Communication in Organization

This article discusses the role of communication in organizations and its impact on organizational behavior and HRM practices. It explores the importance of transparency, collaboration, change management, conflict resolution, and innovativeness in maintaining effective operations. The article also highlights the significance of communication in developing a positive workplace culture and motivating employees.

Running head: COMMUNICATION IN ORGANIZATION
COMMUNICATION IN ORGANIZATION
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Introduction
Communication plays a major role in developing the efficient design of the organization
through linking up different departments and encouraging engagement of the stakeholders in the
processes. Kramar (2014) noted that the different establishment s that are made by the
organizations are reliant on the communicability of the managers with employees. On the other
hand, Stone and Deadrick (2015) noted that communication also influence the organizational
behavior while dealing with different conflicts. The interactions with the employees assist the
management in identifying the specific issues that are encountered by the employees while
operating in accordance to the needs of achieving the common goal of the venture.
The lucidity of communication among the employees and the management assists an
organization in upholding the transparency of the operations. Transparency in the dealings of the
management with the employees and the other stakeholders assists an organization in continuing
the operations with the trust and loyalty of the same. Rathi and Lee (2015) stated that the
transparency in the operations and dealings assist the organizations in retaining the workforce
and minimize staff turnover rates. On the other hand, Ekrot, Rank and Gemünden (2016) stated
that communication among the employees and the management of an organization assists the
same in strengthening the decision making process of a venture through consultation and
collaboration with the stakeholders. The purpose of undertaking the discussion is to evaluate the
different aspects of communication and its influences on the organizational behavior and HRM
practices.

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Discussion
Communication and collaboration
The establishment of communicative practices on the different organizations has assisted
the same in upholding the effectiveness of the performance while adhering to the needs of the
same. The modifications that are commenced by the organizations are reliant on the smooth
functioning of the employees and the collaborative operations of the same with the management.
Sikora and Ferris (2014) stated that communication has created channels through which the
command from the hierarchy of management and the feedbacks flow in a top- down or bottom-
up approach. Therefore, effectiveness in communication methodologies has assisted
organizations in developing a positive and collaborative culture in the operations.
The technological innovations in the field of communication assisted the organizations in
developing efficient links between the stakeholders, which enhanced the overall performance
businesses. Farndale and Sanders (2017) stated that the innovativeness of the communication
abilities of an organization supports the businesses in maintaining the effectiveness of the
operations in accordance to the growth related requirements of the same. The performance of an
organization is enhanced through the collaborative functioning of the employees and the teams.
Marler and Parry (2016) stated that communication assists in enhancing the inter- team and
intra- team collaborative functioning in adherence to the common goals of the organization. The
establishment of organizations is reliant on the individual excellence of the teams. On the other
hand, efficient communication assists an organization in upholding the effectiveness of the
operation while adhering to the needs of the business. The collaborative functioning of the
systems assists an organization in developing the capabilities of the workforce while operating in
accordance to the needs of the customers.

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Change management and communication
Guerci et al. (2015) noted that the suitability of the communication practices assists an
organization in developing the change readiness among the employees. Change readiness among
the employees assist an organization in facilitating continuous innovations and establishment s in
the processes. The diversity of propositions that are made by the organizations is reliant on the
uninterrupted functioning of the systems. In this relation, the active involvement of the
employees in the change processes of an organization assists the same in upholding the
effectiveness of the operations. Dumont, Shen and Deng (2017) stated that the establishment s
that are made by the organizations are reliant on the assessment of the market positions and the
changing customer preferences. In this relation, communication with the different stakeholders
assists an organization in making the employees aware of the needs of change and encourages
the same to readily accept the modifications.
Glaister et al. (2018) stated that employees contribute to the uninterrupted functioning of
the systems in an organization. On the other hand, the establishment s that are made by the
organizations have assisted the same in maintaining the effectiveness of the operations in
accordance to the needs of the business. The establishment s that are made by the organization
are reliant on the identification of the needs of the customers while maintaining the effectiveness
of the operations in accordance to the needs of the business. For an example, IBM has
commenced a number of changes in the processes for enhancing the innovativeness of the
business. The frequent innovations that are commenced by the business are based on the
collaborative functioning of the employees. The enhancement in the communication
technologies assisted the concerned organization in developing the resources in accordance to the
needs of the business while operating in diverse international markets. Zibarras and Coan (2015)

