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Business Concept Assignment PDF

Added on - 16 Dec 2021

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Contents
Executive summary.......................................................................................................................2
Business Concept:..........................................................................................................................2
Goal and Vision:............................................................................................................................2
Product design:..............................................................................................................................2
Manufacturing Process planning:................................................................................................9
Cost Estimation:...........................................................................................................................12
Marketing Strategy:....................................................................................................................14
Executive summary
In this project, a business plan is developed for the paper hole cutting machine. The paper hole
cutting machines are special purpose machines which are particularly used for cutting holes in a
bundle of paper. In this project, the Goal targeted customers, Design, Process planning and the
cost estimation of the paper hole cutting machine is done. In-depth analysis and the solutions are
provided for achieving good executability of the proposed system. The cost estimation is done
for both the manual and the Automatic system and the best among them is selected. Finally, the
marketing strategies to sell the product in the market are explained.
Business Concept:
The core concept of this business is to make a viable Paper Hole Cutting Machine and sell it in
the market, sustain and make a profit via customer satisfaction. The Core concept is customer
satisfaction by providing a quality product and customer service.
Goal and Vision:
The goal of this project is to stand and sustain in the paper hole cutting machine market and to
produce at least 50 units per month. The vision of this project is to become the leading paper
hole cutting machine seller in the market via customer satisfaction and production quality control
techniques.
Product design:
Manual Paper Hole cutting machine:
The design Calculations of the manual paper hole cutting machine are done as per the loading
conditions, serviceability, manufacturability, and reliability of the product. The CAD model of
the Product is developed. The Product consists of a total of 15 Parts. These parts are of different
materials such as MS, EN24, and LMF.
The Working of this machine is as follow, the machine consists of a Strong base table on which
the hole punching mechanism is mounted. The mechanism consists of a Lower and upper tool.
The lower tool is static and it does not move. The upper tool is the movable die which moves in a
linear motion to facilitate the cutting action. The Pneumatic cylinder is used to move the Top
tool up and down. The Pneumatic cylinder is connected to the upper tool which can be controlled
by two methods:
i)Manual
ii)Automatic
Manual:
The manual activation is done with the help of activating switches. There are two push buttons
which are connected with the pneumatic cylinder when they are pressed together the gas flows
through the regulator which can be regulated manually.
Automatic:
The automatic control uses a solenoid valve to control the flow of the pneumatic cylinder. Thus
the linear motion can be controlled automatically through a pre-programmed process. In this
process, the cylinder gets back to its position automatically.
Fig1. Paper Punching Machine.
CAD Model:
Bottom Tool
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