Contemporary Management | Issues and Challenges
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Contemporary Management
Issues and Challenges
Student Details:
Contemporary Management
Issues and Challenges
Student Details:
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Executive Summary
The aim of this report is to analyse the issues and challenges Amazon is facing relating to
management of their employees. Some of these issues include a negative workplace
environment, lack of focus on health and well-being of employees, high workplace pressure,
surveillance of employees work and others. The importance of these issues and their negative
implications on Amazon are analysed which shows that the company will lose its profitability
and market position if it fails to address these challenges. Feasible strategies are also
identifies that can assist Amazon in addressing these issues such as implementing better
employee management practices, developing a code of conduct, establishing an organisation
to entertain employees’ queries, improving workplace conditions and others. If the company
fails to address these issues and challenges, then its stakeholders will be negatively affected
and it will lose its competitive advantage that is crucial for its growth.
Executive Summary
The aim of this report is to analyse the issues and challenges Amazon is facing relating to
management of their employees. Some of these issues include a negative workplace
environment, lack of focus on health and well-being of employees, high workplace pressure,
surveillance of employees work and others. The importance of these issues and their negative
implications on Amazon are analysed which shows that the company will lose its profitability
and market position if it fails to address these challenges. Feasible strategies are also
identifies that can assist Amazon in addressing these issues such as implementing better
employee management practices, developing a code of conduct, establishing an organisation
to entertain employees’ queries, improving workplace conditions and others. If the company
fails to address these issues and challenges, then its stakeholders will be negatively affected
and it will lose its competitive advantage that is crucial for its growth.
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Contents
Introduction................................................................................................................................3
Problem Statement.....................................................................................................................3
Case Analysis.............................................................................................................................5
Solutions.....................................................................................................................................6
Risks if these challenges are not addressed................................................................................8
Conclusion..................................................................................................................................9
References................................................................................................................................11
Contents
Introduction................................................................................................................................3
Problem Statement.....................................................................................................................3
Case Analysis.............................................................................................................................5
Solutions.....................................................................................................................................6
Risks if these challenges are not addressed................................................................................8
Conclusion..................................................................................................................................9
References................................................................................................................................11
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Introduction
In today’s competitive business world, changing environment within the workplace is taking
place with a tech boom. Amazon is one of the largest companies across the globe giving a
tough competition to other companies such as Apple, Microsoft, and Alphabet or Google by
leading successfully due to its tech boom by using game-changing approach in the business.
Amazon is leveraged with providing best customer service with the increase use of
technological innovation for achieving consistent leading position in the marketplace globally
(Wells, 2019). The objective of this report is to analyse the case study of Amazon in order to
identify the key issues and challenges faced by the company and evaluate their significance
and implications on the business. This report will also include feasible strategies for Amazon
that can assist the company in addressing its key obstacles and challenges. This report will
also analyse the risks which Amazon will face in case these issues and challenges are not
addressed properly by the organisation.
Problem Statement
One of the key challenges faced by Amazon is relating to its employees since there are many
cases reported which shows that is has failed to effectively manage its workforce. It has
reported multiple times that the company has created a “punishing corporate environment” in
which it forces its employees to deliver desired outcomes. There are long working hours for
employees; some employees travel very far in order to reach the warehouses of Amazon
which extends their overall shift timings. This negatively affects their physical as well as
mental health which shows that it is a key social issue that is necessary to be addressed. The
issue is related to working culture in the company since managers in Amazon are very strict
and they create a culture of high stress on employees by forcing employees to perform their
Introduction
In today’s competitive business world, changing environment within the workplace is taking
place with a tech boom. Amazon is one of the largest companies across the globe giving a
tough competition to other companies such as Apple, Microsoft, and Alphabet or Google by
leading successfully due to its tech boom by using game-changing approach in the business.
Amazon is leveraged with providing best customer service with the increase use of
technological innovation for achieving consistent leading position in the marketplace globally
(Wells, 2019). The objective of this report is to analyse the case study of Amazon in order to
identify the key issues and challenges faced by the company and evaluate their significance
and implications on the business. This report will also include feasible strategies for Amazon
that can assist the company in addressing its key obstacles and challenges. This report will
also analyse the risks which Amazon will face in case these issues and challenges are not
addressed properly by the organisation.