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noted that the change readiness among the people has assisted the ventures in developing the
innovative culture. Lucid communication between the different teams assists an organization in
developing positive workplace culture. On the other hand, the interactions between the managers
of an organization and the employees support the collaborative functioning of the venture
through mutual understanding of issues and mitigation.
Transparency in operations and communication
The transparency of the operations is facilitated through suitable communication between
the employees and the hierarchy of management. The establishment s that are made by the
concerned organization are reliant on the inter- trust factor between the employees and the
managers. Maloney and McCarthy (2017) stated that the transparency of the operations assists
an organization in retaining the workforce through establishment of the inter- trust factor
between the management and the employees. On the other hand, the transparency in the
operations through clear communication assists an organization in making the employees aware
of the common goals for upholding the sustenance of the venture. Lu et al. (2015) stated that the
lucid communication of the objectives and aim of the operations assists an organization in
empowering the activities that are commenced by the employees. Effective communication
between the employees, managers and the other stakeholders assists an organization in
developing the positive culture. Therefore, communication assists an organization in maintaining
the transparency of the operations in accordance to the needs of the same while operating in
diverse international markets.
The transparency of the business operations has assisted organizations in developing a
positive culture in adherence to the needs of the customers. To et al. (2015) stated that the
decision making process is strengthened through the involvement of the employees and the inter-

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trust factor between the workforce and the management. The transparency of the process design
and the communication between the managers and the employees assists in enhancing the output
made by the ventures. The HRM- based operations of an organization is based on the
transparency of the line of communication that is commenced by the management with the
employees. Seeck and Diehl (2017) stated that the trust and confidence of the employees towards
the organizational management enables the same in facilitating the uninterrupted functioning of
the processes. The establishment of the inter- trust factor has assisted the organizations in
maintaining the effectiveness of the operations in accordance to the needs of the customers.
The establishment of the inter- trust factor also assists an organization in motivating and
inspiring the workforce. Newman et al. (2016) noted that a motivated workforce operates in
accordance to the needs of the business while maintaining the efficient performance of the same.
The different changes that are commenced by the organizations are reliant on the smooth
functioning of the workforce. In this relation, Peltokorpi, Allen and Froese (2017) noted that
communication supports the initiatives that are commenced by an organization in developing the
processes while adhering to the needs of the customers. The transparency of the operations
assists an organization in developing the resources and empowering the workforce. Lucid
communication of the objectives and the aim of the organization with the employees assist a
venture in aligning the operations with the common needs of sustenance.
Conflict resolution through communication
Singh and Srivastava (2016) stated that the establishment of suitable communication
strategies in an organization assist the same in retaining the focus of the employees. On the other
hand, the lucid communication between the managers and the employees assist an organization
in identifying the issues that are faced by the employees while operating on the designed

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processes. Sanders and Yang (2016) stated that the identification of the issues that are faced by
the employees while operating on a particular process design assists an organization in resolving
the conflict areas for enhancing the performance of the same. The delineation of the issues that
are encountered by the employees and the resolution of the same assist a venture in supporting
the enhancement in performance of the same. Severance et al. (2018) stated that the feedbacks
from the employees assists an organization in developing positive changes in the business model.
The organizations gather feedbacks from the employees with the aim of understanding the issues
that they face during the execution of their job role.
The HR department of an organization collects the feedbacks from the employees and the
information is transmitted to the hierarchy of management for considerations. The different
activities that are commenced by the HR manager of an organization is based on interactions that
is commenced by the same with the employees. Aktharsha and Sengottuvel (2016) opined that
suitable identification of the different issues that are encountered by the workforce assists an
organization in developing its resource base and create strategies for supporting the sustainable
functioning of the systems. Interactions with the employees support the organizations in
delineating the different flaws in the process design that might affect the sustainability of the
same. On the other hand, Peltokorpi (2015) noted that the identification of the different issues
that are faced by the employees related to remunerations and mitigation of the same assists an
organization in supporting the uninterrupted functioning of the processes. For an example,
Amazon’s workers created a resistance to the operations of the business in Germany due to the
reasons related to collective bargaining and exploitation of the workforce. The concerned
organization faced several strikes and issues from the end of the employees due to the
mismanagement and the excessive pressure invested by the organization on the workforce for

