Communication Skills for Business

This presentation explores the importance of communication in the business environment, including different models and systems of communication, the benefits of formal and informal communication, the use of technology, and barriers to effective communication.

COMMUNICATION
SKILLS FOR
BUSINESS

Table of Content
Introduction
Communication models and systems used in Business
The benefits of Both Formal and Informal communication system
Formal and informal communication
Communication varies on stakeholders
Use of technology for different types of communication
Technology in Formal business environment
Technology in Informal business environment
Barriers to effective communication
References
Conclusion

Introduction
Communication is an important factor of business environment as it helps in
expressing ideas, thoughts, views with management. It can be understood as a
process as it maintain the healthy relationship among all the human begin so that
they can easily initiate, execute and accomplish all the activities of the business.
This file will cover about the different model and systems of the communication
and the benefits of both informal and formal communication.

Communication models and systems
used in business
Communication models and systems are very essential to the business as it
describes the human communication process. This process works for sending
and receiving the message or transferring the informative information from
one person to another person. An effective communication within the
organisation will help them to attain higher success and growth in the
marketplace. There are various model and systems of communication from
which some are defined below:

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Aristotle model: This is the most
effective model which is developed
by the Aristotle. In this he is giving
priority to the public speaking
rather than the interpersonal
communication. It is formed with
the help of five elements such as
speaker, speech, occasion, audience
and effect.

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Shannon & Weavers model: This
model is developed in 1948 by
Shannon who was an American
mathematician and electronic
engineer and other Weavers was an
American scientist. It is designed
with the purpose of improving the
communication between the sender
and receiver.

The benefits of both informal and
formal communications system
Communication is an essential part of the business as it have direct positive
impact on employees mind so it is necessary for the organisation to choose an
appropriate communication method which enables them to easily interact their
employees. Here are explained some of the communication methods:

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Verbal: It is the simplest form of communication as it involves delivering the
message by using words verbally with the help of telephones, meetings,
seminars, training session, and face to face conversation. In this method the
feedback can be attain just after the message is receive which provide great
benefit to the management in taking effective decisions.

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Non-verbal: This method included sending the information without taking the
help of words. For delivering the message the eye contacts, shaking hands,
gestures, pitch, one's body language and many others are used for
communicating with each other.

Formal & informal communication
Formal: This method refers to interaction with another person through
various official channels. It is useful for the business as it ensures the transfer
of an accurate, smooth and timely information to another person. It is mostly
used where a range of employees work together to accomplish a specific goal.

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Informal: It is the unofficial from of communication where information is
exchanged among two or more individuals without considering the prescribed
official processes, systems and rules. The informal communications depends
upon personal and informal relations. The person has free environment to
speak about any personal and non professional topic in such kind of
communication.

Communication varies on the stakeholders
In any organisation there are various stakeholders such as creditors,
employees, shareholders, suppliers, and directors etc. It is essential for an
organisation to establish a proper and healthy communication with all the
stakeholder as the success and growth of the business depend on it

Principles of communication
Communication is the most vital part of the business organisation so it is
essential for the manager to make effective communication among all the
members. There are defined some of the principles of effective
communication:

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Principle of clarity: According to this principle, message must be clear
and it should be free from noise and impairment. If message is not short and
clear, it creates ineffectiveness in communicating.
Principle of Simplicity: It reflects that message should be deliver to
another person by using simple and familiar language without using the
technical words. It helps the business organisation to get the respond from
another person quickly.

Use of technology for different types of
communication
In the today's competitive world, technology plays an important role in
improving the communication with the business as it enables managers to
easily communicate with public and employees. It highly contribute in
different types of communication like verbal, written, formal, and others.
Here are described some of technological appliance which are using by the
business to establish proper communication:

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Social networking sites: This is the most effective channel of
communication as it help the business to make their visibility or appearance
high. For interacting with the customer business can use various sites like
Facebook, Twitter, LinkedIn etc.
Cloud computing: This method comprises various communication
modalities which includes chat, video, voice, emails and others.

Technology in formal business environment
Technology plays a crucial role in conducting a formal communication as it
helps the business to conduct its official surveys, meetings, and sessions
through various email, telephones, video conferencing. This will help the
business managers to save their time and extra cost which will provide
benefit to the company in higher success and growth in the marketplace.

Technology in Informal business environment
As per the above discussion in conducting the informal communication the
employees in the business does not have to follow the pre-determined rules
and regulations. In informal communication technology have huge role as
now manger can use mobile phones to transfer the message with the help of
various social sites like Whatsapp, Viber, Skype etc.

Barriers to effective communication
There are many barriers which occurs while conducting effective communication
channels which have direct impact on the overall performance of the business
organisation. Some of the barriers are defined beneath:
Lack of attention and interest of the receiver: It might happen that while
delivering the message or data the receiver will not take interest in getting the
information. In this case, communicator must adopt an effective plan to inspire
the another person so that they will take interest in getting appropriate data

CONCLUSION
From the above PPT, it can be concluded that communication plays a
crucial role in the organisation as it increase the flow of information and
data among all the members of the business. There are various models
and systems which helps the business in effectively conducting the
communication channels. Both formal and informal communication
methods are require to interact with the employees appropriately.

REFERENCES
Bergener, K. and et. al., 2012. On the importance of agile communication skills in
BPM education: Design principles for international seminars. Knowledge
Management & E-Learning: An International Journal. 4(4). pp.415-434.
Brink, K. E. and Costigan, R. D., 2015. Oral communication skills: Are the
priorities of the workplace and AACSB-accredited business programs
aligned?. Academy of Management Learning & Education. 14(2). pp.205-
221.

Thank You