Retail Business Int'egration
Added on 2020-12-10
9 Pages2406 Words341 Views
CONTEXT OF BUSINESS
Table of ContentsINTRODUCTION ..........................................................................................................................3TASK...............................................................................................................................................3TESCO and Sainsbury's business................................................................................................3Organizations leadership styles, strategies and management practices.......................................4Implementation and goal achievement........................................................................................6Recommendations as improvement.............................................................................................7CONCLUSION ...............................................................................................................................7REFERENCES................................................................................................................................7
INTRODUCTION Business is action of making money by manufacturing products and selling or buyinggoods. Retail business refers to activity of marketing services and selling goods directly tocustomers (Ciravegna and Brenes, 2016). TESCO and Sainsbury's work in retail sector and runtheir business effectively in marketplace. The present report will explain summary oforganizations business and clarify their vision, management practices and leadership style. It alsojustifies different strategies using by companies with the help of using various theories. Itincludes about implementation or achieved goals by firms within chosen leadership style andmanagement practices. Furthermore, it explains recommendations for companies asimprovement. TASKTESCO and Sainsbury's businessAbout TESCOTESCO is a British international groceries and general merchandise retailer company inUK. It is one of the third biggest retailer firm in the world sounded by high revenues, companyhas shops in several countries such as Europe and Asia. They knew as the leading groceryprovider in market of UK where they generate high market share rather than the others. It isfounded by Jack Cohen who is the founder of company and run business effectively byimplementing new and required technologies. Expansion process- TESCO expand their business at global level and diversified it into many areas such asclothing, retailing of books, toys, electronics, software, internet service etc. In UK organizationrun various operations like, Tesco extra, superstores, express, Tesco metro, clubcard, petrolstations etc. Company also expanded their business outside the United Kingdom to 11 anothercountries in the world for example, Ireland. With the help of expansion strategy firm entered intonew market through joint ventures partnership with local partners of country. Company madecommitment to CSR in term of contributing of 1.87% profit to local community companies andcharities. They invest money in marketing or advertising process that help to promote theirproducts in marketplace and garb the attention of customers. Firm operated 3,751 stores in 2008 worldwide which enhanced to 6,966 by 2018. It is oneof the leading Hypermarket and supermarket brands in UK, systematically ranking high in forms
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