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enhancing the productivity of the same. DiGennaro Reed et al. (2016) stated that the strikes and
workforce resistances affects the growth of the businesses while developing the operations in
accordance to the needs of the business. The workforces’ resistance over the diverse changes
that are planned by the organization might affect the capabilities of adhering to the sustainability
needs of the same. Establishment of the communication networks has assisted the concerned
organization in upholding the effectiveness of the operations while adhering to the requirements
of the business venture. Hough, Green and Plumlee (2015) stated that conflict management is
one of the major steps that might be considered by an organizational manager for upholding the
effectiveness of the operations. Therefore, the establishment of suitable one- on- one
communication and the application of open- door policy in an organization support the
objectives of the same in identifying and resolving the issues that are faced by the workforce.
Nasurdin, Ahmad and Ling (2015) stated that an organization develops change initiatives
with the view of gaining a sustainable edge. However, the change might affect the interests of the
employees. Therefore, organizations undertake seminars and meetings with the employees in
order to make the same aware of the diverse changes in order to avoid situations of workplace
conflicts. On the other hand, the interactions with the employees assist an organization in
developing the operations while resolving the issues that are encountered by the same. Therefore,
communication plays a major role in resolving the issues that are faced by the employees or the
stakeholders with the aim of enhancing the performance.
Innovativeness and communication
Maloney and McCarthy (2017) noted that the innovativeness of an organization is
enhanced through the active involvement of the employees in the decision making process. The
involvement of the different stakeholders in the decision making process of an organization

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supports the continuous innovativeness of the same. For an example, the Google LLC has taken
steps to encourage the employees to contribute to the innovativeness of the organization while
providing a positive workplace environment and the implementation of an open- door policy.
Raina and Roebuck (2016) stated that the implementation of open- door policy assists an
organization in encouraging the employees to contribute with their viewpoints on the innovations
that might be considered by an organization. The engagement of the stakeholders in the
processes assists an organization in developing the opportunities of growth and expansion
through enhanced performance.
The enhanced rate of innovativeness in an organization supports the competitive edge of
the same while operating in diverse global markets. Král and Králová (2016) stated that the
diverse range of establishment s that are made by the organizations are reliant on the engagement
of the employees in the processes. Communication assists an organization in motivating the
employees to take their part in the change processes. The change readiness among the employees
is the resultant of the diverse range of motivation that is provided by the managers through
communication. On the other hand, Stone and Deadrick (2015) opined that enhanced rate of
communication among the employees and the mangers in an organization assists the same in
persuading the same to accept the change. Therefore, communication acts as an efficient tool for
the managers in motivating the employees and enhances the innovativeness.
The establishment of the different processes is made by the organizations through an
assessment of the feedbacks that are provided by the employees. Ammari et al. (2017) opined
that the establishment of the organizational model is based on the support and collaboration of
thee stakeholders. The design of the processes is developed after consultation with the
employees. In this context, different organizations undertake a diverse range of communication

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based tools for upholding the effectiveness of the operations. Marler and Parry (2016) noted that
the feedbacks from the employees while an organization aims at developing a new process
assists the same in enhancing the performance. Consultation and communication with the
stakeholders assist an organization in developing suitable processes in alignment with the
common objectives. Innovativeness of an organization is reliant on the engagement of the
employees in the processes. Peltokorpi (2015) stated that the involvement of the employees in
the different innovative processes that are planned by the business assists the same in suitable
establishment of the processes. Organizations undertake an overall assessment of the markets
before developing a process or taking a decision for change. The decisions that are commenced
by the organizational managers assist a venture in gaining a competitive edge of the same. In this
relation, the consultation with the employees assists an organization in developing the processes
more proficiently. Therefore, communication plays a major role in supporting the innovativeness
of the organization and the manner in which the smooth functioning of the operations might be
established through collaborative culture.
Training and knowledge transfer and management
Training and establishment of the employees assists an organization in enhancing the
skills of the employees while operating on the diverse process designs. Newman et al. (2016)
stated that communication plays a major role in identifying the issues that are encountered by the
employees while adapting themselves to the different processes. The identification of the issues
and skill gaps of the employees assist an organization in developing suitable training programs.
Communication assists an organizational manger or the HR in identifying the training based
needs of the employees.

