Skills Required in Hospitality Industry: A Study
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AI Summary
This document discusses the different types of businesses in the hospitality industry, the range of functional and operational departments, the contribution of local, national, and international economies, the interrelationship between operational and functional units, the use of franchising and licensing agreements for global development, the impact of global growth on economic worth, the range of operational roles within the industry, the skills required, and the skills gap within the industry. It also explores the impact of skill gaps on hospitality businesses and provides solutions to bridge the gaps.
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Contemporary
Hospitality Industry
Table of Contents
Hospitality Industry
Table of Contents
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INTRODUCTION......................................................................................................................................3
MAIN BODY..............................................................................................................................................3
PART 1.......................................................................................................................................................3
Different kinds of businesses in hospitality industry.........................................................................3
Range of functional and operational departments............................................................................4
Contribution of local, national and international economies within hospitality industry...............5
Interrelationship between operational and functional units.............................................................6
Use of franchising and licensing agreement for global development............................................6
How global growth, franchising and licensing developments have contributed to economic
worth.......................................................................................................................................................7
Range of different operational roles within hospitality industry.......................................................7
Skills are required within hospitality industry.....................................................................................8
Skills gap within hospitality industry in terms to operational roles..................................................8
Impact skills gaps have on hospitality businesses and make solutions........................................9
CONCLUSION........................................................................................................................................10
PART 2.....................................................................................................................................................11
INTRODUCTION....................................................................................................................................11
MAIN BODY............................................................................................................................................11
PESTLE Analysis................................................................................................................................11
SWOT Analysis...................................................................................................................................12
Impact on external factor on development of organizations.........................................................13
Implication of potential and current trends......................................................................................13
Evaluation of capability of hospitality business to improve goods and services........................14
How external factors impact on current and potential trends........................................................14
CONCLUSION........................................................................................................................................14
REFERENCES........................................................................................................................................15
MAIN BODY..............................................................................................................................................3
PART 1.......................................................................................................................................................3
Different kinds of businesses in hospitality industry.........................................................................3
Range of functional and operational departments............................................................................4
Contribution of local, national and international economies within hospitality industry...............5
Interrelationship between operational and functional units.............................................................6
Use of franchising and licensing agreement for global development............................................6
How global growth, franchising and licensing developments have contributed to economic
worth.......................................................................................................................................................7
Range of different operational roles within hospitality industry.......................................................7
Skills are required within hospitality industry.....................................................................................8
Skills gap within hospitality industry in terms to operational roles..................................................8
Impact skills gaps have on hospitality businesses and make solutions........................................9
CONCLUSION........................................................................................................................................10
PART 2.....................................................................................................................................................11
INTRODUCTION....................................................................................................................................11
MAIN BODY............................................................................................................................................11
PESTLE Analysis................................................................................................................................11
SWOT Analysis...................................................................................................................................12
Impact on external factor on development of organizations.........................................................13
Implication of potential and current trends......................................................................................13
Evaluation of capability of hospitality business to improve goods and services........................14
How external factors impact on current and potential trends........................................................14
CONCLUSION........................................................................................................................................14
REFERENCES........................................................................................................................................15
INTRODUCTION
Hospitality industry defined that various category field of services which includes
accommodation, lodging, travel and tourism, entertainment industry, food and beverage
industry and so on (Agwu, 2020). This industry is a dynamic nature and service-oriented
which provides various quality of services to its clients and provide different type of
business are to be recognized. For this assessment, selected organization is
Chesterfield Mayfair hotel is a luxury boutique hotel and resort has been catering by the
requirements of leisure travelers. In this report, various topics are to be covered which
are named as different type of businesses, interrelationship between different
departments, contribution to local, national and international economies, franchising and
licensing agreement, skills are required in hospitality industries and skills gaps should
be conducted.
MAIN BODY
PART 1
Different kinds of businesses in hospitality industry
Travel and tourism: Various types of businesses in hospitality industry where
travel and tourism are limited for train, airlines, ships and many more. It should be a
vast industry in hospitality where key players are across globe related to various
services like airlines, cruise ships and so on. It is an integral part of travel and tourism
industry which is to be allowed that tourists can spend their money for vacation trip and
major part of tourism is to encourage their customers to make their travel and their
support in return (Arasli, Namin and Abubakar, 2018).
Entertainment industry: This type of industry in hospitality is a integrated and
important part of travelling for nowadays but many tourist destinations are zoos,
museums, theme park, theatres and so on for their entertainment. Various types of
parks are most popular entertainment areas for travelers and tourist can travel this type
of entertainment areas which is most important for travelling.
Hospitality industry defined that various category field of services which includes
accommodation, lodging, travel and tourism, entertainment industry, food and beverage
industry and so on (Agwu, 2020). This industry is a dynamic nature and service-oriented
which provides various quality of services to its clients and provide different type of
business are to be recognized. For this assessment, selected organization is
Chesterfield Mayfair hotel is a luxury boutique hotel and resort has been catering by the
requirements of leisure travelers. In this report, various topics are to be covered which
are named as different type of businesses, interrelationship between different
departments, contribution to local, national and international economies, franchising and
licensing agreement, skills are required in hospitality industries and skills gaps should
be conducted.
