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Consumer Behavior Assignment Help

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Added on  2021-06-17

Consumer Behavior Assignment Help

   Added on 2021-06-17

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Running head: CONSUMER BEHAVIORConsumer BehaviorName of the StudentName of the UniversityAuthor Note
Consumer Behavior Assignment Help_1
1CONSUMER BEHAVIORExecutive Summary The study of individuals, groups, or organizations based on which a marketer develop a productor service is designed in known as consumer behavior. Another speculation that is applicable inthis report illustrates that when a consumer agrees to pay more capital resources for the productsor services that satisfy all their requirements and preferences, it refers to the theory ofcompensatory decision rule. In this report, the three response based on a questionnaire isconsidered and their choice of buying an automobile is assessed. It is found that Italiancustomers, who are only earning person, prefer a car that is pocket friendly; on the other handChinese people are more focused towards the modern technology and hence do not hesitate tospend more financial resources if they find a car technologically rich in nature.
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2CONSUMER BEHAVIORTable of Contents1.0 Analysis of the three out of five questionnaire response.................................................................32.0 Analysis of the behavior of the chosen respondents........................................................................32.1 Respondent- 1..............................................................................................................................32.2 Respondent- 2..............................................................................................................................42.3 Respondent- 3..............................................................................................................................53.0 Recommendation to the marketer....................................................................................................64.0 Conclusion.......................................................................................................................................75.0 Reference List..................................................................................................................................8
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