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Kramar (2014) stated that the enhancement of the skills of the individuals will be
supporting the smooth functioning of the systems in accordance to the needs of the business. The
performance of the organizations is reliant on the establishment of the collaborative functioning
of the skilled workforce. In this context, communication with the employees supports the
organizations in developing the activities relating to training and establishment of the employees
through interactions with the same. Interactions with the employees assist an organization in
identifying the chief skill- gaps for mitigating the issues. The different modifications that are
commenced by the organizations in the training and establishment process is reliant on the
assessment of the skill- based needs of the employees and the manner in which the issues might
be mitigated. For an example, Hyatt Hotels undertook the initiative of developing suitable
training and establishment programs for the employees. It has assisted the concerned
organization in enhancing the quality of the propositions and performance in the global markets.
Suitable communication among the employees and the managers has assisted the concerned
organization in identifying the concerns that are encountered by the employees while operating
in adherence to the job responsibilities that are invested on the same.
Communication with the employees and gathering feedbacks from the same also assists
an organization in developing a continuous learning culture in the organization. Continuous
learning and innovativeness in an organization assists the same in gaining a competitive edge in
the diverse international markets. Seeck and Diehl (2017) stated that communication also assists
an organization in building a culture of sharing knowledge. Transmission of knowledge and
skills among the employees and the managers assists an organization in maintaining the
effectiveness of the gradual establishment process of the same. For an example, Apple Inc.
facilitated different provisions for suitable knowledge sharing among the employees through

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enhanced communication based networking. Communication assists an organization in
developing a positive workplace culture and thereby develops an organizational behavior in
support of the sustenance of the business in the long run.
Singh and Srivastava (2016) stated that communication assists an organization in
maintaining the effectiveness of the operations through enhanced connections between teams and
departments. In this relation, the collaborative functioning of the teams and the transmission of
relevant knowledge on the work processes assists an organization in facilitating transmission of
knowledge. Diverse range of technological innovations like cloud computing and Big Data has
assisted the organization in making the employees aware of the different processes. On the other
hand, the enhancement in the communicability has assisted the managers in developing an
insight of the potential workforce and the needs of the same relating to the establishment of
skills. Therefore, the enhanced communicability in the organization assists the same in
developing the skills of the employees while achieving a competitive edge through maximized
performance.
Talent management and retaining employees
Communication assists the managers and the hierarchy in identifying the specific
expectations the employees relating to payroll and other concerns. Aktharsha and Sengottuvel
(2016) noted that the efficient communication between the managers and the employees assists
the same in maintaining the effectiveness of the propositions. On the other hand, the experienced
and skilled employees of an organization hold different expectations from the management.
DiGennaro Reed et al. (2016) stated that the efficient communication among the employees and
the managers assists the business in maintaining the effectiveness of the operations in accordance
to the needs of retaining the skilled employees. Therefore, the establishment of suitable

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communication channels between the managers and the employees will assist an organization in
identifying the expectations of the workforce with the view of retaining the same for enhancing
the performance.
The delineation of the expectations of the employees assists the management in
developing suitable policies for retaining the skilled workforce. Raina and Roebuck (2016) sated
that retention of the skilled workforce is equivalent to the retention of enhanced knowledge and
skill in the organization for supporting the performance of the same. Talent retention and skills
assist an organization in maintaining the performance of the same while operating in diverse
global markets. For an example, Virgin airlines have taken every possible step to develop
suitable communication between the employees in order to decrease the rate of staff turnover due
to dissatisfaction. The diverse range of initiatives that are commenced by the concerned
organization has assisted the same in retaining the skilled workforce of the same with the view of
enhancing the performance while operating in diverse international markets.
Conclusion
Therefore, from the above discussion it might be stated that communication plays a major
role in influencing the organizational behavior and human resource based needs of an
organization. The enhancements in the communication process between the hierarchy of
management and the employees assist an organization in developing the collaborative culture.
The collaborative functioning of the workforce with the management of the organization assists
an organization in developing the performance of the same. The establishment of the different
communicative measures has assisted the organizations in gaining feedbacks from the different
stakeholders like employees, suppliers and customers. Feedbacks from the different stakeholder

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groups assist the management in forging modifications in the operations of the same. On the
other hand, the research also assessed the different factors that are influenced by communication
in an organization. It has assisted in delineating the role of communication and the manner in
which it assists an organization in maintaining the effectiveness of the operations.

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References
Journals from the suggested list
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