context of business

Context
of
Business

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
P1. Discuss Swot and Pestle analysis for Amazon.....................................................................1
2. Critically comment on how the company is addressing their Strengths to negate Threats and
Weakness affecting their Opportunities......................................................................................5
3. Compare and contrast the different styles of leadership. Comment on the current leadership
and management style at Amazon. .............................................................................................5
4. Recommend a suitable leadership style that will match their management style and help
Amazon grow further. Justify your choice using appropriate literature. .................................7
5. Comment on the Responsibility, Response and Obligations in their Ethics and Social
Responsibilities in the processes at Amazon using evidence from your research .....................7
6. The second part of the project will involve writing a reflection report on your experience in
writing this report. ......................................................................................................................9
CONCLUSION..............................................................................................................................10
REFERNCES.................................................................................................................................11

INTRODUCTION
A term business is type of practise or activity which create to individual living standard,
in other context a business comprise about generating money from selling of product and
services (Arshada and et. al., 2016). This also comprise towards profit and non-profit entities
through which organisation operates non profit activities as pursue charitable mission.
Leadership and business environment where leadership is managerial practise which enables to
improvise skills and influence towards goal accomplish to individual. The business environment
which means overall internal and external factors that enhance impact to functions of particular
that involves employees, customers, management along with supply and demand of business
regulations.
In this report, the organisation taken Amazon which is American multinational
technology e-commerce business in Washington. It majorly deals with product and servicing
through online (Burgstaller and et. al., 2016). The topics are covering internal and external factor
of Swot and Pestle analysis, compare with different styles of leadership towards Amazon.
Discuss about leadership and management style that helps to grow business in succession
manner. Responsibility, response and obligation as per ethics and social responsibilities for
amazon.
MAIN BODY.
P1. Discuss Swot and Pestle analysis for Amazon.
In Business environment contains two types of assessment as internal and external. In this
external assessment recommend Pestle analysis to scrutinize and evaluate outside challenges and
opportunities at the time when company planning to establish their venture in international
market. In following there is evaluation of Pestle analysis of Amazon company:
Pestle Analysis: Political: This factor comprise about degree of government intervention as per economy.
It involves government policy, evaluating stability or instability that operates the
market , foreign trade policy, tax policy and other labour laws and environmental laws
which highlight towards particular country perspective (Cote., 2017). As in United
Kingdom their political factor is stable enough, where Amazon also having many
benefits from political stability, through conditions it creates an opportunity for company
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as they tend to expand their venture in diversified in developed countries. In other hand,
some of external factor where government is provide their support to pursing expansion
towards relevant market. But Amazon have to face one negative consequences from
Brexit market thatr enhance to not allows to trade in European Union. Economics: In this factor, it includes a significant impact about how organisation
presumes to gain high profitable through economic growth, interest rate, exchange rates
and other disposable income towards consumer and behaviour that suits to business. In
perspective of Amazon they have acquire market international level where they can gain
more business expansion in United Kingdom. But to having fluctuation of inflation rates
Amazon faces more challenges to online dealing business through Brexit market. Apart
from it, other positive factor to making deal with the management of demand in any
given economy. The UK economy is bigger as business expansion can design their
structure as per their mechanism. Social Factor: According to this factor, the socio culture factor comprises to measure
areas where attitudes and beliefs in aspect of population. Some of factors which involves
demographic and geographic factor that allows population growth, age distribution ,
health consciousness along with career attitudes all these factor must consider by
Amazon company. It helps to company more benefit where Amazon faces vast
challenges in COVID-19 and they this an opportunity and initiate many online
engagement towards customer attraction towards online business platform. Technology: By having fast changes of technologies that initiates to landscape changes
and its high affect towards. As in United Kingdom the scope of technology is in wider
range where they usually concerned to promote management in three different ways . It
promotes innovative producing goods and services, new ways of distributing goods and
services in effective manner (Dörndorfer, Hopfensperger and Seel, 2019). As Amazon is
owns advanced technologies like artificial intelligence type resources that enhance to
increase their business mobility in productive manner. Environmental: It is one of factor which mainly focuses on environment aspect to
presumes to pursue better online business, they operates various subject to the influence
of the natural environment. This aspect presents how company represent remote or
macro environment relates with ecological changes. Some of factor which enhance
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