Problem Statement
One of the key challenges faced by Amazon is relating to its employees since there are many
cases reported which shows that is has failed to effectively manage its workforce. It has
reported multiple times that the company has created a “punishing corporate environment” in
which it forces its employees to deliver desired outcomes. There are long working hours for
employees; some employees travel very far in order to reach the warehouses of Amazon
which extends their overall shift timings. This negatively affects their physical as well as
mental health which shows that it is a key social issue that is necessary to be addressed. The
issue is related to working culture in the company since managers in Amazon are very strict
and they create a culture of high stress on employees by forcing employees to perform their
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AMAZON 4
duties. Employees did not receive any time to recover or rest which creates a negative work
environment that does not makes Amazon a compelling company to work for. The company
also pay less salary to its employees than compared to its competitors as it ranked 464th on
PayScale among Fortune 500 companies (Wells, 2019). All these factors has increased the
employee turnover ratio it the company as it suffers from high attrition rate. The company
also faces team related issues because the average tenure of Amazon employees is 18 months
which is substantially lower than other organisations. The “always on culture” at Amazon has
created a horrible situation for employees since they are not able to take a break from work.
For example, some of its warehouses work has reported that they have 11 seconds to scan a
new item in order to meet their quota and their actions are closely monitored to make sure
that they did not waste even a single second. The company uses software called ADAPT in
which data is recorded in real time for surveillance of employees (Evans, 2019). The
company has created a culture of micro management in which actions of employees are
always monitored and they are always under surveillance of top level management. Some of
the roles are physically demanding which negatively affect health and well-being of
employees. For example, some warehouse employees have to stay on their feet for 12 hours
shift and they have to walk around 15 to 20 miles while performing their duties (Spitznagel,
2019). These issues show ethical challenges faced by Amazon due to lack of management of
its employees. The company has created a competitive culture in which employees did not
prefer to help one another is order to make sure that they perform better than others. Some of
them even conspire against one another in order to improve their numbers and receive better
feedback from supervisors. Jeff Bezos also supports this culture in the company and he
closely monitored all of his actions (Calma, 2020). The company thoroughly screened job
candidates in order to make sure that they only select those applicants who are able to handle
the pressure in the company. Most of these workers are always under threat that they will lose
duties. Employees did not receive any time to recover or rest which creates a negative work
environment that does not makes Amazon a compelling company to work for. The company
also pay less salary to its employees than compared to its competitors as it ranked 464th on
PayScale among Fortune 500 companies (Wells, 2019). All these factors has increased the
employee turnover ratio it the company as it suffers from high attrition rate. The company
also faces team related issues because the average tenure of Amazon employees is 18 months
which is substantially lower than other organisations. The “always on culture” at Amazon has
created a horrible situation for employees since they are not able to take a break from work.
For example, some of its warehouses work has reported that they have 11 seconds to scan a
new item in order to meet their quota and their actions are closely monitored to make sure
that they did not waste even a single second. The company uses software called ADAPT in
which data is recorded in real time for surveillance of employees (Evans, 2019). The
company has created a culture of micro management in which actions of employees are
always monitored and they are always under surveillance of top level management. Some of
the roles are physically demanding which negatively affect health and well-being of
employees. For example, some warehouse employees have to stay on their feet for 12 hours
shift and they have to walk around 15 to 20 miles while performing their duties (Spitznagel,
2019). These issues show ethical challenges faced by Amazon due to lack of management of
its employees. The company has created a competitive culture in which employees did not
prefer to help one another is order to make sure that they perform better than others. Some of
them even conspire against one another in order to improve their numbers and receive better
feedback from supervisors. Jeff Bezos also supports this culture in the company and he
closely monitored all of his actions (Calma, 2020). The company thoroughly screened job
candidates in order to make sure that they only select those applicants who are able to handle
the pressure in the company. Most of these workers are always under threat that they will lose
AMAZON 5
their jobs if they did not perform or delivered expected outcomes. The lack of understanding
and fulfilment of employees’ needs is one of the key social challenges faced by Amazon. The
current measures taken by the company are not effective in order to ensure health and safety
of workers which is a key ethical concern from Amazon.
