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Project Report on Corporate Social Responsibility (CSR)
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Added on 2019-11-26
Project Report on Corporate Social Responsibility (CSR)
Added on 2019-11-26
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Running head: CORPORATE SOCIAL RESPONSIBILITYCorporate Social ResponsibilityName of StudentName of UniversityAuthor Note
1CORPORATE SOCIAL RESPONSIBILITYTable of contentsIntroduction................................................................................................................................2Identifying and describing businesses of two companies..........................................................2Identifying differences between the companies.........................................................................3Explaining the reasons behind the differences...........................................................................4Assessing the quality of social accounting approach.................................................................5Discussing the stated values of these companies.......................................................................6Reflecting on discussion of group on the companies.................................................................7Conclusion..................................................................................................................................7Reference....................................................................................................................................8
2CORPORATE SOCIAL RESPONSIBILITYIntroductionThe report deals with the corporate social responsibility and the ethical responsibilitythat a business needs to maintain in order to succeed. For the purpose of the report, twocompanies from the same industry but different countries are chosen. The chosen companiesare Tata Motors of India and Toyota of Australia. The business activities undertaken by theseorganisations are analysed along with differences and similarities. The reasons behind thedifferences are stated keeping mind the stated values of the companies. The usefulness of asocial accounting approach is also identified in this report. At the end, a group reflection isprovided with that outline the beliefs about the companies. Identifying and describing businesses of two companiesTata Motors is an Indian automobile company that specialises in designing passengercars, trucks, vans, coaches and much more. The company was founded in 1945 in Mumbai.Apart from manufacturing luxurious cars, the company also provides services in terms ofdesigning cars and outsource services to other countries. Currently, apart from Mumbai, TataMotors has its branches all over India and abroad. In foreign countries, the car company hasset up branches in Argentina, Great Britain and Thailand and so on. In 2016, the companywas ranked 226th on the Fortune Global 500 list of automobile sectors in the world. It is alsolisted on the Bombay Stock Exchange (BSE), National Stock Exchange and New York StockExchange. Reports suggest that the budget of the company is over 2.697 trillion, however,₹the last year saw a fall in profit of the company. Tata Motors also has subsidiaries in the formof Jaguar Land Rover, Tata Daewoo and Tata Hispano (Tatamotors.com, 2017). Toyota is a multinational car manufacturing company founded in Japan. Thecompany is a private sector that specialises in manufacturing and designing luxurious cars.
3CORPORATE SOCIAL RESPONSIBILITYThe company was set up 1937 and over the years have built a strong reputation in the carmanufacturing industry. The company has its subsidiaries all over the world. One of thesubsidiaries of the company is located in Australia. The subsidiary was founded in 1958 andis situated in Victoria. Over the company have spread across the country and opened uplocations in Adelaide, Perth, Sydney and Queensland. Toyota not only manufacturesautomobile but also produces engines. However, in February 2014, the board of directors ofthe company announced by the end of 2017, the company would cease manufacturing inAustralia (Toyota.com.au, 2017). Identifying differences between the companiesAccording to Bebbington, Unerman & O'Dwyer, (2014), every company has a way ofcovering issues that lead to less attention from the media. These issues can be typicallybusiness related issues that can be covered with a range of depth. Reputed companies ensurethat these issues are not leaked to the outside world in fear of losing customers and tocompetitors in the market. In the case of Tata Motors, the range of issues dealt in the report isthat of internal business related issues. The numbers of subsidiaries, its profits, turnover rates,employee management are covered in the social report. The media can cover these reports ifthey gain access to it. However, Schaper et al., (2014) stated that the company does a fair jobwhile trying to hide such things from the media. In most occasions, these issues are leakedthat causes a disgrace to the company. On the other hand, Toyota covers the issues of thecompany in a better way. The company also faces similar issues regarding manufacturing,employment, profitability and ensuring the safety of the employees. The media because of theupdated manner in which the data related to health and safety of the people is protected donot get to cover these issues. Hence, it can be said that the Australian media do not always getthe wind off these issues.
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