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Corporate Social Responsibility

   

Added on  2020-05-28

18 Pages3593 Words56 Views
Running Head: Corporate social responsibility Corporate social responsibilityNissan Motor Corporation

Corporate social responsibility1Executive SummaryCorporate social responsibility is an important part of any business. This allows businesses to add value in the society and enhance their productivity and customer service in the process. There are various approaches to corporate social responsibilities. Some firms conduct CSR activities in order to create value in the society while some conduct them due to the legality of the issue. However, certain firms across the globe have made a significant mark in making the world a much better place by their CSR activities. One of such firms is Nissan Motors Corporation. NMC is well known for its varied efforts in the field of corporate social responsibility. The brand has put tremendous efforts in improving the environment, ensuring safety of its customers as well as improving and building productive relationships with all their stakeholders. The detailed report below throws light on different approaches of corporate social responsibility and how corporate social responsibility act of Nissan Motors Corporation has made a difference in the world as well as what further efforts the firm can put in order to improvise upon the same.

Corporate social responsibility2ContentsExecutive Summary.........................................................................................................................1Introduction......................................................................................................................................2Six Characteristics of CSR..............................................................................................................2Three approaches to CSR................................................................................................................4Economic theory..........................................................................................................................4Legal theory.................................................................................................................................5Value creation theory...................................................................................................................5Stakeholder theory.......................................................................................................................5Corporate social responsibility – Nissan Motor Corporation..........................................................6Environment.................................................................................................................................6Safety...........................................................................................................................................7Philanthropy.................................................................................................................................8Quality..........................................................................................................................................8Employees....................................................................................................................................9Recommendations............................................................................................................................9

Corporate social responsibility3Ecological responsibilities...........................................................................................................9Social welfare.............................................................................................................................10Employee responsibilities..........................................................................................................10Conclusion.....................................................................................................................................10References......................................................................................................................................12

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