Case Analysis
The above mentioned issues and challenges faced by Amazon are necessary to be addressed
as they pose significant implications which could negatively affect its business. These issues
are important because they create challenges relating to social, cultural, ethical and team
management. Employees are key stakeholder group of Amazon and they contribute to the
success of the company; without the dedication and hard work of its employees, Amazon will
not be able to become the most valuable company in the world. However, the company has
created a culture in which employees’ health and safety is not given priority by the company
and the management neglects their basic rights in order to deliver results. Furthermore, there
are many practices in Amazon which are considered as unethical since they violated many
workplace guidelines. A good example is keeping employees stand-up 12 hours straight or
forcing them to walk 15 to 20 miles in a day. The company should address these challenges
or else it will create a negative brand reputation of Amazon which will reduce its sales.
Currently, the company is solely focused on profit maximisation; however, it should focus on
building a culture that is highly supportive and which focuses on developing employees in
both personal and professional context. The company should learn from its competitors such
as Microsoft and Google that are known for their effective employee management practices
which have made them leading organisations in the technology sector. Google has won the
award for best employer as it prioritised employees’ needs by creating a culture that is highly
supportive and it also supports their learning process which improves their skills and
their jobs if they did not perform or delivered expected outcomes. The lack of understanding
and fulfilment of employees’ needs is one of the key social challenges faced by Amazon. The
current measures taken by the company are not effective in order to ensure health and safety
of workers which is a key ethical concern from Amazon.
Case Analysis
The above mentioned issues and challenges faced by Amazon are necessary to be addressed
as they pose significant implications which could negatively affect its business. These issues
are important because they create challenges relating to social, cultural, ethical and team
management. Employees are key stakeholder group of Amazon and they contribute to the
success of the company; without the dedication and hard work of its employees, Amazon will
not be able to become the most valuable company in the world. However, the company has
created a culture in which employees’ health and safety is not given priority by the company
and the management neglects their basic rights in order to deliver results. Furthermore, there
are many practices in Amazon which are considered as unethical since they violated many
workplace guidelines. A good example is keeping employees stand-up 12 hours straight or
forcing them to walk 15 to 20 miles in a day. The company should address these challenges
or else it will create a negative brand reputation of Amazon which will reduce its sales.
Currently, the company is solely focused on profit maximisation; however, it should focus on
building a culture that is highly supportive and which focuses on developing employees in
both personal and professional context. The company should learn from its competitors such
as Microsoft and Google that are known for their effective employee management practices
which have made them leading organisations in the technology sector. Google has won the
award for best employer as it prioritised employees’ needs by creating a culture that is highly
supportive and it also supports their learning process which improves their skills and
AMAZON 6
knowledge. These issues are important because they can increase the mental stress among
employees which makes them burnout and it also harms their physical well-being. Employees
are less like to perform at their maximum capabilities if they face challenges due to negative
workplace environment.
Without the ability to build and retain a high performing team globally, Amazon will not be
able to sustain its position in the market and it will quickly collapse. Amazon will face
negative implications if it fails to address these issues and challenges in a timely manner. The
company will lose its position of being a market leader is e-commerce sector and its global
sales will decline as well. The company will create a negative brand reputation that will affect
its sales ultimately reducing its revenue. The negative implication is deteriorating mental and
physical health of employees which will affect their overall performance. As per Maslow’s
Hierarchy of Needs theory, fulfilment of employees’ needs is crucial in order to motivate
them (Ozguner and Ozguner, 2014). Amazon has failed to evaluate and fulfil the needs of its
employees which will demotivate them from achieving their targets and improving the
overall performance. Another key theory that is applied in this case is the Hertzberg’s two
factors theory which provides that there are two factors which affect job satisfaction level of
employees in the workplace. Motivators are referred to those factors which increase job
satisfaction level among employees such as achievement, recognition, growth, responsibility
and the work itself. On the other hand, hygiene factors reduce job satisfaction among
employees and they include factors such as salary, company policies, security, supervision
and others. As per this theory, the current practices adopted by Amazon are not suitable to
promote job satisfaction among employees which will negatively affect its growth.
knowledge. These issues are important because they can increase the mental stress among
employees which makes them burnout and it also harms their physical well-being. Employees
are less like to perform at their maximum capabilities if they face challenges due to negative
workplace environment.