MAIN BODY
PART 1
Different kinds of businesses in hospitality industry
Travel and tourism: Various types of businesses in hospitality industry where
travel and tourism are limited for train, airlines, ships and many more. It should be a
vast industry in hospitality where key players are across globe related to various
services like airlines, cruise ships and so on. It is an integral part of travel and tourism
industry which is to be allowed that tourists can spend their money for vacation trip and
major part of tourism is to encourage their customers to make their travel and their
support in return (Arasli, Namin and Abubakar, 2018).
Entertainment industry: This type of industry in hospitality is a integrated and
important part of travelling for nowadays but many tourist destinations are zoos,
museums, theme park, theatres and so on for their entertainment. Various types of
parks are most popular entertainment areas for travelers and tourist can travel this type
of entertainment areas which is most important for travelling.
Food and beverage: Food and beverage industry is most wide sectors in
hospitality industry where food can prepare and directly on it customer table for their
casual dining, fine dining for most of popular restaurant in various industry. Food sector
is also famed as F&B department is also a wide segment in hospitality industry and their
delivery 50% meals with US (Chi, Denton and Gursoy, 2020). There is a high and
restaurants are also very provides high range services so that they can give various
product and services are established their drinks, food, catering business for their
parties to birthday parties and many more.
Range of functional and operational departments
Functional departments:
HR department: This department of functional of Chesterfield Mayfair hotel are
carry out a number challenges. For instance, design a job hiring and recruiting their
employees, developing job responsibilities and person specifications, job on suitable
media, firing on some employees are major responsibility of HR department in hotel.
Purchase department: In case of purchase department is also famed as
procurement department. This department is also liable to ensure that firm has provide
best quality of services for required goods has a raw material equipment are most
competitive prices to enable to operate efficiently and effectively.
Marketing department: It is all about understanding and satisfying the needs of
consumers in an efficient manner. Chesterfield Mayfair hotel are also doing understand
and give needs and demands of guest to develop their services and sales promotion
campaigns, advertising for responsibilities of marketing department (Kandampully,
Zhang and Jaakkola, 2018).
Operational departments:
Housekeeping: This department of this Chesterfield Mayfair hotel is a very
important department that impact directly on experience of guest which should be
determined guest room, restrooms and lobbies all facilities are should be provided are
to be cleaned and ready to use. Housekeepers carry out their cleaning services of
hospitality industry where food can prepare and directly on it customer table for their
casual dining, fine dining for most of popular restaurant in various industry. Food sector
is also famed as F&B department is also a wide segment in hospitality industry and their
delivery 50% meals with US (Chi, Denton and Gursoy, 2020). There is a high and
restaurants are also very provides high range services so that they can give various
product and services are established their drinks, food, catering business for their
parties to birthday parties and many more.
Range of functional and operational departments
Functional departments:
HR department: This department of functional of Chesterfield Mayfair hotel are
carry out a number challenges. For instance, design a job hiring and recruiting their
employees, developing job responsibilities and person specifications, job on suitable
media, firing on some employees are major responsibility of HR department in hotel.
Purchase department: In case of purchase department is also famed as
procurement department. This department is also liable to ensure that firm has provide
best quality of services for required goods has a raw material equipment are most
competitive prices to enable to operate efficiently and effectively.
Marketing department: It is all about understanding and satisfying the needs of
consumers in an efficient manner. Chesterfield Mayfair hotel are also doing understand
and give needs and demands of guest to develop their services and sales promotion
campaigns, advertising for responsibilities of marketing department (Kandampully,
Zhang and Jaakkola, 2018).
Operational departments:
Housekeeping: This department of this Chesterfield Mayfair hotel is a very
important department that impact directly on experience of guest which should be
determined guest room, restrooms and lobbies all facilities are should be provided are
to be cleaned and ready to use. Housekeepers carry out their cleaning services of
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rooms to check out their new guest are arrived and their rooms are should be
maintained in high standard in cleanliness.
Food production department: It should be consists of kitchen department
which is liable for actual preparation of their food so there is a chef for their kitchen
porter, kitchen manager are most of important role in their department. This department
ensures that their cooking of food is in hygienic environment where they can maintain
food safety and strictly following their rules of suitably (Kottas, 2020).
Contribution of local, national and international economies within hospitality industry
In case of hospitality industry, there are a wide range of travelers which they can
operate in marketplace whether it is a national economy, international economy and
local economy. It should be enhanced their gross domestic product rate with their entire
economy and contribution of important national, local and international economy are as
follows:
National economy: National economy determined that hospitality sectors of a
various multiple countries like restaurant, travel and tourism industry with their different
places of national boundaries and contribute whole economy to increase their national
revenue.
Local economy: This economy defines that hospitality industry which can operate
various multiple surroundings or multiple countries to employment opportunities which
provided by local people or residential is important and more crucial aspects to protect
their traditional and culture environment of local market. They can enter into a market
which helps to integrate their revenues profits to be enhancing their local economy
(Kriechbaumer, 2019).
International economy: They can diversify their companies according to their
national boundary in order to promote their market share of firms. In order to develop
their accommodation services as well as lodging services hospitality industry takes care
about business organization.
maintained in high standard in cleanliness.
Food production department: It should be consists of kitchen department
which is liable for actual preparation of their food so there is a chef for their kitchen
porter, kitchen manager are most of important role in their department. This department
ensures that their cooking of food is in hygienic environment where they can maintain
food safety and strictly following their rules of suitably (Kottas, 2020).
