Contemporary Issues in Event Management

Running Head: Contemporary Issues in Event Management
Contemporary Issues in Event Management
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Author’s Note

CONTEMPORARY ISSUES1
Part A
Key themes in Allen et al. (2011)
In the article Allen et al. (2011) discuss about the birth of the various events and is
critically known as the event industry. The article analyze on identifying the commercials
which are popular in celebrating the required wealth of the people and helps in participation
and however assist in selecting preferred elements of the traditional occasion and make an
adaption of vicarious consumption (Allen et al., 2011). Therefore the celebration were seen
in traditional as an indecent or immoral were restricted. According to the chapter three of
Festival and Special Event Management which is Event management and legacies it explains
the key theme which assist in playing a vital role in the event industrial make up (Park &
Park, 2017). The four key theme which can be analyzed from chapter 3: Event management
and legacies are event management companies, external regulatory bodies, event venues and
event industrial supplies (Allen et al., 2011).
The event organisation are considered to work and take up task in order to categorize
the stages and host events. There might be instances where the events may be specified on the
bodies such as Australian Open tournament organizers while on the other hand there are
special teams with large organizational bodies (Allen et al., 2011). The event management
are companies or firms which make up the teams or groups as professionals and individuals
who caters to the duty in order to organize task and events on the basis of their clients (Park
& Park, 2016). Further in this chapter it can be analyzed that every industry is termed as an
integral part which caters to form a network of the event industry and specializes on the
produce and high quality events. The components each industry has become very important
and significant in the rapid growth and expansion.

CONTEMPORARY ISSUES2
The supplier’s surface is related to the events such as lighting, sound effects,
transportation, security, communication, accounting services and legal services. The industry
association arises due to the emergence and creation of the industry which becomes eminent
to have professional associations in charge of communication, liaison and networking within
the course of development and training and code of ethical practices. The International
Special Event Association (ISES) is an association which caters to hold the mission to
educate, promote and advance special events in the networking of professional and other
related industry (Sheldon & Bryant, 2016). Secondly the International Association of
Exhibition and Events (IAEE) is an association that is organized in 1928 as a National
Association of Exposition Managers with an aim of representing the interest in various trade
shows (Hickman, 2019). The event venue is stated as an essential component of the industry
and would not be hosted. The external regulatory are the governmental bodies whose duty is
to look after the oversea and supervise the event which is a close connection with the
industry.
Critical comparison between Richard and Palmer (2010) and
ATEED’s Major Events Strategy
According to the chapter 1 of Cultural management and urban revitalization explains
about the desire for events. The cities in today’s world faces two choices. One is to develop
and resist the place of global changes and the other resist on the impulse for development and
transformation and stagnate. In order to remain rival the cities are turning the strategies which
force to focus on their own innate resources (Richards & Palmer, 2010). There are histories,
space and creative talent which cater to the creative pressure on globalization and the
problem caused due to economic restructuring. There were no cities left which had