Without the ability to build and retain a high performing team globally, Amazon will not be
able to sustain its position in the market and it will quickly collapse. Amazon will face
negative implications if it fails to address these issues and challenges in a timely manner. The
company will lose its position of being a market leader is e-commerce sector and its global
sales will decline as well. The company will create a negative brand reputation that will affect
its sales ultimately reducing its revenue. The negative implication is deteriorating mental and
physical health of employees which will affect their overall performance. As per Maslow’s
Hierarchy of Needs theory, fulfilment of employees’ needs is crucial in order to motivate
them (Ozguner and Ozguner, 2014). Amazon has failed to evaluate and fulfil the needs of its
employees which will demotivate them from achieving their targets and improving the
overall performance. Another key theory that is applied in this case is the Hertzberg’s two
factors theory which provides that there are two factors which affect job satisfaction level of
employees in the workplace. Motivators are referred to those factors which increase job
satisfaction level among employees such as achievement, recognition, growth, responsibility
and the work itself. On the other hand, hygiene factors reduce job satisfaction among
employees and they include factors such as salary, company policies, security, supervision
and others. As per this theory, the current practices adopted by Amazon are not suitable to
promote job satisfaction among employees which will negatively affect its growth.
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AMAZON 7
Solutions
In order to avoid the negative implications of the issues and challenges faced by Amazon, the
company can rely on some feasible strategies that will address these problems. One of the key
strategies is implementation of better employee management practices that will allow the
company to identify the needs of its employees and take precautionary measures to address
their challenges. Amazon should adopt policies to create a positive workplace culture in
which employees are nurtured and their challenges are removed by the management to
improve their working conditions. The company should ask its human resource department to
identify the key social, cultural, team and ethical challenges and take measures to address
these issues. The company should offer decent salaries to its employees and they should not
be forced to work in long shifts. Policies should be adopted by Amazon to promote work-life
balance between its employees so that they are able to live healthier life. The company should
prioritise health and well-being of its employees by launching programs that are focused on
offering healthcare benefits to employees for both physical and mental challenges (Woo,
Keith and Thornton, 2015). The company should allow its employees to work in flexible shift
timings so that they are able to discharge their personal responsibilities as well. Employees
who are traveling from far to join their work should be given transportation facilities in order
to protect their physical health (Minkin and Reyes-Garcia, 2017). A positive culture should
be encouraged by the managers of the company in which they should not impose unnecessary
stress on workers by eliminating any practices that allows them to micro manage their
actions. Surveillance software should not be used by Amazon in order to track each and every
movement of its employees. The company should adopt a code of conduct for its managers in
order to make sure that they are focusing on the needs of their employees and they are not
forcing them to deliver desired outcomes (Mason and Suri, 2012). As per this code of
conduct, strict actions should be taken against those managers or employees that violate core
Solutions
In order to avoid the negative implications of the issues and challenges faced by Amazon, the
company can rely on some feasible strategies that will address these problems. One of the key
strategies is implementation of better employee management practices that will allow the
company to identify the needs of its employees and take precautionary measures to address
their challenges. Amazon should adopt policies to create a positive workplace culture in
which employees are nurtured and their challenges are removed by the management to
improve their working conditions. The company should ask its human resource department to
identify the key social, cultural, team and ethical challenges and take measures to address
these issues. The company should offer decent salaries to its employees and they should not
be forced to work in long shifts. Policies should be adopted by Amazon to promote work-life
balance between its employees so that they are able to live healthier life. The company should
prioritise health and well-being of its employees by launching programs that are focused on
offering healthcare benefits to employees for both physical and mental challenges (Woo,
Keith and Thornton, 2015). The company should allow its employees to work in flexible shift
timings so that they are able to discharge their personal responsibilities as well. Employees
who are traveling from far to join their work should be given transportation facilities in order
to protect their physical health (Minkin and Reyes-Garcia, 2017). A positive culture should
be encouraged by the managers of the company in which they should not impose unnecessary
stress on workers by eliminating any practices that allows them to micro manage their
actions. Surveillance software should not be used by Amazon in order to track each and every
movement of its employees. The company should adopt a code of conduct for its managers in
order to make sure that they are focusing on the needs of their employees and they are not
forcing them to deliver desired outcomes (Mason and Suri, 2012). As per this code of
conduct, strict actions should be taken against those managers or employees that violate core
AMAZON 8
values of the business. The culture of the company should support the basic human rights of
its employees based on which they should be given time to sit and relax during their shift and
they should be given transportation facilities so that they did not have to walk for 15 to 20
miles during their shift. A separate department should be created by Amazon in order to
resolve grievances of its employees. Workers should be able to directly reach out to this
department to share the challenges which they are facing relating to their work. The
department should take necessary measures in order to make sure that the challenges faced by
the employees should be resolved in a timely manner.