Contribution of local, national and international economies within hospitality industry
In case of hospitality industry, there are a wide range of travelers which they can
operate in marketplace whether it is a national economy, international economy and
local economy. It should be enhanced their gross domestic product rate with their entire
economy and contribution of important national, local and international economy are as
follows:
National economy: National economy determined that hospitality sectors of a
various multiple countries like restaurant, travel and tourism industry with their different
places of national boundaries and contribute whole economy to increase their national
revenue.
Local economy: This economy defines that hospitality industry which can operate
various multiple surroundings or multiple countries to employment opportunities which
provided by local people or residential is important and more crucial aspects to protect
their traditional and culture environment of local market. They can enter into a market
which helps to integrate their revenues profits to be enhancing their local economy
(Kriechbaumer, 2019).
International economy: They can diversify their companies according to their
national boundary in order to promote their market share of firms. In order to develop
their accommodation services as well as lodging services hospitality industry takes care
about business organization.
Interrelationship between operational and functional units
Functional department as well as operational department of Chesterfield hotels
both is independent to each other. Their aspect is to train their employee and develop
their staff members to front office department like housekeeping to maintain their
standards, cleanliness restaurant, guest room for new arrival for customers and their
maintain their relationship between firm and customers. Accounting functions are more
essential part of design budget and maintain their transactions related to front office
manager, co-ordinate department and to increase their demand and service of
customers smoothly (Ladsawut and Nunkoo, 2018) . In case of Chesterfield Mayfair
hotel operational and functional department are interrelated with each other. Both
functions are perform smoothly in an efficient manner so that they can attract more and
more customers and understand their customer needs and wants according to
expectations and provide drinks till late night which helps to increase number of clients
and functional departments related to finance, accounting and finance, HR department,
purchase department, marketing department will have chance to interact more and
more customers to purchase product and services. Accounting department related to
transaction for product and services and Chesterfield Mayfair hotel by coordinating and
contribution their purchase department cooperation department to perform duties in an
efficient manner.
Use of franchising and licensing agreement for global development
Franchising agreement is a more significant part of hospitality industries which
provide right to franchise to sell their product and services under brand name in
hospitality industries. In case of hospitality industry, franchisee compared to supply
chain management so that they can provide their business services under brand name,
brand image, support reservation system so that they can return to their some particular
rules and regulations (Lee, Lee and Dopson, 2019). Hotel management and their brand
name which will famed and known as a popular brand where should provides a powerful
tools to drive their new firm.
Licensing agreement may enter into a hotel brand or brand value through the
third party non branded operator approved by license which they can operate their hotel
Functional department as well as operational department of Chesterfield hotels
both is independent to each other. Their aspect is to train their employee and develop
their staff members to front office department like housekeeping to maintain their
standards, cleanliness restaurant, guest room for new arrival for customers and their
maintain their relationship between firm and customers. Accounting functions are more
essential part of design budget and maintain their transactions related to front office
manager, co-ordinate department and to increase their demand and service of
customers smoothly (Ladsawut and Nunkoo, 2018) . In case of Chesterfield Mayfair
hotel operational and functional department are interrelated with each other. Both
functions are perform smoothly in an efficient manner so that they can attract more and
more customers and understand their customer needs and wants according to
expectations and provide drinks till late night which helps to increase number of clients
and functional departments related to finance, accounting and finance, HR department,
purchase department, marketing department will have chance to interact more and
more customers to purchase product and services. Accounting department related to
transaction for product and services and Chesterfield Mayfair hotel by coordinating and
contribution their purchase department cooperation department to perform duties in an
efficient manner.
Use of franchising and licensing agreement for global development
Franchising agreement is a more significant part of hospitality industries which
provide right to franchise to sell their product and services under brand name in
hospitality industries. In case of hospitality industry, franchisee compared to supply
chain management so that they can provide their business services under brand name,
brand image, support reservation system so that they can return to their some particular
rules and regulations (Lee, Lee and Dopson, 2019). Hotel management and their brand
name which will famed and known as a popular brand where should provides a powerful
tools to drive their new firm.
Licensing agreement may enter into a hotel brand or brand value through the
third party non branded operator approved by license which they can operate their hotel
brand. It comes from licensor and it is generally determined that common luxury hotels
under hotel management and hospitality industry operated by limited services to be
provided which should be considered a licensing agreement but there are various rules
and regulations except general rule.
How global growth, franchising and licensing developments have contributed to
economic worth
Franchising development helps to increase their economic growth and support
their national gross domestic product in order to their goods and services to the local
economy is to provide their tax dollars and community participation. They can protect
their continued growth which is in 2017 and to close 250000 new jobs franchising in
2016 April 6 by 5.7% (Martín-Rios and Ciobanu, 2019). Sometimes global share market
also increased their level of competition through many nations which will leads to higher
level of services for small entity of firms by larger companies which should be a growing
very rapidly nearly 10% world gross domestic product should be very subjective hotel
and main source of economic growth. It brings a global hotel company with positive
factors such as they can increase sales and revenues of economy. Different country
which can reduce their investment acquired their brand recognition.
