Market and SWOT Analysis of CMA-CGM: A Leading Global Shipping Company
Added on 2023-04-25
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Running head: Market and SWOT analysis of CMA-CGM
Market and SWOT analysis of CMA-CGM
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Market and SWOT analysis of CMA-CGM
Name of the Student:
Name of the University:
Author Note:
2ReferencesReferences
Market Outlook
Shipping industries are one of the most reputable industries that are operated all
around the world. Among all the reputed organizations, CMA CGM’s reference is eminent to
occur in the lists of successful shipping companies. The former company has 750+ offices
and agencies around the world. According to the journal by Alix, Slack & Comtois 2016,
CMA CGM was recorded to be the third largest container shipping industry (globally), and
also topped the charts in the France’s market, offering services including port handling
facilities, shipping and logistics(Notteboom & Merckx 2016). The company has a strong
financial position, gaining net profit of $50 million inside the third quarter of 2016, and also
more than $610 million expansive profit in first nine months of 2017, with a prominent 57%
rise in net profit margin, in a yearly basis (Panayides & Wiedmer 2017). The company has
expanded its presence in Africa and European states, by opening new agencies and ground
transport services too. Also, the group had aimed to offer customers services in a digitalized
manner under visibility improvement requirements and dematerialization, and also
company’s improvement in operational performance. On 22nd of August, 2017, the company
further invested ($13 million) in the New York Shipping Exchange (NYSHEX), to enter the
first digital marketplace under the category of ocean freight contracts (Lam & Van De
Voorde 2018). The digitalization strategy was scoped on the internal, commercial and capital
partnerships and projects, under corporate deals and ventures.
Moreover, the container shipping industry is gaining low volume growth, while the
pressure is observed in the freight rates under multiple lines (for short period). Hence, the
group is continuously varying the capacity of adjustment for maintenance of load rates and
optimization of vessel usage, to secure themselves from the backdrops. The fright rates were
predicted to face low growth for the next 2-3 years, from the third quarter of 2015 (Frémont
Market Outlook
Shipping industries are one of the most reputable industries that are operated all
around the world. Among all the reputed organizations, CMA CGM’s reference is eminent to
occur in the lists of successful shipping companies. The former company has 750+ offices
and agencies around the world. According to the journal by Alix, Slack & Comtois 2016,
CMA CGM was recorded to be the third largest container shipping industry (globally), and
also topped the charts in the France’s market, offering services including port handling
facilities, shipping and logistics(Notteboom & Merckx 2016). The company has a strong
financial position, gaining net profit of $50 million inside the third quarter of 2016, and also
more than $610 million expansive profit in first nine months of 2017, with a prominent 57%
rise in net profit margin, in a yearly basis (Panayides & Wiedmer 2017). The company has
expanded its presence in Africa and European states, by opening new agencies and ground
transport services too. Also, the group had aimed to offer customers services in a digitalized
manner under visibility improvement requirements and dematerialization, and also
company’s improvement in operational performance. On 22nd of August, 2017, the company
further invested ($13 million) in the New York Shipping Exchange (NYSHEX), to enter the
first digital marketplace under the category of ocean freight contracts (Lam & Van De
Voorde 2018). The digitalization strategy was scoped on the internal, commercial and capital
partnerships and projects, under corporate deals and ventures.
Moreover, the container shipping industry is gaining low volume growth, while the
pressure is observed in the freight rates under multiple lines (for short period). Hence, the
group is continuously varying the capacity of adjustment for maintenance of load rates and
optimization of vessel usage, to secure themselves from the backdrops. The fright rates were
predicted to face low growth for the next 2-3 years, from the third quarter of 2015 (Frémont
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