Risks if these challenges are not addressed
There are different employee management challenges which are faced by Amazon that can be
addressed based on the above mentioned feasible strategies. However, if the company did not
take any action to resolve these issues, then there are negative consequences which the
company could face. One of the key challenges is negative implications on the profitability of
the company due to low performance of its employees. If the company continued its
operations, then it will become difficult for the management to attract and recruit talented
staff members which contributes to the performance of the company. Innovation is a key
factor that has driven the growth of Amazon; however, the company cannot rely on
innovation if it fails to retain talented employees in the company (Pisano, 2015). The
company will face the challenge of high attrition rate that will makes it difficult to implement
any change policies since it will become hard for employees to train and prepare for peak
season.
Furthermore, continuing this approach will negatively affect the brand image of Amazon on a
global scale. Amazon will lose its profitability in the e-commerce sector since the customers
will prefer to choose the alternative option for online shopping due to its negative brand
values of the business. The culture of the company should support the basic human rights of
its employees based on which they should be given time to sit and relax during their shift and
they should be given transportation facilities so that they did not have to walk for 15 to 20
miles during their shift. A separate department should be created by Amazon in order to
resolve grievances of its employees. Workers should be able to directly reach out to this
department to share the challenges which they are facing relating to their work. The
department should take necessary measures in order to make sure that the challenges faced by
the employees should be resolved in a timely manner.
Risks if these challenges are not addressed
There are different employee management challenges which are faced by Amazon that can be
addressed based on the above mentioned feasible strategies. However, if the company did not
take any action to resolve these issues, then there are negative consequences which the
company could face. One of the key challenges is negative implications on the profitability of
the company due to low performance of its employees. If the company continued its
operations, then it will become difficult for the management to attract and recruit talented
staff members which contributes to the performance of the company. Innovation is a key
factor that has driven the growth of Amazon; however, the company cannot rely on
innovation if it fails to retain talented employees in the company (Pisano, 2015). The
company will face the challenge of high attrition rate that will makes it difficult to implement
any change policies since it will become hard for employees to train and prepare for peak
season.
Furthermore, continuing this approach will negatively affect the brand image of Amazon on a
global scale. Amazon will lose its profitability in the e-commerce sector since the customers
will prefer to choose the alternative option for online shopping due to its negative brand
AMAZON 9
reputation. As per a recent study, 73 per cent of millennials customers pay extra and prefer to
choose those products and brands which are sustainable in nature (Curtin, 2018). Since
majority of customers of Amazon are millennial, it will drastically reduce the sales by
creating a negative image of the company that violates basic human rights of its employees.
Other stakeholders will also be negatively affected by the actions of Amazon. The
shareholders of the company will be negatively affected as the sales and profits of Amazon
declines. The employees will also find it difficult to remain in the company if there basic
needs are not fulfilled and they are not satisfied from their jobs (Kantor and Streitfeld, 2015).
These are some of the risks which Amazon will face in case it did not address the issues and
challenges relating to employee management.