Range of different operational roles within hospitality industry
There are various categories of fields with service centre which provide
accommodations lodgings and event planning for extra facility that travel and tourism
industry. This industry has become a multi-billion dollar industry which focus on ability of
disposable income and other industries at a particular time. In case of Chesterfield
Mayfair hotel, they can diversify their operation with special focus to economic growth
and their management facility of direct operation which include housekeeping, kitchen,
bartenders, marketing, human resource and finance department so that they can
interact various customer so that they can provide better facility according to their
customer expectations (Nguyen, Haar and Smollan, 2021). It is responsible to carry
out such meetings, seminars, conferences for event planning so that they should focus
on all accommodations services, conferences and meetings contribution to customers
for effective coordination with department of hotel executive. Hotel change management
under hotel management and hospitality industry operated by limited services to be
provided which should be considered a licensing agreement but there are various rules
and regulations except general rule.
How global growth, franchising and licensing developments have contributed to
economic worth
Franchising development helps to increase their economic growth and support
their national gross domestic product in order to their goods and services to the local
economy is to provide their tax dollars and community participation. They can protect
their continued growth which is in 2017 and to close 250000 new jobs franchising in
2016 April 6 by 5.7% (Martín-Rios and Ciobanu, 2019). Sometimes global share market
also increased their level of competition through many nations which will leads to higher
level of services for small entity of firms by larger companies which should be a growing
very rapidly nearly 10% world gross domestic product should be very subjective hotel
and main source of economic growth. It brings a global hotel company with positive
factors such as they can increase sales and revenues of economy. Different country
which can reduce their investment acquired their brand recognition.
Range of different operational roles within hospitality industry
There are various categories of fields with service centre which provide
accommodations lodgings and event planning for extra facility that travel and tourism
industry. This industry has become a multi-billion dollar industry which focus on ability of
disposable income and other industries at a particular time. In case of Chesterfield
Mayfair hotel, they can diversify their operation with special focus to economic growth
and their management facility of direct operation which include housekeeping, kitchen,
bartenders, marketing, human resource and finance department so that they can
interact various customer so that they can provide better facility according to their
customer expectations (Nguyen, Haar and Smollan, 2021). It is responsible to carry
out such meetings, seminars, conferences for event planning so that they should focus
on all accommodations services, conferences and meetings contribution to customers
for effective coordination with department of hotel executive. Hotel change management
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are decided when any responsibility of effective planning and operation for kitchen
rooms are properly maintained, standards and cleanness are under housekeeping
department of human resource managers. Hotel staffs are also available to carry out
such department of function and provide customer for better facilities should be
provided.
Skills are required within hospitality industry
This sector consists of employment which allows showing their talent through
many opportunities focus on particular positions and many departments. Key skills are
required with context to Chesterfield Mayfair hotels are as follows:
Better communication skills: In this industry, they should be required that
better communication skills among staff are necessary for providing better customer
service and better communications where all staff members can communicate each
other effectively and interact customers in an efficient manner so that they can efficient
management services to understand their market condition to understand their oral and
written communication to carry out such operations effectively (Salem and Mobarak,
2019).
Higher customer service: It should be represent that working environment of
these hotels facing much customer service through expecting a good quality service in
an efficient and effective manner. It should be required that better customer service are
required to meeting all necessary needs and wants of a customers and customer
feedback is very crucial part of this industry because they can represent hotel brand and
goodwill to meet their accomplish goals and objectives and provide negative feedback
to satisfy all terms and conditions.
Skills gap within hospitality industry in terms to operational roles
Several skills gaps which are required with context to hospitality industry in terms
of their operational roles which are described below:
Time management skills: Manager of Chesterfield Mayfair hotels will work on
many things and easy to control their emotions over a short span of time and solved to
their own expected problems (Shehawy, 2021). In terms of careers for travel and
rooms are properly maintained, standards and cleanness are under housekeeping
department of human resource managers. Hotel staffs are also available to carry out
such department of function and provide customer for better facilities should be
provided.
Skills are required within hospitality industry
This sector consists of employment which allows showing their talent through
many opportunities focus on particular positions and many departments. Key skills are
required with context to Chesterfield Mayfair hotels are as follows:
Better communication skills: In this industry, they should be required that
better communication skills among staff are necessary for providing better customer
service and better communications where all staff members can communicate each
other effectively and interact customers in an efficient manner so that they can efficient
management services to understand their market condition to understand their oral and
written communication to carry out such operations effectively (Salem and Mobarak,
2019).
Higher customer service: It should be represent that working environment of
these hotels facing much customer service through expecting a good quality service in
an efficient and effective manner. It should be required that better customer service are
required to meeting all necessary needs and wants of a customers and customer
feedback is very crucial part of this industry because they can represent hotel brand and
goodwill to meet their accomplish goals and objectives and provide negative feedback
to satisfy all terms and conditions.
Skills gap within hospitality industry in terms to operational roles
Several skills gaps which are required with context to hospitality industry in terms
of their operational roles which are described below:
Time management skills: Manager of Chesterfield Mayfair hotels will work on
many things and easy to control their emotions over a short span of time and solved to
their own expected problems (Shehawy, 2021). In terms of careers for travel and
tourism industry is to prepare a multitasking and complete greater efficiency and
customer satisfaction according to their needs and wants of consumer in hotels.
Teamwork: Sometime teamwork is very crucial part in their hotel because all
staff members are interacts with each other and complete their task together with
respect to provide constructive feedback. Any person can play a vital role should be
incurred without an effective teams that no work can success and they cannot achieve
their organizational goals and objectives in proper manner. It is a very crucial or
important part of industry where staff number recognized all skills and abilities to
maintain their work and there is a shortage of staff within their hospitality industries
where they can labor shortage to pay low such as segments of restaurants tends to
leave a higher rate of workers because wages are low.
