Running head: MANAGEMENT INFORMATION SYSTEMManagement information systemName of studentName of UniversityAuthor note
1MANAGEMENT INFORMATION SYSTEMExecutive summaryThe topic introduced the major concepts of management information system and how ithad been related to the social media usage for reaching customers and enhance profit levels forthe business organizations. There were organizational and technological issues like lack ofcontrol to provide answers to customers; queries, loss of important data, etc. The advantagesthough included strengthening brand image and name along with better customers services. Themanagement decisions facilitated by using social media were use of central analytical platform tomanage unstructured data and managing the human resources too. The organizations that couldbe the most beneficial by using social media had been JCD Repair, Mrs. Meyers andWrigleyville Sports, as it could be seen from the case study.
2MANAGEMENT INFORMATION SYSTEMTable of ContentsIntroduction......................................................................................................................................4Body.................................................................................................................................................4Issues for using social media.......................................................................................................4Advantages and disadvantages of using social media.................................................................5Management decisions.................................................................................................................5Companies that use Facebook and Twitter to manage customer service and advertising...........6Conclusion.......................................................................................................................................6References........................................................................................................................................7
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