This assignment analyzes various marketing trends from 2010 to 2013 as presented in the journal *Marketing Intelligence & Planning*. It examines topics such as B2B e-marketplaces, mobile banking adoption, customer relationship marketing, brand loyalty in emerging markets, social media's role in bank marketing, environmental concern and green purchase behavior, the potential of social media for luxury brands, cultural impact on technology adoption, marketing empowerment and exclusion, business-to-business critical success factors (B2B CSFs), and electronic word of mouth activity. The articles provide insights into how businesses adapt to evolving market dynamics and consumer behaviors.