Problem solving skills: Managers of Chesterfield Mayfair hotel faced many
certain things which is difficult to solve and internal issues related to hotels and
capability to provide a feasible solution about this problem. It is one of most soft skills in
hospitality industry where they can determine many factors and solve their problems
related to professional services and their organizations (Sheresheva, 2018). They will
need to learn how managers create such problems and find out their solutions to
determine hotel facilities and how they can improve in future.
Impact skills gaps have on hospitality businesses and make solutions
Skill gaps within hospitality industry which can be impacted are as follows:
Training and development: It can be provide better training and development
among their employees to their Chesterfield Mayfair hotel to overcome those problems
that determine they should be allows to perform those tasks efficiently and effectively
manner (Shulga, Busser and Bai, 2021).
Better quality of services: They should be provided better quality of services to
their customers and many problems are to be solved related to operation of firm within
hospitality industry does not allow their to provide better quality of services to their
customers.
customer satisfaction according to their needs and wants of consumer in hotels.
Teamwork: Sometime teamwork is very crucial part in their hotel because all
staff members are interacts with each other and complete their task together with
respect to provide constructive feedback. Any person can play a vital role should be
incurred without an effective teams that no work can success and they cannot achieve
their organizational goals and objectives in proper manner. It is a very crucial or
important part of industry where staff number recognized all skills and abilities to
maintain their work and there is a shortage of staff within their hospitality industries
where they can labor shortage to pay low such as segments of restaurants tends to
leave a higher rate of workers because wages are low.
Problem solving skills: Managers of Chesterfield Mayfair hotel faced many
certain things which is difficult to solve and internal issues related to hotels and
capability to provide a feasible solution about this problem. It is one of most soft skills in
hospitality industry where they can determine many factors and solve their problems
related to professional services and their organizations (Sheresheva, 2018). They will
need to learn how managers create such problems and find out their solutions to
determine hotel facilities and how they can improve in future.
Impact skills gaps have on hospitality businesses and make solutions
Skill gaps within hospitality industry which can be impacted are as follows:
Training and development: It can be provide better training and development
among their employees to their Chesterfield Mayfair hotel to overcome those problems
that determine they should be allows to perform those tasks efficiently and effectively
manner (Shulga, Busser and Bai, 2021).
Better quality of services: They should be provided better quality of services to
their customers and many problems are to be solved related to operation of firm within
hospitality industry does not allow their to provide better quality of services to their
customers.
Enhanced staff workload: It be created that workload of staff members in hotel are
increase day by day and it will be require that knowledge and skills of staff for operation
of company this will increase work pressure also demotivate of employee and increase
their dissatisfaction with related to job (Sthapit and Jimenez-Barreto, 2018).
CONCLUSION
From the above information, it has been understood that hospitality industry
determine that they can provide a better services to its customers and provide a better
experience so they can more and more interact customers which include many
restaurants, hotels, casino, cruise ships and various services related to lodging
services, entertainment services and accommodation services are to be provided. This
report covers various topics such as different types of businesses within hospitality
industries such as entertainment industry, food and beverage, accommodation industry,
operation and function department, contribution to local, national and international
economy, interrelationship between their operation and functional department, use of
franchising and licensing agreement and contribute to economic growth to global
development, range of different operational and functional, skills which are required
within hospitality industries and identify all skill gaps which can be impacted within that
sectors and how to overcome these skills gaps.
increase day by day and it will be require that knowledge and skills of staff for operation
of company this will increase work pressure also demotivate of employee and increase
their dissatisfaction with related to job (Sthapit and Jimenez-Barreto, 2018).
CONCLUSION
From the above information, it has been understood that hospitality industry
determine that they can provide a better services to its customers and provide a better
experience so they can more and more interact customers which include many
restaurants, hotels, casino, cruise ships and various services related to lodging
services, entertainment services and accommodation services are to be provided. This
report covers various topics such as different types of businesses within hospitality
industries such as entertainment industry, food and beverage, accommodation industry,
operation and function department, contribution to local, national and international
economy, interrelationship between their operation and functional department, use of
franchising and licensing agreement and contribute to economic growth to global
development, range of different operational and functional, skills which are required
within hospitality industries and identify all skill gaps which can be impacted within that
sectors and how to overcome these skills gaps.
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PART 2
INTRODUCTION
The term hospitality industry determines that they should provide better services
to their customers with enjoyable experiences. Hospitality industry includes restaurants,
hotels, casinos, events, and entertainment, travel and tourism industry and so on. In this
report, topics to be covered such as PESTLE Analysis, SWOT analysis, impact of
external factors, implications of current and potential trends and evaluation of how
external factors impact their potential and current trends (Teare, 2020).
MAIN BODY
PESTLE Analysis
Political: With context to Chesterfield Mayfair hotel, It is largely dependent upon
government regulation of nations due to various reasons such as tax of government
control their taxation and tax reform in which hotel owners pay lower taxes and can
improve their industry as a whole.
Economic: Foreign exchange rate are other factor of economy which will affect
capability of foreign travelers to improve hotel services. In case of Chesterfield Mayfair
hotel they can raise more people are being travel and make use of hotel industry to
develop their more concentrated towards a budget towards industry and expand their
economy.
Social: Social media platforms are able to exchange experience and skills that
should be create a pressure to travel this would be increased their expenditure
capability and ensure that this tendency will further grow more demand for hotels.