Conclusion
Based on the above observations, it can be concluded that there are various social, ethical,
cultural and team related issues and challenges which are faced by Amazon as it has failed to
identify the basic needs of its employees and take necessary measures to create a healthy
working environment for them. Employees face high level of physical as well as mental
stress during their work which has created a negative work culture in Amazon. Many policies
adopted by the company are considered as unethical since managers force employees to work
in long shifts without giving any consideration to their physical or mental well-being. These
issues are important because they have the potential to reduce the profitability of Amazon and
create a negative brand reputation of the company. Due to negative implications, the
company is likely to lose its competitive advantage in the e-commerce sector based on which
it should take necessary changes to address these challenges. Some feasible strategies to
tackle these challenges include creating a positive workplace environment, establishing a
department to entertain employees’ issues, offering decent salary and benefit packages to
reputation. As per a recent study, 73 per cent of millennials customers pay extra and prefer to
choose those products and brands which are sustainable in nature (Curtin, 2018). Since
majority of customers of Amazon are millennial, it will drastically reduce the sales by
creating a negative image of the company that violates basic human rights of its employees.
Other stakeholders will also be negatively affected by the actions of Amazon. The
shareholders of the company will be negatively affected as the sales and profits of Amazon
declines. The employees will also find it difficult to remain in the company if there basic
needs are not fulfilled and they are not satisfied from their jobs (Kantor and Streitfeld, 2015).
These are some of the risks which Amazon will face in case it did not address the issues and
challenges relating to employee management.
Conclusion
Based on the above observations, it can be concluded that there are various social, ethical,
cultural and team related issues and challenges which are faced by Amazon as it has failed to
identify the basic needs of its employees and take necessary measures to create a healthy
working environment for them. Employees face high level of physical as well as mental
stress during their work which has created a negative work culture in Amazon. Many policies
adopted by the company are considered as unethical since managers force employees to work
in long shifts without giving any consideration to their physical or mental well-being. These
issues are important because they have the potential to reduce the profitability of Amazon and
create a negative brand reputation of the company. Due to negative implications, the
company is likely to lose its competitive advantage in the e-commerce sector based on which
it should take necessary changes to address these challenges. Some feasible strategies to
tackle these challenges include creating a positive workplace environment, establishing a
department to entertain employees’ issues, offering decent salary and benefit packages to
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AMAZON 10
employees, encouraging healthy competition and prioritizing physical and mental health and
well-being of workers. In case Amazon fails to take action to address these issues, then it is
likely to reduce its global competitive edge in online retail sector. Other stakeholders of the
company will also suffer due to failure of the company to address these risks. Therefore, the
organisation should rely on following recommendations to overcome these challenges and
sustain its competitive advantage in the market.
Implementing stricter policies for better human resource management in the
company by recognising rights of employees.
Creating a positive workplace culture in which employees are able to share their
grievances with the top level management and they are resolved without any delay.
Offering better salary, incentive and bonus packages to employees which motivate
them to exceed their targets and achieve corporate goals.
Introduction of separate department for timely resolution of employees’ queries that
reduces their stress level in the workplace.
employees, encouraging healthy competition and prioritizing physical and mental health and
well-being of workers. In case Amazon fails to take action to address these issues, then it is
likely to reduce its global competitive edge in online retail sector. Other stakeholders of the
company will also suffer due to failure of the company to address these risks. Therefore, the
organisation should rely on following recommendations to overcome these challenges and
sustain its competitive advantage in the market.
Implementing stricter policies for better human resource management in the
company by recognising rights of employees.
Creating a positive workplace culture in which employees are able to share their
grievances with the top level management and they are resolved without any delay.
Offering better salary, incentive and bonus packages to employees which motivate
them to exceed their targets and achieve corporate goals.
Introduction of separate department for timely resolution of employees’ queries that
reduces their stress level in the workplace.
AMAZON 11
References
Calma, J., 2020. Amazon employees who spoke out about climate change could be fired.
[Online] Available at: https://www.theverge.com/2020/1/3/21048047/amazon-employees-
climate-change-communications-policy-job-risk [Accessed at: 07/04/2020].
Curtin, M., 2018. 73 Percent of Millennials Are Willing to Spend More Money on This 1 Type
of Product. [Online] Available at: https://www.inc.com/melanie-curtin/73-percent-of-
millennials-are-willing-to-spend-more-money-on-this-1-type-of-product.html [Accessed at:
07/04/2020].
Evans, W., 2019. Ruthless Quotas at Amazon Are Maiming Employees. [Online] Available at:
https://www.theatlantic.com/technology/archive/2019/11/amazon-warehouse-reports-show-
worker-injuries/602530/ [Accessed at: 07/04/2020].
