Communication Skills for Academic Purpose

Running head: COMMUNICATION FOR ACADEMIC PURPOSE
COMMUNICATION FOR ACADEMIC PURPOSE
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COMMUNICATION FOR ACADEMIC PURPOSE1
Part 1
Introduction to Business and Professional Writing
Reading Title Business and Professional Writing: a basic guide, Broadview Press,
Ontario
Author MacRae 2015
Audience: The audience of this book are the ones who want to learn how to write business
and professional papers and the ones who wants to enhance their skills of literacy and
writing.
Purpose: The main purpose of this book is to let the readers know about the necessity of
knowing good writing and communication skills and to highlight why good grammar and
literacy skills are important for the same.
Content: There are many sub-headings in the entire book. One can easily find some
important headings and sub-headings in every section of this book that give a clear idea what
the upcoming paragraphs constitute. The key heading is the “Introduction to Business and
Professional Writing”. The sub-headings under it comprise of- “The importance of good
communication”, “Our Communication says something about us”, “and There are no
shortcuts to good writing” and “What we will learn”. Again, there is Part I of this book under
the title “The Basics of Strong Writing” that further gives a brief about the difference in
between professional and academic writing, the 7Cs of good writing, importance of grammar
and proper copy-editing.
The main function of the subtitle “Our Communication says something about us” is to make
readers alert that the way they communicate, depicts a lot about them. It reflects heavily on
us, as an individual or an organisation. For this reason, it is important to excel in this.
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COMMUNICATION FOR ACADEMIC PURPOSE2
There is no image or diagram in this book. But there are certain graphs like figure 1.1 that
depicts prose literacy and personal income rate, figure 1.2, which depicts rate of literacy and
employment etc.
Part 2
Sections Main idea of this section Supporting/Secondary ideas
1 How communication has changed 1. Professional communication
had changed from reading and
writing to visual and oral
media
2. “Internet and visual media have
killed good writing but have
made clear written
communication in business
world.”
3. The vitality of grammar and
accurate spelling has
encouraged creativity in
schools.
2 Reflects on how well you can
communicate as an individual or
organisation
1. It is our communication that
tells our audience a huge deal
regarding who we are.
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