Communication Management Assignment

Running head: Communication
Management
Communication

Communication
Executive summary
In the 21st century, communication is considered as one of the important factor that will help to
attain success in the competitive market. In this paper, the focus will be given on maintaining the
overall corporate communication.
Introduction
It is important for the companies to focus on maintaining communication and design system so
that positive outcome can be attained. This paper emphasizes on the overall communication
process which is necessary to consider as it can help in accomplishing goals. In the article, focus
will be given on the C- Suite executives who take into consideration the communication process
of the corporate to execute the strategy.
The paper will also discuss about the issues which is important for the company to be considered
if proper communication strategies are not taken into considered in the organization. It can be
analyzed that it is necessary to focus on the implementation of the strategies which can help to
maintain the overall competitive advantage. The report will also emphasize on evaluation of the
2 articles, which will take into consideration the issues which is faced by the leaders at the time
of maintaining the corporate communication to implement the strategies in the 21st century.
At last the two articles will state the objective related to accomplishment of the goals. The two
articles also reflect on the overall process of communication related to leadership in the company
which can help the leaders to emphasize on taking into consideration the effective strategies.
It can be evaluated that the style of leadership can be changed as it can help in maintaining the
corporate channel of communication. It can be also implemented by taking into consideration the
overall use of big data which can maintain the goodwill of the company (Johansson, Miller and
Hamrin, 2014). It can be analyzed that process of corporate communication can be taken into
consideration by the leaders so that it can be easy to analyze the internal and external factors
which impact the organization strategies. Through this it can be easy for the management to
consider the issues so that the problems can be reduced and targets can be attained. The
corporate communication process can assist in focusing on the overall process and can assist in
resolving the issues of the workers in the company (Argenti, 2017).