined” with democratic design of leadership elegance that lets the workers
of all classes to “flourish in their lives” (Rubin et al. 2010). The democratic spirit stands as the
most suitable sort of guidance as extracted from the interpretation of the proceedings of case
learning. This category of headship agrees with the workforces ‘approval as the supervision and
the employees both are legally responsible to join in processes of creating resolutions. The
supply sequence of products and services, the business expansion measures in consort with the
purchaser relationship organization are the prerequisites to be correctly developed as well as
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technologically advanced with industrial progressions and scientific accomplishments (Hughes
and Beatty, 2011).
In keeping with the autocratic flair, the leader encourages the staffs to work in relation to the
rubrics envisioned by managers. In “Lassez Fair elegance”, the persons of the squad of workers
are trusted upon and reliable to yield appropriate decisions. The self-governing elegance is the
furthermost fitting one to permit the workers with the mechanism to recommend expressive ideas
concerning strategy matters (González and Guillén 2010). This bounces adequate position to the
supervisors with appropriate admiration to their exertion and encourages them to shot their
objectives and effort consequently. The persons’ needs remain authorized by the group that
might prompt them to upsurge the efficiency. The responsibilities of the workers together with
the approaches of presentation tremendously forecast the competences of the working members
besides the consequence of leadership aptitudes that supervise the functioning environment (Elçi,
et al. 2012).
The directors are essential to be approachable and committed to their staff associates through the
awareness of confidence to encourage the individuals with constructive outlook. The persons
associated with the professional institute require standing well cognizant of the natures of
innovations accepted for diverse provisions of the group. The managers need to link the allies
with the numerous sorts of attitudes concerning the formation of different designs of
merchandises and amenities. This would inspire the essence of creativity and extension of the
events of sale as well as marketing within the comprehensive world. The concern must center on
the efficacy of the teams in addition to the associative adherents in company with the supervisors
through appropriate technical preparation to stimulate them in the contemporary age (Machado,
2015). There ought to be suitable skills for incorporation of knowledge and the outlook of the
operators. This would guide to accomplish the principle of the assemblage in functioning
methods involved in the course of evolving the manufacturing ideologies and promotion. The
unit requires identifying the real aptitude of the persons before establishing any choice on
commercial policies as well as examining the performance of management and transforming the
vicissitudes that are indispensable towards assurance of responsibilities allocated to every
individual attached to the group. There are indispensable needs of establishing conferences and
consultations on transactions of marketing actions as well as the construction of matters,
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contributing suitable customer amenities, and circulation of stuffs to various borderlines, value of
ingredients, and evaluating various brands of in-house and external state of affairs (Mathis, and
Jackson, 2011).
Any decisions or support that might be needed at board level to help improve this situation
(10 marks)
In accordance with the “theory x plus theory y” ascribed by Douglas McGregor, there remain
certain conjectures linked to the human attention. There are potentials of disgusts for numerous
kinds of actions and the individuals could be enforced and obligated to do threatening jobs.
There might be some persons who wish to be directed to execute their effort as well as demands
safety to escape the accountability and liability of labor. The employers repute their workers as
hard or gentle whichever they wish to enhance as essences. In comparison, the persons with
meticulous corporeal and demonstrative power can generate wonders and we need to make them
learn about the proper technique of work. The governing attitude and unforgiving penalty will
never stand as operational strategy if the identified people involved in the group bind his
activities headed for the association (Olsen and Stensaker, 2013). The inventive ideas of the
staffs need to be encouraged with applicable paces to have optimistic effects. The dealers,
clients and the supplementary stakeholders counting the Government ought to be
interconnected with agreeable tone of interface. The personnel should never effort under
confused time plan with traumatic work. The substantial burden of manufacturing
productiveness should not exist. The inward potentialities must be documented by the
executives before apportioning the responsibilities to the discrete workers with appropriate
distribution of exertion (Lee et al. 2011).
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