Technological: This factor consist of Chesterfield Mayfair hotel provide security
and other features to make their guests make so comfortable such as Wi-Fi services,
lifts, intercoms are most common services (Zhang, Kim and Goodsir, 2019). It can also
be provided facilities which will be helpful to find out necessary information with an easy
way.
INTRODUCTION
The term hospitality industry determines that they should provide better services
to their customers with enjoyable experiences. Hospitality industry includes restaurants,
hotels, casinos, events, and entertainment, travel and tourism industry and so on. In this
report, topics to be covered such as PESTLE Analysis, SWOT analysis, impact of
external factors, implications of current and potential trends and evaluation of how
external factors impact their potential and current trends (Teare, 2020).
MAIN BODY
PESTLE Analysis
Political: With context to Chesterfield Mayfair hotel, It is largely dependent upon
government regulation of nations due to various reasons such as tax of government
control their taxation and tax reform in which hotel owners pay lower taxes and can
improve their industry as a whole.
Economic: Foreign exchange rate are other factor of economy which will affect
capability of foreign travelers to improve hotel services. In case of Chesterfield Mayfair
hotel they can raise more people are being travel and make use of hotel industry to
develop their more concentrated towards a budget towards industry and expand their
economy.
Social: Social media platforms are able to exchange experience and skills that
should be create a pressure to travel this would be increased their expenditure
capability and ensure that this tendency will further grow more demand for hotels.
Technological: This factor consist of Chesterfield Mayfair hotel provide security
and other features to make their guests make so comfortable such as Wi-Fi services,
lifts, intercoms are most common services (Zhang, Kim and Goodsir, 2019). It can also
be provided facilities which will be helpful to find out necessary information with an easy
way.
Legal factors: This factor should be considered that there is crucial growth of
this hotel industry. In case of discrimination laws have benefited to their tourism industry
and in turn to hotel industry. Many governments are offering tax deduction in hotel
industry which will be boost their economy.
Environmental factors: Weather condition of hotel have a difficult thing that
technology can affect their environmental effects but also lack of demand due to inability
of travelers to survive conditions (Kandampully, Zhang and Jaakkola, 2018). In case of
Chesterfield Mayfair hotel, being under a lot of pressure by both government as well as
surrounding a minimum carbon footprint and they will be harmful materials for facing a
downfall in demand.
SWOT Analysis
Strength
Safe and comfortable
atmosphere: Chesterfield Mayfair
hotel of rooms with all facilities
should be provided by blanket,
electricity, washroom, bed, sofas
and so on so that customer can feel
like home. There is different
category various for luxury hotels
and their different depending upon
category of hotel.
Weakness
High taxes: The tax rate of
Chesterfield Mayfair hotel are vary
from nation to nation but impose
their high tax rate in hotels and
restaurant then they have no other
choice but they are charged more of
their customers,
Opportunities
Uniqueness: Chesterfield Mayfair
hotel is a very competitive industry
and provides a unique experience
with customers that they can attract
more customers and interact more
customers. They provide a unique
thing that different as compared to
Threats
Pandemic situation: Due to
lockdown all hotels and restaurants
are closed so there is no choice but
to stay at home. This will affected
hospitality industry, restaurants and
hotel so that they can more it will
affect their businesses also.
this hotel industry. In case of discrimination laws have benefited to their tourism industry
and in turn to hotel industry. Many governments are offering tax deduction in hotel
industry which will be boost their economy.
Environmental factors: Weather condition of hotel have a difficult thing that
technology can affect their environmental effects but also lack of demand due to inability
of travelers to survive conditions (Kandampully, Zhang and Jaakkola, 2018). In case of
Chesterfield Mayfair hotel, being under a lot of pressure by both government as well as
surrounding a minimum carbon footprint and they will be harmful materials for facing a
downfall in demand.
SWOT Analysis
Strength
Safe and comfortable
atmosphere: Chesterfield Mayfair
hotel of rooms with all facilities
should be provided by blanket,
electricity, washroom, bed, sofas
and so on so that customer can feel
like home. There is different
category various for luxury hotels
and their different depending upon
category of hotel.
Weakness
High taxes: The tax rate of
Chesterfield Mayfair hotel are vary
from nation to nation but impose
their high tax rate in hotels and
restaurant then they have no other
choice but they are charged more of
their customers,
Opportunities
Uniqueness: Chesterfield Mayfair
hotel is a very competitive industry
and provides a unique experience
with customers that they can attract
more customers and interact more
customers. They provide a unique
thing that different as compared to
Threats
Pandemic situation: Due to
lockdown all hotels and restaurants
are closed so there is no choice but
to stay at home. This will affected
hospitality industry, restaurants and
hotel so that they can more it will
affect their businesses also.
others rivalries.
Impact on external factor on development of organizations
There are many external factors which can determine hospitality industries and it
is crucial for person to person to identify those factors which can be accomplished their
goals and objectives (Kottas, 2020). It is crucial when necessary changes are required
for hotel industries which can impact directly of economic factors in region across the
world. Fluctuations arises in this industry of economy and make people spent more in
hospitality industry which will affect any changes in law whether it is imposed by
government on no control over hospitality industry. If they have introduced a new
technology and also offer certain firm that which technology has been adopted by firm
as compared to other competitor will take over. It will be difficult that sustainable
competitive advantage is determined to accomplish their goals and objectives in an
efficient manner.
