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Change Management Systematic Approach

   

Added on  2021-02-19

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CHANGE MANAGEMENT
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Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................1DEFINE CHANGE.....................................................................................................................1IMPLEMENTATION PROCESS...............................................................................................2GET MANAGEMENT SUPPORT ............................................................................................4IDENTIFY KEY STAKEHOLDERS ........................................................................................4ACTION PLAN..........................................................................................................................5COMMUNICATION..................................................................................................................6CONCLUSION................................................................................................................................7REFERENCES................................................................................................................................9
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INTRODUCTIONChange management is the systematic approach which deals with the transformation of firm'sobjective, technologies, and procedure. The purpose of change management is to apply strategiesfor change in the controlling and helps the employees to adapt such change in organisation.Change management consider such changes in the business are organisation restructuring,merger, acquisitions, technological changes and so on. It is the process tool or techniquesthrough which the firm can manage the individual side change to achieve the required businessoutcome. This report is based on the Marks and Spencer firm, this firm is UK based companywhich deal with retail chain store which sells high quality cloths, food and home products. It wasfounded in 1884 by Michael marks and Thomas Spencer. This report were summarised about thedefinitions of change and its formalised implementation of the process. Report consider themanagement supports and commitments and identification of key stakeholders in theorganisation. Further there is an brief dissuasion on the action plan communication ways andimplementation of change plan in the Marks and Spencer. MAIN BODYDEFINE CHANGEChange Management is a approach to set up, assist and help individuals, teams and organizationin bringing change (Morin and et.al., 2016). The change drivers involves technologicalevolution, change in consumer tastes and preferences, competition, mergers and acquisitions andrestructuring. Organizational change consider the whole organization and the needed change.Change usually occur in the response to, or as result of some external and internal pressure. Itrefers to the alteration in work environment. It is important for the organization to implementchange. Businesses should adapt change else will be swept away or left out by the change.Modern firms are highly changing, varied and adaptive to multiplicity of changes. It refers tochanges in structural relationships and relation of individuals in the organization (Donnelly andKirk, 2015). Change can be brought because of external pressures such as technologicaladvancement, dynamic market situations and social and political changes. Internal pressures likechange is managerial personnel and inadequacy in the prevailing organization. Marks and Spencer needed to bring change in their management as well as bring newtechnological changes. As it was analyzed through the studies that Marks and Spencer is closingtheir 22 stores and in coming 2022 they are going to close the rest 200 stores and are planning to1
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develop everything online. As they were lacking behind in this phase and the company wassuffering losses (Steigenberger, 2015). So they analyzed that the modern customers focus moreon buying things online and this is becoming the trend that the whole world is following so whyshouldn't they try it. So they have started planning to design their app online and increase theirsales through that. The company is also planning to brought change is inventory management, asthey evaluated that the stock was not properly handled and that was causing an issue for thecompany. It resulted in stocks lying in the stores that are not yet demanded. The companyapplied Kotter's approach to manage change in the organization. IMPLEMENTATION PROCESSStep 1: Develop a sense of urgency The first step in the change model means to making aware the employees about the need andurgency for change in the organization. This need open, direct and credible dialogue with theemployees of the company. This will help in convincing the employees about the significance ofthe actions with potential threats and opportunities by discussing possible alternatives (Verhulstand Lambrechts, 2015). The employees of Marks and Spencer should know about theopportunities that are coming in the market with the upgrading technology. Step 2 : Create a guiding coalitionA team will be established to bring the changes in the organization who are focused toimplement the change. This group manages all efforts and boost the employees to cooperate andtake a creative approach. Marks and Spencer should make a team of such employees who areworking in various jobs and positions that will let employees rely on the team and relatethemselves with the group.Step 3 : Creating a vision for changeDeveloping a vision will help the employees to understand what an organization wants toachieve and within the given time frame (Morin and et.al., 2016). It creates support of theemployees to implement the change. Marks and Spencer should involve the employees increating the vision so they can accept the change faster and their opinions can be involved in thedecision-making. Step 4 : Communicate the vision : This is the most important part of the change process, thevision to be created and supported and accepted by the employees. It can only be possible whentheir opinions are considered, they will be changed according to it. Marks and Spencer should let2
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