Kantor, J. and Streitfeld, D., 2015. Inside Amazon: Wrestling big ideas in a bruising
workplace. The New York Times, 15, p.Q1.
Mason, W. and Suri, S., 2012. Conducting behavioral research on Amazon’s Mechanical
Turk. Behavior research methods, 44(1), pp.1-23.
Minkin, D. and Reyes-García, V., 2017. Income and Wellbeing in a Society on the Verge to
Market Integration: The Case of the Tsimane’in the Bolivian Amazon. Journal of happiness
studies, 18(4), pp.993-1011.
Ozguner, Z. and Ozguner, M., 2014. A managerial point of view on the relationship between
of Maslow's hierarchy of needs and Herzberg's dual factor theory. International Journal of
Business and Social Science, 5(7).
References
Calma, J., 2020. Amazon employees who spoke out about climate change could be fired.
[Online] Available at: https://www.theverge.com/2020/1/3/21048047/amazon-employees-
climate-change-communications-policy-job-risk [Accessed at: 07/04/2020].
Curtin, M., 2018. 73 Percent of Millennials Are Willing to Spend More Money on This 1 Type
of Product. [Online] Available at: https://www.inc.com/melanie-curtin/73-percent-of-
millennials-are-willing-to-spend-more-money-on-this-1-type-of-product.html [Accessed at:
07/04/2020].
Evans, W., 2019. Ruthless Quotas at Amazon Are Maiming Employees. [Online] Available at:
https://www.theatlantic.com/technology/archive/2019/11/amazon-warehouse-reports-show-
worker-injuries/602530/ [Accessed at: 07/04/2020].
Kantor, J. and Streitfeld, D., 2015. Inside Amazon: Wrestling big ideas in a bruising
workplace. The New York Times, 15, p.Q1.
Mason, W. and Suri, S., 2012. Conducting behavioral research on Amazon’s Mechanical
Turk. Behavior research methods, 44(1), pp.1-23.
Minkin, D. and Reyes-García, V., 2017. Income and Wellbeing in a Society on the Verge to
Market Integration: The Case of the Tsimane’in the Bolivian Amazon. Journal of happiness
studies, 18(4), pp.993-1011.
Ozguner, Z. and Ozguner, M., 2014. A managerial point of view on the relationship between
of Maslow's hierarchy of needs and Herzberg's dual factor theory. International Journal of
Business and Social Science, 5(7).
AMAZON 12
Pisano, G.P., 2015. You need an innovation strategy. Harvard Business Review, 93(6), pp.44-
54.
Spitznagel, E., 2019. Inside the hellish workday of an Amazon warehouse employee. [Online]
Available at: https://nypost.com/2019/07/13/inside-the-hellish-workday-of-an-amazon-
warehouse-employee/ [Accessed at: 07/04/2020].
Wells, J. R., 2019. Amazon.com, 2019. [Online] Available at:
https://www.hbs.edu/faculty/Pages/item.aspx?num=49324 [Accessed at: 07/04/2020].
Woo, S.E., Keith, M. and Thornton, M.A., 2015. Amazon Mechanical Turk for industrial and
organizational psychology: Advantages, challenges, and practical
recommendations. Industrial and Organizational Psychology, 8(2), pp.171-179.
Pisano, G.P., 2015. You need an innovation strategy. Harvard Business Review, 93(6), pp.44-
54.
Spitznagel, E., 2019. Inside the hellish workday of an Amazon warehouse employee. [Online]
Available at: https://nypost.com/2019/07/13/inside-the-hellish-workday-of-an-amazon-
warehouse-employee/ [Accessed at: 07/04/2020].
Wells, J. R., 2019. Amazon.com, 2019. [Online] Available at:
https://www.hbs.edu/faculty/Pages/item.aspx?num=49324 [Accessed at: 07/04/2020].
Woo, S.E., Keith, M. and Thornton, M.A., 2015. Amazon Mechanical Turk for industrial and
organizational psychology: Advantages, challenges, and practical
recommendations. Industrial and Organizational Psychology, 8(2), pp.171-179.
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