Implication of potential and current trends
Healthy and organic food and drinks: People are aware about their impact of
unhealthy food and drink to mental and physical health they can search anyway. This
hotel provide their vegetarian organic food, local and low-fat food are should be
provided.
Technology: Industry has changed over a year with technological changes and
they have introduced a new technology once a year so that they can dominated by
travel agent but not many more. They have increased by Wi-Fi speed, virtual reality,
artificial to hospitality industries and they can develop their IT industry in futures so that
they can address challenges accordingly (Kriechbaumer, 2019)
Focus on sustainability: Many negative impacts on hospitality industries, travel
and tourism whether it is natural resources, local community and maintain their activities
to a minimal negative effect.
Impact on external factor on development of organizations
There are many external factors which can determine hospitality industries and it
is crucial for person to person to identify those factors which can be accomplished their
goals and objectives (Kottas, 2020). It is crucial when necessary changes are required
for hotel industries which can impact directly of economic factors in region across the
world. Fluctuations arises in this industry of economy and make people spent more in
hospitality industry which will affect any changes in law whether it is imposed by
government on no control over hospitality industry. If they have introduced a new
technology and also offer certain firm that which technology has been adopted by firm
as compared to other competitor will take over. It will be difficult that sustainable
competitive advantage is determined to accomplish their goals and objectives in an
efficient manner.
Implication of potential and current trends
Healthy and organic food and drinks: People are aware about their impact of
unhealthy food and drink to mental and physical health they can search anyway. This
hotel provide their vegetarian organic food, local and low-fat food are should be
provided.
Technology: Industry has changed over a year with technological changes and
they have introduced a new technology once a year so that they can dominated by
travel agent but not many more. They have increased by Wi-Fi speed, virtual reality,
artificial to hospitality industries and they can develop their IT industry in futures so that
they can address challenges accordingly (Kriechbaumer, 2019)
Focus on sustainability: Many negative impacts on hospitality industries, travel
and tourism whether it is natural resources, local community and maintain their activities
to a minimal negative effect.
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Evaluation of capability of hospitality business to improve goods and services
Chesterfield Mayfair hotel is one of largest business concern in different parts of
world which have to complete their organizational goals and objective and meet their
current trends in their industries are as follows:
Brand value of brand image of Chesterfield Mayfair hotel is a high brand value
to their customers and large utilization of proper resources to be improved and meet
current trends in business.
Skilled employees are very important for business concern that they can
achieve goals and objectives which helps to meet current and potential trend in
marketplace (Ladsawut and Nunkoo, 2018)
How external factors impact on current and potential trends
External factor can create impact of business development to meet current and
potential trends and that does not control over their long-term profitability in their hotel.
Chesterfield Mayfair hotel affect their global market to enhance their competition as well
as their new innovative ideas of technology should be developed so that they can affect
their market share. They will not provide a competitive advantage of this organization
through many trends in their industry (Lee, Lee and Dopson, 2019)
CONCLUSION
As per above information, it has been concluded that PESTLE Analysis SWOT
Analysis of this industry are should be recognized and external factor. It can be
impacted on organization to meet their current and potential trends to evaluate their
capability of goods and services and how external factor impact their trends in their
business organization.
Chesterfield Mayfair hotel is one of largest business concern in different parts of
world which have to complete their organizational goals and objective and meet their
current trends in their industries are as follows:
Brand value of brand image of Chesterfield Mayfair hotel is a high brand value
to their customers and large utilization of proper resources to be improved and meet
current trends in business.
Skilled employees are very important for business concern that they can
achieve goals and objectives which helps to meet current and potential trend in
marketplace (Ladsawut and Nunkoo, 2018)
How external factors impact on current and potential trends
External factor can create impact of business development to meet current and
potential trends and that does not control over their long-term profitability in their hotel.
Chesterfield Mayfair hotel affect their global market to enhance their competition as well
as their new innovative ideas of technology should be developed so that they can affect
their market share. They will not provide a competitive advantage of this organization
through many trends in their industry (Lee, Lee and Dopson, 2019)
CONCLUSION
As per above information, it has been concluded that PESTLE Analysis SWOT
Analysis of this industry are should be recognized and external factor. It can be
impacted on organization to meet their current and potential trends to evaluate their
capability of goods and services and how external factor impact their trends in their
business organization.
REFERENCES
Books and Journals
Agwu, E., 2020. Contemporary Management Approaches to the Global Hospitality and
Tourism Industry: Technology as a Panacea for Sector Growth. In Contemporary
Management Approaches to the Global Hospitality and Tourism Industry (pp. 45-
57). IGI Global.
Arasli, H., Namin, B. H. and Abubakar, A. M., 2018. Workplace incivility as a moderator
of the relationships between polychronicity and job outcomes. International
Journal of Contemporary Hospitality Management.
Chi, O. H., Denton, G. and Gursoy, D., 2020. Artificially intelligent device use in service
delivery: A systematic review, synthesis, and research agenda. Journal of
Hospitality Marketing & Management. 29(7). pp.757-786.
Kandampully, J., Zhang, T. C. and Jaakkola, E., 2018. Customer experience
management in hospitality. International Journal of Contemporary Hospitality
Management.
Kottas, V., 2020. The Greek Hospitality Industry: Dynamics and Impact of Crisis.
Kriechbaumer, F., 2019. SOLOMO–are hospitality SMEs able to move beyond
traditional websites in their digital marketing roadmap for Expo 2020?. Worldwide
Hospitality and Tourism Themes.
Ladsawut, J. and Nunkoo, R., 2018. Consumer empowerment in the hospitality industry.
In The Routledge Handbook of Destination Marketing (pp. 480-487). Routledge.
Lee, P. C., Lee, M. J. and Dopson, L. R., 2019. Who influences college students’ career
choices? An empirical study of hospitality management students. Journal of
Hospitality & Tourism Education. 31(2). pp.74-86.
Books and Journals
Agwu, E., 2020. Contemporary Management Approaches to the Global Hospitality and
Tourism Industry: Technology as a Panacea for Sector Growth. In Contemporary
Management Approaches to the Global Hospitality and Tourism Industry (pp. 45-
57). IGI Global.
Arasli, H., Namin, B. H. and Abubakar, A. M., 2018. Workplace incivility as a moderator
of the relationships between polychronicity and job outcomes. International
Journal of Contemporary Hospitality Management.
Chi, O. H., Denton, G. and Gursoy, D., 2020. Artificially intelligent device use in service
delivery: A systematic review, synthesis, and research agenda. Journal of
Hospitality Marketing & Management. 29(7). pp.757-786.
Kandampully, J., Zhang, T. C. and Jaakkola, E., 2018. Customer experience
management in hospitality. International Journal of Contemporary Hospitality
Management.
Kottas, V., 2020. The Greek Hospitality Industry: Dynamics and Impact of Crisis.
Kriechbaumer, F., 2019. SOLOMO–are hospitality SMEs able to move beyond
traditional websites in their digital marketing roadmap for Expo 2020?. Worldwide
Hospitality and Tourism Themes.
Ladsawut, J. and Nunkoo, R., 2018. Consumer empowerment in the hospitality industry.
In The Routledge Handbook of Destination Marketing (pp. 480-487). Routledge.
Lee, P. C., Lee, M. J. and Dopson, L. R., 2019. Who influences college students’ career
choices? An empirical study of hospitality management students. Journal of
Hospitality & Tourism Education. 31(2). pp.74-86.
Martín-Rios, C. and Ciobanu, T., 2019. Hospitality innovation strategies: An analysis of
success factors and challenges. Tourism Management. 70. pp.218-229.
Nguyen, L. V., Haar, J. and Smollan, R., 2021. Exploring a hospitality leadership
competency model: Cross-cultural validation in New Zealand and
Vietnam. Journal of Human Resources in Hospitality & Tourism, pp.1-25.
Salem, I. E. and Mobarak, N. M., 2019. The influence of demographic characteristics of
hospitality alumni on entrepreneurship factors in Egypt. Journal of Human
Resources in Hospitality & Tourism. 18(2). pp.215-239.
Shehawy, Y. M., 2021. Current workplace issues and behaviours in tourism and
hospitality: moderating role of empowering leadership. Current Issues in Tourism,
pp.1-22.
Sheresheva, M. Y., 2018. The Russian hospitality and tourism market. Worldwide
Hospitality and Tourism Themes.
Shulga, L. V., Busser, J. A. and Bai, B., 2021. Hospitality business models, customer
well-being and trust: the mediating role of competitive service
advantage. International Journal of Contemporary Hospitality Management.
Sthapit, E. and Jimenez-Barreto, J., 2018. Exploring tourists' memorable hospitality
experiences: An Airbnb perspective. Tourism Management Perspectives. 28.
pp.83-92.
Teare, R., 2020. Worldwide Hospitality and Tourism Themes.
Zhang, M., Kim, P. B. and Goodsir, W., 2019. Effects of service experience attributes on
customer attitudes and behaviours: The case of New Zealand café
industry. Journal of Hospitality Marketing & Management. 28(1). pp.28-50.
success factors and challenges. Tourism Management. 70. pp.218-229.
Nguyen, L. V., Haar, J. and Smollan, R., 2021. Exploring a hospitality leadership
competency model: Cross-cultural validation in New Zealand and
Vietnam. Journal of Human Resources in Hospitality & Tourism, pp.1-25.
Salem, I. E. and Mobarak, N. M., 2019. The influence of demographic characteristics of
hospitality alumni on entrepreneurship factors in Egypt. Journal of Human
Resources in Hospitality & Tourism. 18(2). pp.215-239.
Shehawy, Y. M., 2021. Current workplace issues and behaviours in tourism and
hospitality: moderating role of empowering leadership. Current Issues in Tourism,
pp.1-22.
Sheresheva, M. Y., 2018. The Russian hospitality and tourism market. Worldwide
Hospitality and Tourism Themes.
Shulga, L. V., Busser, J. A. and Bai, B., 2021. Hospitality business models, customer
well-being and trust: the mediating role of competitive service
advantage. International Journal of Contemporary Hospitality Management.
Sthapit, E. and Jimenez-Barreto, J., 2018. Exploring tourists' memorable hospitality
experiences: An Airbnb perspective. Tourism Management Perspectives. 28.
pp.83-92.
Teare, R., 2020. Worldwide Hospitality and Tourism Themes.
Zhang, M., Kim, P. B. and Goodsir, W., 2019. Effects of service experience attributes on
customer attitudes and behaviours: The case of New Zealand café
industry. Journal of Hospitality Marketing & Management. 28(1). pp.28-50.
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